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Digital Product Growth Marketer
Location
India
Posted
79 days ago
Salary
0
Seniority
Mid Level
Job Description
Digital Product Growth Marketer
PromptCloud
• Core responsibility will be to manage and improve inbound leads and nurture it for better conversion across digital channels, especially with retargeting and drip email campaigns • Plan and execution of social campaigns across LinkedIn, Facebook, Twitter, Quora and Reddit for multiple business and product lines • Focus on setting the campaign for success with optimal targeting, optimization to achieve monthly signup and lead targets for each product line – across regions • Draw meaningful insights from campaign data and identify potential opportunities for improving campaign ROI (key metrics – CPL, CTR, Form Fills) • Manage third party listings and company profile across business directories • Manage Agile CRM for campaigns and lead tracking • Support and co-work with team members on digital marketing initiatives including SEO, webpage development, short form content development
Job Requirements
- 2 to 4 years experience in digital marketing and advertising (preferably B2B or SaaS)
- Understanding of digital paid media strategies (Google Search & Display, Paid Social – LinkedIn, Facebook, and Twitter. Knowledge on Quora, and Reddit will be an advantage)
- Demonstrable experience with email marketing, lead generation and SEM
- Understanding of analytics tools and the ability to set up tracking/ reporting mechanisms to capture key metrics
- Familiarity with web design and WordPress
- Having your own blog/website is a huge plus
Benefits
- An environment where each employee is celebrated.
- A one-time home office setup allowance, monthly allowances for internet bills, child care allowance for new mothers/single parents.
- Half-yearly performance appraisals
- Flexible working hours
- Competitive salary
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