• Drive product sales growth and territory development by implementing and accomplishing sales objectives • Play an integral role in achieving the company's objectives by efficiently and effectively supporting the Outside Sales team and our Customer base • Actively support the demand creation and selling process • Receive and make outbound calls, including cold calling • Work with lead databases to mine data (i.e. PEC) • Develop new Opportunities in the course of these activities • Follow up on leads, opportunities, and quotes • Close deals, turn quotes into orders, value and conversion selling • Lead small non-strategic accounts • Support targeted marketing actions, campaigns and external events • Partner with Field Sales, Customer Care and our Customers Interface, communicate, build and maintain positive relationships with agents, distributors, installers, contractors and engineering firms • Provide support to the external sales team and customer base • Act as liaison for the Sales and Customer Care team • Forward RFQ’s on to Customer Care for direct quotation and interact with them for efficiencies in quoting • Coordinate Education and Marketing activities • Partner with Marketing on Sales Tools, including presentations of 6PP and coordinate technical seminars • Set up customer visits to ERICO manufacturing plants that support sales strategies regionally • Set up and coordinate ERICO University training sessions for agents and end users • Prepare and conduct promotional activities with Channel Marketing Manager • Work with Marketing to organize tradeshows • Super user of CRM (e.g., Salesforce) to handle all sales activities • Set up new accounts and contacts and properly assign them to the appropriate salesperson • Create and track leads, opportunities and quotes – Handle your funnel • Assign tasks and lead appointments for external sales team • Run and analyze sales reports for RSM’s that allow for more effective management of agencies and allow for more focused sales activities

• Create and execute comprehensive sales strategies to meet and exceed revenue targets, fostering business growth • Identify and engage new clients through various channels such as cold calling, emailing, monitoring local media companies, networking events, and referrals • Conduct thorough assessments to understand clients' advertising objectives and challenges, delivering tailored, scalable solutions • Build and maintain strong post-sale relationships with clients, ensuring high levels of satisfaction and retention • Stay informed about the latest trends, technologies, and best practices in the OTT/CTV landscape, offering consultative advice to clients • Provide regular forecasts of your sales activities and performance, keeping the regional sales lead informed on progress toward goals • Attend industry conferences, trade shows, and networking events to expand your professional network and generate new business leads • Plan and execute travel to your designated region to strengthen relationships and develop new accounts

• Sell our industry-leading real estate software to customers outside the top 500 • Focus on exceeding quota and ensuring strong customer retention • Collaborate with internal teams to set customers up for success • Own the full sales cycle—from prospecting to closing

• Driving Enterprise Growth: Proactively identify, qualify, and close new enterprise-level accounts • Strategic Account Development: Craft and execute strategic account plans and build a sustainable revenue pipeline • Solution-Focused Engagement: Conduct in-depth discovery sessions to understand customer needs and position our SaaS solutions to achieve their strategic objectives • Navigating Complex Sales: Skillfully manage intricate sales cycles involving multiple stakeholders, adeptly navigating organizational structures and decision-making processes to drive deals to closure • Value-Driven Partnerships: Collaborate with prospective clients to build compelling business cases that demonstrate the tangible ROI and strategic advantages of our SaaS investment • Trusted Advisor Role: Cultivate and maintain strong, long-term relationships with key stakeholders, positioning yourself as a trusted advisor and partner committed to their success • Market and Product Intelligence: Maintain a strong understanding of our evolving SaaS platform, the competitive landscape, and emerging industry trends to effectively communicate our value proposition