• Design innovative solutions, configure and develop advanced features using Salesforce-related languages (Apex, Visualforce, Lightning Web Components, Flows, etc.) • Configure and customize Salesforce applications to meet specific user needs. • Model data efficiently and keep technical documentation up to date. • Implement integration of internal developments and external components, and manage technical environments. • Improve user interfaces and optimize application processes. • Implement rigorous unit tests. • Quickly identify technical issues and propose effective solutions. • Actively participate in fixing detected defects.

• Develop and implement sales strategies, including market segmentation, lead generation, and account penetration to maximize revenue. • Recruit, train, and mentor a high-performing sales team, ensuring they exceed sales targets. • Oversee the sales pipeline, qualify leads, and drive deals through the sales process. • Engage C-level stakeholders, present value propositions, and close enterprise deals. • Foster strong client relationships, driving upsell and cross-sell opportunities. • Provide accurate revenue forecasts and key sales performance metrics. • Stay informed on industry trends and competitor movements to refine sales strategies. • Partner with marketing, product, and customer success teams to align on go-to-market initiatives.

• Presenting franchise brand offerings using marketing materials and store tours • Sending franchise leads to corporate for discovery day tours • Maintaining relationships with existing franchisees in an assigned region • Acting as a leader in the development of franchise growth, affiliations, and partnership arrangements • Working with business brokers and consultants • Attending trade shows across America with the team • Conduct virtual meetings with prospects when necessary

• Partner with Sales, KYC Operations, Legal and Client Experience teams to ensure the client onboarding process is seamless. • Responsible for ensuring sales pipeline integrity, timely launching and completion of client-specific contracts. • Provide attentive care in a timely and thoughtful manner. • Become intimately familiar with the new account opening requirements, verifying appropriate information, adherence to process, and coordinating necessary approvals.