• Own the global marketing strategy and joint go-to-market planning for AWS and priority technology alliance partners • Build and execute integrated co-marketing campaigns including digital programs, events, content, webinars, marketplace initiatives, and field activation • Partner closely with AWS Alliance Managers and partner marketing counterparts to align on shared growth objectives • Drive measurable pipeline and revenue contribution through partner-sourced and partner-influenced initiatives • Manage AWS Marketplace marketing initiatives, including co-sell readiness, campaign development, and performance tracking • Develop joint messaging and value propositions in partnership with Product Marketing • Enable Sales and Field teams with partner-focused assets, campaigns, and activation toolkits • Track, report, and communicate performance metrics, pipeline impact, and ROI to stakeholders and executive leadership • Manage co-marketing budgets and MDF funds to maximize return on investment • Identify new opportunities within the AWS ecosystem (e.g., ISVs, marketplace promotions, industry campaigns) to expand reach and impact

• Complete projects to support inbound, outbound and strategic marketing initiatives; • Conduct competitive research to influence positioning decisions and marketing campaigns; • Perform marketing attribution, connecting leads to dollars so we can show marketing’s impact; • Conduct SEO research, giving our content production efforts direction and maximizing their effectiveness; • Create Google, Facebook, & Linkedin ad campaigns to increase search authority, website traffic, and leads; • Develop and maintain content for inbound- and outbound campaigns; and • Assist with project coordination and marketing campaign execution.

We anticipate the application window for this opening will close on - 27 Mar 2026 At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You’ll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world. A Day in the Life At Medtronic, we bring bold ideas forward with speed and decisiveness to put patients first in everything we do. This position is remote to enhance our competitive edge and expand our cross-functional collaboration efforts. This role will require 40-50% travel to enhance collaboration and ensure successful completion of projects. ​Medtronic innovates life-transforming healthcare technology that improves people’s lives — helping them reclaim the simple moments they cherish. The Surgical Portfolio of the organization strives to enable earlier diagnosis, better treatment, faster complication-free recovery, and enhanced patient outcomes through less-invasive surgical solutions. Founded in 1967, our company is a leader in developing electrosurgery, radiofrequency, ultrasonic and microwave treatment systems that increase patient safety and provide solutions for challenging surgical problems. Medtronic is seeking a dynamic and strategic Senior Market Development Manager to join our Surgical business unit. This individual contributor role, reporting to the US Marketing Director, is pivotal in driving the marketing strategy for specific surgical specialties, managing clinical claims, and promoting clinical evidence to maximize the impact and market penetration of our Surgical products. The ideal candidate will have a thorough understanding of the surgical and medical landscape, coupled with a proven track record in strategic marketing and evidence-based promotion. A Day In The Life: - Work closely with marketing, commercial, and Research and Medical Affairs teams to develop strategies and implement tactics for market development and/or share gain at the account level and to support execution of activities such as regional tradeshows, peer-to-peer events, and fellows and hands-on courses - Implement regional segmentation strategies and develop regional targeting to identify, prioritize and capture new opportunities for field sales and account-based marketing - Work closely with Sales Leaders and their teams to transfer knowledge and best practices to accelerate core technology adoption in the US - Foster strong relationships with customers, society partners, and Key Opinion Leaders - Monitor competitor activity and develop deep customer insights, serving as the primary communication conduit to internal teams to inform strategies and initiatives - In partnership with Global Integrated Marketing, create assets that support sales and drive product adoption and utilization - Leverage global marketing campaigns effectively and develop and deploy regional marketing campaigns customized to key accounts, customers and decisionmakers - In partnership with Global Integrated Marketing, develop and execute account-based demand generation programs for existing and pipeline products, leveraging digital and traditional marketing tactics such as account-based advertising, email campaigns, social media activity, and direct mail - Monitor metrics to ensure achievement of business objectives and provide regular performance summaries of activities and their effectiveness - Contribute to the strategic planning process, ensuring alignment with the global marketing plan and strategy and US business priorities - US domestic travel of at least 40-50% Minimum Qualifications: - Requires a Bachelor’s degree and a minimum of 7 years of relevant experience, or advanced degree with a minimum of 5 years of relevant experience Preferred Qualifications: - Experience in the Hernia space highly preferred, including Hernia sales or marketing - Previous experience in sales or marketing for products in highly competitive, saturated markets - Experience managing large projects or processes that achieve outcomes for strategic organizational initiatives - Ability to build rapport and credibility with customers, field sales, and internal partners - Self-motivation and autonomy, taking ownership of the work without prompting to drive productivity and results with limited oversight from manager For Baccalaureate degrees earned outside of the United States, a degree that satisfies the requirements of 8 C.F.R. § 214.2(h)(4)(iii)(A) is required. Physical Job Requirements The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position.  