• manage a team of high performing PMMs and provide guidance and mentorship to fuel their professional growth • define TAM, target markets, business opportunities, and develop go-to-market strategies to realize them • craft and optimize positioning and messaging around the market, company, platform, product, and competition • engage with current and prospective customers, champion their needs and motivations in brand and roadmap, and guide the team to evangelize new sales concepts and how to get the most from PandaDoc • work with Product leadership to shape differentiated product roadmap investments; maintain a deep understanding of our current product and product plans; successfully launch new products to market; author and enable our product demos; and ensure that all PMM work is guided with intimate knowledge of our products • work with our Corporate Marketing team to craft a content strategy that addresses each part of the buyer’s journey, online and offline, from awareness to decision • equip our sales teams to win more deals with messaging, sales strategies, materials, tools, and market knowledge with the aim of increasing close rates, competitor win rates, sales velocity, and ACV • ensure our partners and channels are equipped with the materials, training, and support they need in order to succeed in selling PandaDoc

• Own the buyers and buying centers, market definition and dynamics, including the competitive landscape by performing research and analysis using primary (customer, partner) and secondary (analyst, sales) sources • Work with peer Product Marketers to define the buyer’s journey to build and maintain a holistic content strategy that helps prospects and customers efficiently and effectively find compelling information that leads them to speak with sales • Help lead the extended marketing team in defining priorities and producing regionally specific messaging, content, and sales enablement as agreed. Serve as consultation and support for international campaigns. • Using a market-in approach, build the right messaging, positioning, value, and differentiation that addresses buyer needs and establishes why your products are the best solution • Build and deliver content such as whitepapers, blog posts, and other content assets that support the buyer’s journey • Work with your peers, translate the company’s business objectives, market opportunities, and product portfolio into a cohesive go-to-market plan, working with Product Management, Demand Generation, Sales, Channel, and broader Marketing team • In conjunction with product management, lead the product launch process and own release campaigns, communications, and materials for your products • Evangelize Delinea’s story by creating compelling stories across various content mediums. • Drive sales enablement for your product by creating compelling resources, training, and tools that align to buyer needs and our value and differentiation • Lead relationships with key stakeholders across a global team • Schedule flexibility to meet with international team members at local times weekly

• Understand the buyers and buying centers, market definition and dynamics, including the competitive landscape by performing research and analysis using primary (customer, partner) and secondary (analyst, sales) sources • Work with peer Product Marketers to define the buyer’s journey to build and maintain a holistic content strategy that helps prospects and customers efficiently and effectively find compelling information that leads them to speak with sales • Align with rest-of-world marketing team to define priorities and produce regionally specific messaging, content, and sales enablement as agreed. Consultation and support for international campaigns. • Using a market-in approach, build the right messaging, positioning, value, and differentiation that addresses buyer needs and establishes why your products are the best solution • Build and deliver content such as whitepapers, blog posts, and other content assets that support the buyer’s journey • Work with your peers, translate the company’s business objectives, market opportunities, and product portfolio into a cohesive go-to-market plan, working with Product Management, Demand Generation, Sales, Channel, and broader Marketing team • In conjunction with product management, lead the product launch process and own release campaigns, communications, and materials for your products • Evangelize Delinea’s story by creating compelling stories across various content mediums. • Assist in driving sales enablement for your product by creating compelling resources, training, and tools that align to buyer needs and our value and differentiation • Actively manage relationships with key stakeholders across a global team • Schedule flexibility to meet with international team members at local times weekly.

• Provide strategic leadership for multiple product management teams, including platform foundations and a Growth & Onboarding Product team focused on customer acquisition, activation, adoption, and time-to-value in a B2B SaaS environment. • Define and evolve the long-term product vision and roadmap for Alteryx’s SaaS platform, ensuring alignment with company strategy, customer needs, and scalable growth objectives. • Partner with senior engineering leaders to establish clear goals, translate strategy into executable initiatives, and ensure timely, high-quality delivery to production. • Drive customer-centric onboarding and growth strategies, optimizing early lifecycle experiences, usage expansion, and retention through experimentation, analytics, and continuous improvement. • Serve as a key cross-functional leader, collaborating with Product, Engineering, Security, Privacy, Marketing, Sales, and Customer Success to align priorities, manage dependencies, and mitigate risks. • Establish and monitor key performance indicators (KPIs) across platform reliability, onboarding success, adoption, and growth metrics; use insights to inform roadmap and investment decisions. • Foster a culture of high accountability, inclusion, and empowerment, enabling teams to operate with autonomy while maintaining strong alignment and outcomes. • Make forward-looking, data-informed decisions by evaluating risks, trade-offs, and emerging technologies relevant to Alteryx’s marketplace and customer base. • Act as a trusted advisor to Product and Executive Leadership, clearly communicating progress, risks, and strategic recommendations.