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59 Pines logo
59 Pines

We're a credible, funded, remote-first startup led by a serial technical founder, and backed by a 20-person team. The product is live in private alpha.

Founding GTM Architect

Location

United States

Posted

117 days ago

Salary

$1 - $350,000,000K / year

Seniority

Mid Level

Job Description

Founding GTM Architect

59 Pines

Role Description We're hiring a Founding GTM Architect to lead the design and build of our go-to-market systems. This role is about designing and executing the automation layer that powers our go-to-market efforts. You'll work alongside GTM engineers to turn ideas into scalable systems—spending time both in the weeds and stepping back to operationalize what works into repeatable playbooks. - Own how our outbound and growth systems are designed and executed. - Determine what is safe, scalable, and worth investing in. - Identify risks we're not seeing yet—and how to get ahead of them. - Messaging and overall strategy sit with Marketing and the founder—but how it comes to life at scale is yours. Done right, this is the kind of project that defines a career—and the kind of GTM motion people still reference years later. That only happens if the systems hold up under real load. Qualifications - Systems thinker—think in sequences, dependencies, edge cases; ask "What's the simplest version?" and "Where will this break?" - Constraint and compliance judgment—understand the rules (legal, technical, platform), their intent, and where there's flexibility vs. real risk. - Built and broken things—experience building outbound/growth systems end-to-end; learned from burned domains, banned accounts, or similar. - Clear, precise communication—others can run with your output. Requirements - Experience with GTM tools, outbound/inbound workflows, CRM and automation systems (nice-to-have). - Venture-backed startup experience (nice-to-have). Benefits - Up to $350,000 max total annual compensation in Tier 1 cities; cash and equity components to be negotiated. What Success Looks Like in 30 Days - Playbooks exist for at least one key motion (e.g. lead sourcing → contact → follow-up) with clear steps, edge cases, and handoff points. - Decision frameworks and checklists are in place to evaluate new ideas before we build (compliance, platform constraints, scalability). - Demonstrated startup speed: ambiguous idea → structured workflow → documented playbook, in days not weeks. What Success Looks Like in 60 Days - The motion is operating end-to-end—key outbound/growth workflows live, instrumented, and repeatable; not a pilot—production-ready. - Ready to put money behind it—constraints and tradeoffs are explicit; we know what breaks under load and what doesn't. - Playbooks and decision frameworks are the default; Marketing and GTM engineers are running the same sheet of music. - Flagged major risks before they surfaced; the team can answer "should we build this?" and "what will break?" without you in every loop. What You'll Do - Design our systems—workflows, tools, architecture—and build decision frameworks (compliance, platform constraints, scalability). - Produce and evolve playbooks, SOPs, checklists, and decision trees—define sequencing, dependencies, edge cases for key motions; iterate as systems are tested. - Work alongside Marketing and GTM Engineer—surface gaps, inconsistencies, failure points; ensure workflows are executable by others. - Wire up tools and unblock yourself—jump in when something stalls or others aren't moving fast enough. What You're NOT - Not for people who need well-defined requirements—you operate with imperfect information. - Not a documentation specialist—you design and architect; docs are an output. - Not a people manager—we need someone who designs systems deeply, not manages people and metrics.

Job Requirements

  • Systems thinker—think in sequences, dependencies, edge cases; ask "What's the simplest version?" and "Where will this break?"
  • Constraint and compliance judgment—understand the rules (legal, technical, platform), their intent, and where there's flexibility vs. real risk.
  • Built and broken things—experience building outbound/growth systems end-to-end; learned from burned domains, banned accounts, or similar.
  • Clear, precise communication—others can run with your output.
  • Experience with GTM tools, outbound/inbound workflows, CRM and automation systems (nice-to-have).
  • Venture-backed startup experience (nice-to-have).

Benefits

  • Up to $350,000 max total annual compensation in Tier 1 cities; cash and equity components to be negotiated.
  • What Success Looks Like in 30 Days
  • Playbooks exist for at least one key motion (e.g. lead sourcing → contact → follow-up) with clear steps, edge cases, and handoff points.
  • Decision frameworks and checklists are in place to evaluate new ideas before we build (compliance, platform constraints, scalability).
  • Demonstrated startup speed: ambiguous idea → structured workflow → documented playbook, in days not weeks.
  • What Success Looks Like in 60 Days
  • The motion is operating end-to-end—key outbound/growth workflows live, instrumented, and repeatable; not a pilot—production-ready.
  • Ready to put money behind it—constraints and tradeoffs are explicit; we know what breaks under load and what doesn't.
  • Playbooks and decision frameworks are the default; Marketing and GTM engineers are running the same sheet of music.
  • Flagged major risks before they surfaced; the team can answer "should we build this?" and "what will break?" without you in every loop.
  • What You'll Do
  • Design our systems—workflows, tools, architecture—and build decision frameworks (compliance, platform constraints, scalability).
  • Produce and evolve playbooks, SOPs, checklists, and decision trees—define sequencing, dependencies, edge cases for key motions; iterate as systems are tested.
  • Work alongside Marketing and GTM Engineer—surface gaps, inconsistencies, failure points; ensure workflows are executable by others.
  • Wire up tools and unblock yourself—jump in when something stalls or others aren't moving fast enough.
  • What You're NOT
  • Not for people who need well-defined requirements—you operate with imperfect information.
  • Not a documentation specialist—you design and architect; docs are an output.
  • Not a people manager—we need someone who designs systems deeply, not manages people and metrics.

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