• Work closely with the Overline leadership team to understand their growth ambitions, current market and competitive position, brand proposition and differentiators, and co-create an appropriate marketing strategy to meet those goals • Translating the marketing strategy into actionable marketing plans and delivering on those plans using available resources (internal and external partners): • Management of outsourced partner for TFAR production and social media amplification assets, and working with internal teams to recruit the podcast guests • Managing PR conversations both direct with journalists and via Goodway PR agency • Managing the yearly events calendar including budgets, and team allocation for attendance • Managing thought leadership/publishing calendar in conjunction with the leadership team, including playbooks and whitepapers ensuring consistent, high-quality output • Manage content production through internal and external writers, designers, and partners to deliver high-impact, insight-led outputs that drive engagement, support commercial goals, and demonstrate clear ROI • Management of our website (updates to content, SEO and lead tracking) • Management of our social accounts including creation and trafficking of social assets to support our outbound engagement of ICPs across LinkedIn, YouTube and our Podcast channels • Working with the GM to build and manage the yearly marketing budget, tracking spend throughout the year and reporting on this to senior leadership • Measurement and reporting on the effectiveness of our marketing strategy and plans, with qtrly reviews with the leadership team on key metrics and growth impact against plans • Oversee the development of marketing collateral, brand guidelines (including all creative assets), and sale enablement materials including presentations and pitch materials, case studies and one-pagers. • Support ABM efforts with tailored content, messaging, and engagement materials for priority accounts • Assist the GM and new business development team with managing key industry partnerships such as ISBA, WFA and ANA • Continually seeking out ways to improve the effectiveness of our marketing strategy and brand positioning • Key tent pole events planning and management in conjunction with external partners, the BD and practice team leads

• The Manager, Content Operations owns the governance, lifecycle, and operational use of marketing content and digital assets across enterprise content management systems. • This role ensures that marketing teams can reliably find, reuse, and activate approved content while meeting brand, legal, and regulatory requirements. • This position focuses on content management and governance rather than content creation, partnering closely with Brand, Legal/Compliance, Creative, Channel Owners, and Marketing Technology teams to enforce standards, reduce risk, and improve speed to market. • Define and maintain content governance standards, including lifecycle stages (draft, approved, retired), naming conventions, version control, approvals, and retention. • Establish decision rights and operating rhythms for content and asset changes, including governance councils, intake processes, and change control. • Embed rights management and compliance requirements into content workflows, including usage rights, consent, and regulatory or brand approvals. • Own metadata strategy and taxonomy standards to improve content findability and reuse, including required tags, controlled vocabularies, and schemas. • Drive modular content practices, maintaining governed content components and variants with appropriate linkage and controls. • Lead ongoing content hygiene efforts, including de-duplication, archival, retirement, and quality checks to maintain system integrity. • Serve as the business owner for CMS and DAM platforms, overseeing administration, roles and permissions, configuration, templates, and release testing. • Partner with Marketing Technology and IT teams to prioritize enhancements, resolve issues, and manage vendor support and platform upgrades. • Define, monitor, and report on SLAs for content requests, publishing turnaround, and issue resolution. • Design and optimize end-to-end workflows from intake through publishing, localization, distribution, and retirement. • Develop training materials, playbooks, and office hours to drive adoption and consistent platform usage across internal teams and agencies. • Advise stakeholders on best-fit content usage to reduce rework and improve efficiency. • Define KPIs and dashboards for content operations, including reuse rates, search success, cycle time, defect rates, compliance exceptions, and adoption. • Conduct regular audits to ensure tagging accuracy, rights compliance, and governance adherence, driving corrective actions as needed. • Identify opportunities to automate tagging and quality checks while maintaining governance and brand safety.