Job Closed
This listing is no longer active.
Leading global social-first agency. 1000+ pros, 14 offices, 55 markets. We make brands matter in the social universe.
Senior Copywriter
Location
Colombia
Posted
84 days ago
Salary
0
Seniority
Senior
Job Description
Senior Copywriter
SAMY
• Lead social-first copy strategy for U.S. skincare and beauty brands by creating culture-driven ideas and campaigns that spark conversation • Build and manage strategic content calendars, defining pillars, formats, hooks, and platform-specific messaging • Write and adapt bilingual copy (English/Spanish) across social platforms, ensuring brand voice consistency and clarity • Track trends and platform behavior (TikTok, Reels, Shorts, etc.) to propose timely, relevant content
Job Requirements
- 5+ years of copywriting experience in creative/digital agencies
- Social-first copy expertise (TikTok, Instagram Reels, YouTube Shorts), with strong platform-native writing
- Deep knowledge of digital platforms and best practices (formats, hooks, engagement drivers, community language)
- Experience working with beauty/skincare accounts, understanding category trends and consumer behavior
- Trend and culture fluency, especially around what’s moving culture in the U.S.
- Bilingual proficiency (English & Spanish) with excellent grammar, tone adaptation, and cultural nuance
- Ability to conceptualize campaigns and translate strategy into high-impact content ideas
- Strong skills to build strategic content calendars and maintain consistency across brands and platforms
Benefits
- Holidays according to law
- 24 y 31 of December
- Birthday day off
Related Guides
Related Categories
Related Job Pages
More Copywriter Jobs
Copy Supervisor
Interpublic Group - IPGIPG Health provides healthcare brands with resources to improve patient outcomes and operates as a collective of 45 agencies and 6,500+ people working across si
Craft compelling, strategic copy while leading cross-functional collaboration and mentoring junior team members. Drive client satisfaction through effective presentations and strategic thinking, ensuring timely delivery of innovative, on-brand content.
• Creating and executing communication campaigns • Writing impactful email campaigns • Developing copy for complete sales funnels • Analyzing campaign performance
Marketing Copywriter
MarvinThe first AI-powered research repository. Talk to your users. Then analyze hours of customer research in minutes.
• Write conversion-focused copy for landing pages, paid campaigns, email sequences, and ads targeting Fortune 500 companies. • Lead copy end-to-end for marketing campaign launches, from awareness ads through nurture emails, landing pages, and sales follow-up sequences. • Develop enablement copy (such as outbound sequences, one-pagers, and battle cards) in close partnership with the sales team. • Audit existing content across key channels and recommend improvements to ensure consistency in brand voice and tone. • Partner with leaders across go-to-market teams (events, demand gen, product marketing, sales) to deliver copy aligned with campaign goals. • Run structured A/B tests on headlines, CTAs, subject lines, and ad copy, and share learnings with the broader team. • Manage multiple projects independently, balancing speed, quality, and creativity. • Update and evolve the brand style guide to maintain consistency across all written materials. • Leverage HeyMarvin's own research platform to mine customer insights, language, and objections directly — and use that intelligence in every piece of copy you write.
• The copywriter is responsible for crafting clear, compelling, and persuasive written content across a range of marketing channels, including advertising campaigns, social media, websites, and promotional materials. • You will work closely with art directors, designers, and account teams to translate client objectives and brand messaging into creative concepts and copy that resonate with target audiences. • The role involves understanding the client’s brand voice, audience insights, and campaign goals, while generating ideas, editing content for clarity and impact, and ensuring consistency across all communications. • You will also collaborate in brainstorming sessions, contribute to pitch materials, and adapt messaging to suit different formats, ultimately driving engagement, brand awareness, and measurable results for our clients.



