• Review and refine AI-generated responses and outputs related to brand strategy, communications, and brand experience • Evaluate outputs for coherence, brand alignment, messaging consistency, and real-world applicability • Draft realistic brand scenarios, including use cases around brand voice, positioning, marketing communications, and stakeholder engagement • Assess AI reasoning on topics such as branding principles, tone of voice, audience targeting, and storytelling • Identify gaps, inconsistencies, or errors in brand communication and alignment • Create scenario variations reflecting the perspectives of different brand stakeholders, like marketing leads, creative directors, and customers

Benefits: - 401(k) - 401(k) matching - Bonus based on performance - Paid time off Brand Manager Petlibro | Los Angeles, CA / Remote (West Coast Preferred) Summary As Brand Manager, you'll be the operational engine behind Petlibro's brand campaigns and partnerships - translating brand strategy into flawless execution across channels and ensuring every external partner delivers work that elevates our vision. Reporting to the Brand Director, you'll manage the day-to-day of integrated campaigns, own key partnership relationships, and ensure our brand shows up consistently and compellingly at every touchpoint. What You'll Do Campaign Management & Execution - Lead end-to-end project management for integrated brand campaigns across digital, social, PR, experiential, and retail channels - Coordinate cross-functional teams to ensure seamless execution and alignment with brand strategy - Develop and maintain campaign calendars, tracking deliverables and performance against KPIs - Monitor campaign results and provide actionable insights for optimization Partnership & Agency Management - Serve as primary day-to-day contact for agency partners, vendors, and external collaborators - Manage agency briefs, timelines, and deliverables - ensuring output aligns with brand standards - Identify, vet, and negotiate partnerships that expand brand reach and drive affinity - Track partnership performance and ROI, making recommendations on continuation or optimization Brand Stewardship & Cross-Functional Collaboration - Act as brand guardian across all touchpoints, ensuring consistency in messaging, visual identity, and tone - Partner with product marketing, creative, DTC, and performance teams to align campaigns with business objectives - Collaborate with Shenzhen-based colleagues across time zones to ensure brand campaigns align with product roadmap and technical capabilities - Support product launch planning and execution in collaboration with product marketing - Manage brand marketing budgets and vendor relationships, ensuring efficient resource allocation Who You Are - You have 6+ years of brand marketing experience, with strong preference for DTC brands - You've successfully managed integrated campaigns and can point to measurable results - You're an exceptional project manager who thrives in fast-paced, lean-team environments - You have agency management experience and strong communication skills - You're comfortable working across time zones and cultures, preferably with experience collaborating effectively on international teams - You're data-informed, aesthetically sharp, and love pets Requirements - Bachelor's degree, MBA preferred - 6+ years of brand marketing or integrated marketing experience - Proven track record managing multi-channel campaigns and agency partnerships - Proficiency with productivity and management tools - Remote position; West Coast candidates preferred for alignment with leadership team. Flexible work from home options available.

Benefits: - 401(k) - 401(k) matching - Bonus based on performance - Paid time off Brand Manager Petlibro | Los Angeles, CA / Remote (West Coast Preferred) Summary As Brand Manager, you'll be the operational engine behind Petlibro's brand campaigns and partnerships - translating brand strategy into flawless execution across channels and ensuring every external partner delivers work that elevates our vision. Reporting to the Brand Director, you'll manage the day-to-day of integrated campaigns, own key partnership relationships, and ensure our brand shows up consistently and compellingly at every touchpoint. What You'll Do Campaign Management & Execution - Lead end-to-end project management for integrated brand campaigns across digital, social, PR, experiential, and retail channels - Coordinate cross-functional teams to ensure seamless execution and alignment with brand strategy - Develop and maintain campaign calendars, tracking deliverables and performance against KPIs - Monitor campaign results and provide actionable insights for optimization Partnership & Agency Management - Serve as primary day-to-day contact for agency partners, vendors, and external collaborators - Manage agency briefs, timelines, and deliverables - ensuring output aligns with brand standards - Identify, vet, and negotiate partnerships that expand brand reach and drive affinity - Track partnership performance and ROI, making recommendations on continuation or optimization Brand Stewardship & Cross-Functional Collaboration - Act as brand guardian across all touchpoints, ensuring consistency in messaging, visual identity, and tone - Partner with product marketing, creative, DTC, and performance teams to align campaigns with business objectives - Collaborate with Shenzhen-based colleagues across time zones to ensure brand campaigns align with product roadmap and technical capabilities - Support product launch planning and execution in collaboration with product marketing - Manage brand marketing budgets and vendor relationships, ensuring efficient resource allocation Who You Are - You have 6+ years of brand marketing experience, with strong preference for DTC brands - You've successfully managed integrated campaigns and can point to measurable results - You're an exceptional project manager who thrives in fast-paced, lean-team environments - You have agency management experience and strong communication skills - You're comfortable working across time zones and cultures, preferably with experience collaborating effectively on international teams - You're data-informed, aesthetically sharp, and love pets Requirements - Bachelor's degree, MBA preferred - 6+ years of brand marketing or integrated marketing experience - Proven track record managing multi-channel campaigns and agency partnerships - Proficiency with productivity and management tools - Remote position; West Coast candidates preferred for alignment with leadership team. Flexible work from home options available.

• Drive the success of digital marketing campaigns by providing operational support. • Ensure campaigns launch accurately, pace to plan, and deliver reporting. • Manage setup, delivery, pacing, troubleshooting, and ongoing status updates with vendors. • Upload and traffic creative assets; coordinate with internal stakeholders. • Maintain media calendars and launch timelines; assist with budget updates. • Initiate and manage incrementality, brand lift, and audience studies.