Role Description This position is posted by Jobgether on behalf of a partner company. We are currently looking for a VP, Solutions Marketing. In this pivotal role, you will spearhead a team of product marketers, driving revenue growth and market share enhancement. Your leadership will be critical as we navigate the competitive landscape of both established and emerging AI products. You'll develop go-to-market strategies and compelling narratives that resonate with our audience. This is an opportunity to significantly impact business outcomes as we lead the transition to agentic AI. Accountabilities - Lead and develop a team of 7+ product marketing managers accountable for product categories. - Define and evolve go-to-market strategies that result in measurable revenue growth. - Craft messaging architectures that align product features with business outcomes. - Collaborate with marketing, enablement, and sales to ensure strategic activation. - Utilize market intelligence to inform strategic decisions and product positioning. Qualifications - 14+ years of product marketing or relevant experience with a B2B SaaS or AI focus. - Proven ability to lead and nurture high-performing marketing teams. - Strong business acumen with rapid market learning capabilities. - Exceptional storytelling and messaging skills for complex products. - Proven ability to collaborate across teams and drive initiatives forward. - Domain expertise in financial services, private equity, or professional services is a plus. - Bachelor's degree; MBA or advanced degree preferred. Benefits - Professional development opportunities with training reimbursement. - Modern work environment that values flexibility and collaboration. - Comprehensive wellness programs and flexible time off. - Family-formation benefits and support during important life events. - Paid volunteer time off and a donation matching program for community support.

About Gusto At Gusto, we're on a mission to grow the small business economy. We handle the hard stuff—like payroll, health insurance, 401(k)s, and HR—so owners can focus on their craft and customers. With teams in Denver, San Francisco, and New York, we’re proud to support more than 400,000 small businesses across the country, and we’re building a workplace that represents and celebrates the customers we serve. Learn more about our Total Rewards philosophy. By the Numbers: - Named #1 best software for small business of 2024 by G2 - 2,700+ employees in the United States, Canada, Mexico, and Turkiye and growing - Over $500M in annual revenue - The SMB market is large (and growing!) with huge opportunities for Gusto to make an incredible impact for SMBs - There are 6.2M employers in the US, 98% have fewer than 100 employees (1) - 550,000 new businesses are created each year in the US (1) What Product Management is like at Gusto: - Our Product team is lean, which means you’ll have a high degree of impact and ownership. We believe in smaller, empowered teams that move quickly with less overhead. You’ll move fast by pairing sharp product judgment with fluency in AI tools — automating what slows teams down and amplifying what makes them creative and high-performing. - We’re boundaryless builders. Lines between roles are intentionally blurred, and our PMs do whatever it takes to deliver outcomes. You’ll prototype, automate, design, and ship — using AI as your co-builder to turn problems into durable solutions that deliver customer value with urgency and care. - We’re here to serve small and medium businesses. Gusto has a strong mission-driven culture, and we care deeply about lifting up these business owners — building technology for an AI-first world that gives them the superpowers to run and grow their businesses with confidence. - We’re comfortable with change. Our environment moves fast, and PMs here thrive in ambiguity — blending curiosity, experimentation, and AI-native craft to shape how products (and work itself) are built at Gusto. About the Team: We’re looking for a Principal Product Manager to lead Growth for Gusto Pro, our product specifically built for Accountants. Accountants play a critical role within the Gusto ecosystem. They are one of our largest user groups, but also act as a one-to-many growth engine by referring their small business clients to use Gusto as their payroll provider, generating a substantial portion of our total revenue. We have ambitious plans to become the most efficient platform for accountants to deliver payroll & advisory services to their clients and help millions of small businesses as a result. If you enjoy uncovering & solving big customer problems, driving experimentation, and identifying new ways to propel the growth of a referral-driven business model, we’d love to hear from you. Here’s what you’ll do day-to-day: - Ownership: Lead product discovery to uncover/deeply understand customer problems and test risky assumptions - North Star: Create a long-term vision and strategy that defines the big problems we can solve well with durable competitive advantage - Collaborate: Partner closely with Engineering, Design, and Data Science on all stages of the product development process, and the Revenue teams to co-create hypotheses and support a sales and product-driven growth engine - Run A/B tests and lean experiments to quickly prove out hypotheses and test new concepts, always looking for ways to get stronger signal on new ideas - Rapidly execute and iterate with an emphasis on user delight, impact, and learning. Regularly take risks and make calculated tradeoffs - Define, measure, and improve key product and business metrics Here’s what we're looking for: - 8+ years of hands-on Product Management experience - Proven track record of leading growth teams and running clean A/B tests that deliver impactful results - The intangibles: Natural curiosity, grit, customer obsession, and humility - Strong product discovery and analytics skills - The ability to tell a compelling story that drives alignment and inspires action - Strong collaboration skills; ability to quickly build trust with Revenue and Product teams - A passion for helping small and medium size businesses - A strong POV on building products in the age of AI; experience building AI-driven features is a big bonus If you don't think you meet all of the criteria above but still are interested in the job, please apply. Nobody checks every box, and we're looking for someone excited to join the team. Our cash compensation amount for this role is $179,000/yr to $224,000/yr in Denver & most major metro locations, and $210,000/yr to $263,000/yr for San Francisco, Seattle & New York. Final offer amounts are determined by multiple factors including candidate location, experience and expertise and may vary from the amounts listed above. Where do PMs at Gusto work? We have offices in Denver, San Francisco, and New York and have remote team members across the US and Canada. We are also actively hiring for the following hubs: Toronto, Canada, Los Angeles, CA, and Seattle, WA. Our open roles will specify on the careers page and in the job description where the position is eligible for work. (1) Business Applications with Planned Wages (www.census.gov) Gusto has physical office spaces in Denver, San Francisco, and New York City. Employees who are based in those locations will be expected to work from the office on designated days approximately 2-3 days per week (or more depending on role). The same office expectations apply to all Symmetry roles, Gusto's subsidiary, whose physical office is in Scottsdale. Note: The San Francisco office expectations encompass both the San Francisco and San Jose metro areas. When approved to work from a location other than a Gusto office, a secure, reliable, and consistent internet connection is required. This includes non-office days for hybrid employees. Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for small businesses, you will find a home at Gusto. Gusto is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Gusto considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gusto is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. We want to see our candidates perform to the best of their ability. If you require a medical or religious accommodation at any time throughout your candidate journey, please fill out this form and a member of our team will get in touch with you. Gusto takes security and protection of your personal information very seriously. Please review our Fraudulent Activity Disclaimer. Personal information collected and processed as part of your Gusto application will be subject to Gusto's Applicant Privacy Notice.

Description About the Role As the Product Marketing Manager for the Channel Segment, you will own the go-to-market strategy, positioning, and messaging that drive awareness, adoption, and revenue growth across NinjaOne's Channel audience. You'll collaborate closely with cross-functional teams across Product, Sales, Business Development and Revenue Marketing to ensure our storytelling, campaigns, and enablement efforts resonate with Channel partners of all sizes and maturity levels. This role blends strategy and storytelling, requiring both a deep understanding of Channel business models and the ability to translate complex product capabilities into outcomes that help our partners scale, differentiate, and win. You'll report to the Director of Downstream Product Marketing and serve as the primary owner of Channel audience messaging that powers campaigns, content, events, and enablement. Location - We are flexible on hybrid/remote working from home, if you are located in the USA and reside in one of the following states - CA, CO, CT, FL, GA, *IL, KS, MA, ME, NC, NJ, NY, OR, TN, TX, VA, or WA. Preference/Priority will be given to candidates based in Austin, TX or those willing to relocate unassisted. Travel Requirement: up to 40% representing NinjaOne at key industry events, product launches, and partner engagements. What You'll be Doing Market-Driven Differentiation - Act as the voice of the Channel market within NinjaOne, grounding messaging in real-world partner needs, competitive insights, and emerging industry trends - Collaborate with Product and Upstream PMM to translate technical capabilities into clear, differentiated value propositions for Channel partners - Partner with the Channel Segment Leader to ensure all marketing programs are intentional, consistent, and outcome-driven for the Channel audience - Identify opportunities to evolve NinjaOne's Channel solutions, pricing bundles, and positioning to align with market trends Strategic Go-to-Market Leadership - Lead GTM strategy for Channel-focused launches, partnering with Product, Sales, and Marketing to drive awareness and adoption - Build messaging and tools that help both direct sales and partner-facing teams articulate NinjaOne's differentiated value in the Channel market - Partner with the Head of Channel Partnerships and Sales Enablement to deliver joint workshops, webinars, and training that help partners sell more effectively and deepen their client relationships Sales Enablement - Create Channel-focused enablement content: pitch decks, solution guides, competitive battlecards, objection-handling tools, and customer stories - Simplify complex product features and market trends into clear, actionable insights, ensuring both internal teams and partners easily understand the value of our Channel-focused solutions - Deliver training and ongoing support for the sales team to ensure alignment with key Channel messaging and positioning - Build and maintain tools that help articulate product value, including