Product Marketing Summer Intern Overview The Product Marketing Intern will support growth initiatives for Helium 10 Ads by helping execute high priority marketing programs and gathering insights that improve adoption. This role will enable the PMM team to move faster on Ads growth initiatives while contributing research and execution that informs future strategy. Project Scope - Support execution of ongoing Ads growth initiatives including campaigns, promotions, and programs designed to drive adoption and usage. - Conduct competitive intelligence research to track positioning, features, and messaging from competing ad platforms. - Assist with initiatives focused on increasing customer adoption and engagement with Helium 10 Ads. - Help gather customer insights through surveys and feedback analysis to understand drivers and barriers to Ads usage. Deliverables / Milestones - Deliver competitive intelligence summaries highlighting key trends and insights relevant to Helium 10 Ads. - Assist with execution of marketing initiatives such as campaigns, promotions, or content tied to Ads adoption programs. - Design and analyze at least one customer survey focused on understanding Ads adoption and usage behavior. - Own a small project end to end by the end of the internship, culminating in a final presentation of insights and recommendations to the team. Learning Objectives - Gain hands on experience in SaaS product marketing and growth focused go to market execution. - Develop skills in competitive intelligence research and market analysis. - Learn how lifecycle marketing and product adoption strategies are used to drive product usage. - Build experience gathering and interpreting customer insights through surveys and feedback analysis. Skills & Qualifications - Interest in business, communications, or marketing - Strong written and verbal communication skills - Basic research and analytical skills - Interest in product marketing, SaaS, or digital advertising - Ability to manage multiple tasks and stay organized - Proactive, curious, and eager to learn Location/Time Zone Preference: United States This is an hourly, remote summer internship for college students, offering up to 35 hours per week at a rate of $20 per hour. Pacvue’s internship program runs across two 9-week cohorts, and candidates may choose the option that best fits their schedule: Cohort 1 (May 18 – July 17) or Cohort 2 (June 15 – August 14). #LI-Remote Helium 10 is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

• Dedicate yourself to staying close to the customer and partnering with the Sales and Customer Success teams. • Develop customer-centric messaging and positioning that clearly communicates the value of our platform. • Create and manage product launch plans, ensuring seamless execution across Marketing, Sales, and Customer Success. • Drive customer engagement and advocacy programs, including case studies, testimonials, and community initiatives. • Own and optimize social, digital, and content marketing strategies to attract and nurture leads. • Partner with cross-functional stakeholders to develop targeted campaigns, including email, paid media, and organic channels. • Manage and optimize the website, landing pages, and conversion funnels for maximum lead capture. • Develop sales collateral, pitch decks, and battle cards to empower sales teams. • Conduct market and competitive research, delivering insights that sharpen our Go-To-Market strategy. • Collaborate closely with Product & Sales to ensure alignment on messaging and positioning.

• Own end-to-end product launches — from positioning and messaging to enablement and go-to-market execution • Support sales with the collateral, battle cards, competitive intelligence, and enablement materials they need to win deals • Develop and maintain customer stories and case studies that demonstrate real-world impact across our key verticals • Lead content strategy including SEO, AEO, and thought leadership to position LiveKit as the default platform for voice AI • Partner with design and web to translate messaging into high-converting landing pages, emails, and campaign assets • Work across PLG and sales-led motions — understanding where self-serve users are in the funnel and how to bridge the gap to sales-assisted expansion • Develop deep enterprise buyer insights to inform positioning, segmentation, and campaign strategy • Collaborate cross-functionally with product, sales, design, and developer relations to ensure consistent, compelling messaging at every touchpoint • Build and scale core product marketing infrastructure including messaging frameworks, launch systems, and repeatable GTM processes

• Develop and implement product marketing plans and campaigns based on value propositions and market research for assigned products, including supporting pricing recommendations. • Conduct ongoing research and analysis of market trends, customer needs, and competitive landscape to inform product positioning and marketing strategies. • Collaborate with Product Management and Development to support go-to-market strategies, product launches, and promotional activities for U.S. markets. • Track and report on the effectiveness of product marketing campaigns and launches using core metrics; provide recommendations for optimization. • Work closely with internal teams (sales, product management, research, development) and external partners to ensure alignment and successful execution of marketing initiatives. • Ensure brand consistency and compliance with RQI Partners’ standards and partner organizations’ guidelines. • Support efforts to increase customer retention, satisfaction, and overall perception of RQI Partners’ products.