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Marketing Manager
Location
United States
Posted
64 days ago
Salary
$80K - $110K / year
Seniority
Senior
Job Description
Marketing Manager
Pine Services Group
• Collaborate with the Marketing team to develop and support go-to-market strategies for Microsoft Dynamics solutions and services • Craft compelling product messaging and positioning that differentiates offerings; refine messaging based on market and audience insights • Enable the sales team with impactful collateral, playbooks, and training to improve conversion rates • Work closely with product, sales, and delivery teams to align marketing efforts with customer needs • Build and execute a customer engagement strategy to increase retention, advocacy, and upsell opportunities • Develop customer success stories, case studies, and testimonials to showcase value • Drive participation in customer communities, referrals, and events to strengthen brand loyalty • Create nurture campaigns and loyalty programs that enhance customer lifetime value • Drive awareness and lead generation through multi-channel marketing efforts, including digital, social, and email • Analyze customer feedback, industry trends, and competitor insights to refine messaging and content; oversee channel performance and align to ROI goals
Job Requirements
- 6+ years of experience in product marketing, customer marketing, or related roles (B2B SaaS, ERP, or Microsoft ecosystem preferred)
- Strong ability to craft clear, persuasive messaging that resonates with technical and business audiences
- Experience with product positioning, sales enablement, and customer engagement strategies that drive measurable pipeline
- Hands-on experience with marketing automation, CRM platforms, and digital marketing tools
- Ability to work cross-functionally with sales, product, and customer success teams
- Strong analytical skills to track, measure, and optimize marketing performance
- Passion for helping businesses succeed with innovative technology solutions
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Whether you’re an experienced professional or just getting started, your contributions matter at Fortra. If you’re passionate about tackling meaningful challenges alongside talented team members committed to helping each other succeed, all while having lots of fun, we want to hear from you. We offer competitive benefits and salaries, personal and professional development opportunities, flexibility, and much more! You will be responsible for supporting and strengthening our pipeline and business growth. Your impact will be on top-of-the-funnel marketing and on lead generation campaigns. You will develop marketing plans and campaigns, including but not limited to: email, paid media, paid social, webinars, podcasts, influencer efforts, and anything else you anticipate will work. 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As an EEO/Affirmative Action Employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, veteran or disability status.
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Sr. Marketing Designer
JobgetherWe use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. #LI-CL1 We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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