The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role. U.S. Work Authorization & Sponsorship At Medtronic, we are committed to fostering an environment where employees can thrive and make a meaningful impact. In alignment with our enterprise-wide workforce planning approach, U.S. work authorization sponsorship (H-1B, TN, J, etc.) is offered exclusively for Principal-level roles and above, where specialized expertise aligns with long-term business needs. Roles below the Principal level require candidates to possess unrestricted U.S. work authorization at the time of hire and for the duration of employment. Join us in our mission to alleviate pain, restore health, and extend life—where your unique background and perspective are valued. Benefits & Compensation Medtronic offers a competitive Salary and flexible Benefits Package A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage. Salary ranges for U.S (excl. PR) locations (USD):$127,200.00 - $190,800.00 This position is eligible for a short-term incentive called the Medtronic Incentive Plan (MIP). The base salary range is applicable across the United States, excluding Puerto Rico and specific locations in California. The offered rate complies with federal and local regulations and may vary based on factors such as experience, certification/education, market conditions, and location. Compensation and benefits information pertains solely to candidates hired within the United States (local market compensation and benefits will apply for others). In addition to Base Salary, this position is eligible for a Sales Incentive Plan (SIP), which provides the opportunity to earn significant incentive compensation for achieving or exceeding your goals. The following benefits and additional compensation are available to those regular employees who work 20+ hours per week: Health, Dental and vision insurance, Health Savings Account, Healthcare Flexible Spending Account, Life insurance, Long-term disability leave, Dependent daycare spending account, Tuition assistance/reimbursement, and Simple Steps (global well-being program). The following benefits and additional compensation are available to all regular employees: Incentive plans, 401(k) plan plus employer contribution and match, Short-term disability, Paid time off, Paid holidays, Employee Stock Purchase Plan, Employee Assistance Program, Non-qualified Retirement Plan Supplement (subject to IRS earning minimums), and Capital Accumulation Plan (available to Vice Presidents and above, or subject to IRS earning minimums). Regular employees are those who are not temporary, such as interns. Temporary employees are eligible for paid sick time, as required under applicable state law, and the Employee Stock Purchase Plan. Please note some of the above benefits may not apply to workers in Puerto Rico. Further details are available at the link below: Medtronic benefits and compensation plans About Medtronic We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions. Our Mission — to alleviate pain, restore health, and extend life — unites a global team of 95,000+ passionate people. We are engineers at heart— putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary. Learn more about our business, mission, and our commitment to diversity here. It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities. If you are applying to perform work for Medtronic, Inc. (“Medtronic”) in any position which will involve performing at least two (2) hours of work on average each week within the unincorporated areas of Los Angeles County, you can find here a list of all material job duties of the specific job position which Medtronic reasonably believes that criminal history may have a direct, adverse and negative relationship potentially resulting in the withdrawal of a conditional offer of employment. Medtronic will consider for employment qualified job applicants with arrest or conviction records in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