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description This role is ideal for a creative and detail-oriented professional who thrives on crafting compelling content that drives business impact. You will take ownership of content strategy, creation, and execution across multiple channels, including blogs, social media, email campaigns, and sales collateral. The position requires a strategic mindset, strong writing skills, and the ability to manage projects end-to-end while collaborating closely with cross-functional teams. You will be responsible for ensuring content aligns with brand guidelines, resonates with target audiences, and supports overall marketing objectives. This is a remote position that offers a dynamic, fast-paced environment where your work directly contributes to measurable results. You will have the opportunity to influence the marketing strategy and help shape the company’s voice and messaging. - Develop and execute content strategies across various platforms including websites, blogs, social media, email campaigns, and gated content. - Research, plan, and create marketing materials that align with business objectives and audience needs. - Manage project timelines, ensuring campaigns are delivered on time, within scope, and within budget. - Collaborate closely with marketing, design, sales, and other departments to ensure effective communication and alignment. - Monitor, analyze, and optimize content performance to achieve both short- and long-term goals. - Maintain brand consistency and high-quality standards in all content deliverables. - Address project challenges proactively and implement solutions to keep campaigns on track. Qualifications - 3+ years of experience in content creation, content marketing, or digital marketing. - Strong writing, editing, and proofreading skills, with the ability to create engaging, audience-focused content. - Proficiency with content management and marketing tools; experience with HubSpot and Figma is a plus. - Knowledge of SEO best practices, content marketing trends, and emerging digital marketing technologies. - Excellent project management skills, with the ability to prioritize tasks, meet deadlines, and manage multiple campaigns simultaneously. - Strong interpersonal and communication skills, able to collaborate effectively across diverse teams. - Analytical mindset with the ability to track performance metrics and make data-driven content decisions. - Proactive, adaptable, and pragmatic approach to problem-solving and task management. Benefits - Fully remote position with flexible working arrangements. - Collaborative, supportive team culture with open communication and feedback. - Opportunities for career growth and professional development. - Startup mindset with exposure to diverse marketing initiatives. - Comprehensive onboarding and ramp-up period. - Fun, engaging team activities and virtual gatherings.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description This role is an exciting opportunity to shape the narrative of a fast-moving, innovative financial technology platform while driving audience engagement and education. You will be responsible for planning, creating, and distributing high-quality content across multiple channels, ensuring alignment with brand strategy and business goals. The position requires both creativity and analytical skills to craft content that resonates with sophisticated audiences, optimizes SEO, and supports conversion and retention. You will collaborate with cross-functional teams, manage editorial workflows, and contribute to thought leadership initiatives. This is a remote-friendly role that values autonomy, proactive thinking, and the ability to thrive in a dynamic, high-impact environment. - Lead all content marketing initiatives, creating and distributing engaging content that drives traffic, leads, and customer retention. - Develop and manage an editorial calendar, content workflows, and channel strategies across websites, social media, newsletters, and digital hubs. - Collaborate with multiple teams to ensure content aligns with business objectives, brand voice, and marketing campaigns. - Optimize content for SEO, audience engagement, and conversion, while monitoring performance metrics to inform ongoing improvements. - Manage creative resources, including designers, writers, and external agencies, ensuring high-quality deliverables. - Produce educational and research-based content, supporting thought leadership initiatives and audience engagement. - Present program strategies and performance results to executives and stakeholders, providing actionable insights. Qualifications - BA/BS degree or equivalent professional experience. - Proven experience in content creation for digital platforms, with an editorial mindset and strong storytelling ability. - Solid understanding of SEO, content optimization, and social media channel strategy. - Experience managing multiple stakeholders and prioritizing projects in a fast-paced environment. - Proficiency with WordPress, Google Analytics, and major social media channels. - Strong analytical skills to measure content performance and optimize engagement, leads, and conversions. - Excellent communication and collaboration skills, with the ability to lead creative initiatives and work independently. Benefits - Flexible work and fully remote-friendly environment. - Mentorship opportunities and professional growth programs. - Competitive pay and career development opportunities. - Supportive, collaborative team culture with a focus on innovation. - Access to learning resources, workshops, and knowledge-sharing sessions. - Social and team-building activities, both online and in-person. - Opportunities to contribute directly to the brand’s narrative and thought leadership initiatives.