case studies and testimonials from Channel partners and customers - Develop and maintain Channel case studies, testimonials, and reference stories that highlight measurable business outcomes Thought Leadership & Market Influence - Help position NinjaOne as the most trusted platform for modern Channel partners, driving narrative ownership through strategic storytelling and thought leadership - Contribute to industry content (e.g., whitepapers, reports, webinars, community panels) alongside the Head of Channel Partnerships and Channel Segment Leader - Represent NinjaOne at key Channel industry events and in analyst briefings, podcasts, or panels - Cultivate relationships with Channel influencers and partners to strengthen NinjaOne's credibility and brand in the ecosystem Analytics, Insights, and Operations - Monitor market dynamics, competitive trends, and partner feedback to refine positioning and campaign strategy - Track and report performance of Channel-focused launches and initiatives, tying results to pipeline and revenue impact - Maintain and optimize messaging frameworks, campaign BOMs, and enablement tools to ensure consistency across teams and regions - Partner with Revenue Orchestration, Demand Gen, and Segment Marketing to ensure integrated reporting and learning loops - Tech-Savvy: You are well-versed in using essential tools like Microsoft, Confluence, Highspot, Salesloft, Pardot, Zoom, Asana, and Salesforce - Other duties as needed About You - 3+ years of experience in product marketing, particularly in B2B software, IT management, or Channel-focused technology - With experience in the Channel space, you've developed a strong understanding of its business model, challenges, and buyer personas - Crafting compelling messaging and executing go-to-market strategies is a skill you've honed throughout your career, complemented by strong presentation skills and experience delivering impactful presentations to all levels - You've collaborated closely with sales enablement, content creation, and demand generation teams, with a particular strength in demand generation - Translating complex technical concepts into clear, accessible messaging is something you excel at - Your experience managing cross-functional projects in dynamic environments has driven consistent results - Data-driven decision-making is second nature to you, supported by your strong analytical background and market research experience - Building and scaling processes comes easily to you, ensuring they're streamlined and efficient - You're naturally drawn to coaching and supporting both sales and partner teams, always approaching it with patience and empathy - Helping others understand the intricacies of the Channel world is something that excites you, and you believe in the power of relationship-building to drive success - You've used your market insight and influence to help elevate the teams and businesses you support - Bonus points if you professionally fluent in German, French, or Japanese About Us NinjaOne unifies IT to simplify work for more than 35,000 customers in 140+ countries. The NinjaOne Unified IT Operations Platform delivers endpoint management, autonomous patching, backup, and remote access in a single console to improve efficiency, increase resilience, and reduce spend . By automating IT and managing all endpoints, organizations give employees a great technology experience at work. NinjaOne is obsessed with customer success and has retained a 98% customer satisfaction score for more than 5 years . What You'll Love We are a collaborative, kind, and curious community. We honor your flexibility needs with full-time work that is hybrid remote. We have you covered with our comprehensive benefits package, which includes medical, dental, and vision insurance. We help you prepare for your financial future with our 401(k) plan. We prioritize your work-life balance with our unlimited PTO. We reward your work with opportunity for growth and advancement. Additional Information This position is NOT eligible for Visa sponsorship. *Due to operational policies, NinjaOne is unable to hire for this role within the city limits of Chicago. We will consider all qualified candidates who reside outside of the city proper or are willing to self- relocate. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to location, market demands, experience, job-related knowledge, and skills. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage and PTO. For roles based in California, Colorado, Maryland, New Jersey or Washington the base salary hiring range for this position is $150,000. For roles based in New York, the base salary hiring range for this position is $ 15 0,000 . All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic information, marital status, veteran status, or any other status protected by applicable law. We are committed to providing an inclusive and diverse work environment. #LI-LB1 #LI-Remote #BI-Remote

• Develop and maintain product positioning, messaging frameworks, and value propositions across multiple buyer personas and market segments • Build and manage a comprehensive sales enablement library, including battlecards, case studies, ROI tools, and sales scripts to support complex B2B sales cycles • Create high-quality thought leadership content such as ebooks, whitepapers, and industry reports based on research, data analysis, and stakeholder interviews • Plan and develop educational webinar content, including topics, scripts, presentation materials, and follow-up assets to drive lead generation • Write and optimize conversion-focused landing pages, campaign messaging, and persona-specific content aligned with marketing and sales objectives • Track content and campaign performance metrics, using insights to refine messaging strategies and improve pipeline impact