About Us SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world. We're looking for a dynamic marketing leader to shape and drive the strategy and execution of breakthrough consumer-facing communications-from advertising and media to influencers, events, and activations. In this role, you'll own brand planning, creative strategy, and campaign execution for major new product launches as well as core and brand-building campaigns. You'll collaborate across internal teams (PR, influencer, content, media, consumer insights, brand, creative) and lead external agency partners to deliver powerful, integrated campaigns that fuel sales and growth. As the orchestrator of cross-functional activations, you'll partner with cross-functional media and creative teams to ensure the right strategy and support for every product. The ideal candidate has a proven track record of building and executing multi-channel strategies for established B2C brands-leveraging digital, social, streaming, and traditional channels to drive awareness, engagement, demand, and revenue. As Director, IMC, you'll be a brand steward and strategic storyteller, ensuring consistent voice, message, and creative integration across channels. You'll lead the development of integrated marketing plans and campaigns that amplify brand equity, differentiate us in the market, and deliver measurable business growth. You'll partner closely with product management, sales, and creative teams to create a cohesive, customer-obsessed brand experience. This role is based in the Needham, MA headquarters and is on site 3x a week Here are some of the EXCITING things you'll get to do: Integrated Marketing Leadership: Drive IMC strategy, creative development, and execution across all consumer touchpoints-traditional and digital-partnering closely with category leads. Leverage research and insights to shape brand messaging and value propositions throughout the funnel. Creative Brief Development: Craft clear, compelling briefs that outline objectives and success criteria, empowering internal teams and agency partners (creative, media, PR, influencer) to deliver impactful work. Global Collaboration: Act as the bridge between global and regional teams-from briefing through delivery and optimization-ensuring campaigns are both locally relevant and globally connected. Brand Activation Planning: Partner cross-functionally (Brand Marketing, Insights, Product, Media, Creative, PR, Influencer) to build forward-looking brand plans and pressure-test fully integrated strategies across Shark Beauty. Cross-Functional Digital Strategy: Collaborate across Paid Media, DTC, Amazon, and Retail to deliver seamless launch strategies and sustain growth through key campaigns and promotional events. Post-Launch Optimization: Analyze performance, distill learnings, and refine creative and briefs to continually elevate brand activity. Champion best practices across all consumer touchpoints. Program & Budget Ownership: Manage key timelines, budgets, and program execution with internal teams and agency partners to deliver bar-raising work on time and on target. Data-Driven Reporting: Partner cross-functionally to monitor metrics, consumer insights, and category trends, driving ongoing optimization of campaigns and evolution of brand strategy. ATTRIBUTES & SKILLS: - Bachelor's degree (or higher) in Marketing, Business, or a related field. - 10+ years of experience leading integrated brand marketing campaigns and demand generation for established B2C consumer product brands. - 10+ years of people leadership experience, with proven ability to build, manage, and mentor high-performing teams. - Exceptional writing and editing skills, with a strong creative eye for developing compelling, customer-facing deliverables across diverse channels and formats. - Strong strategic, creative, and analytical thinking, with the ability to translate insights into effective, measurable marketing programs. - Excellent communication and presentation skills, with the ability to influence and engage stakeholders at all organizational levels. - Proven expertise across the marketing spectrum, including strategy development, go-to-market planning, and product launch campaign execution. - Strong project management skills, with the ability to manage multiple priorities in a fast-paced, highly matrixed, cross-functional environment. - Talent for distilling complex product features into clear, consumer-relevant benefits that drive engagement and conversion. - Hands-on, action-oriented leader who thrives in fast-moving, iterative environments, with a willingness to "roll up your sleeves" and collaborate. - Skilled in influencing, conflict resolution, and creative problem-solving in matrixed organizations. - Comfortable leveraging and analyzing data to generate actionable insights and inform marketing strategy. - Experience in launching products globally across several different markets. Open to NY as well, but Needham on site is 3x a week and required Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate. The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more. Pay Range $131,300-$218,500 USD Our Culture At SharkNinja, we don't just raise the bar-we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you'll be right at home. What We Offer We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what's possible. When you join, you're not just part of a company-you're part of an outrageously extraordinary community. Together, we won't just launch products-we'll disrupt entire markets. At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja's innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA. Learn more about us: Life At SharkNinja Outrageously Extraordinary SharkNinja Candidate Privacy Notice - For candidates based in all regions, please refer to this Candidate Privacy Notice. - For candidates based in China, please refer to this Candidate Privacy Notice. - For candidates based in Vietnam, please refer to this Candidate Privacy Notice. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com