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Senior Event Marketing Manager
Location
Florida
Posted
150 days ago
Salary
0
Seniority
Senior
Job Description
Senior Event Marketing Manager
Appspace
• Develop and execute comprehensive event marketing plans that align with business objectives and drive attendance and engagement. • Collaborate with cross-functional teams (sales, creative, product, etc) to ensure seamless execution of events, including but not limited to venue selection, vendor management, and logistics. • Create compelling event messaging and content that resonates with target audiences and drives interest and attendance. • Manage all aspects of event promotion, including email marketing, social media, paid ads, content creation, and outreach efforts. • Manage event budgets and timelines, ensuring all deliverables are completed on time and within budget. • Assist with event logistics and on-site activities to ensure smooth operations and an excellent attendee experience. • Analyze event performance metrics and provide recommendations for future improvements and optimizations. • Stay up-to-date on industry trends and best practices, and incorporate them into event marketing strategies to stay ahead of the competition. • Foster and maintain strong relationships with internal teams, partners, and customers to contribute to the success of events. • Coordinate travel and accommodations for staff and attendees. • Ensure compliance with all relevant regulations and safety standards.
Job Requirements
- Bachelor's degree in marketing, communications, or a related field.
- Minimum of 7+ years of experience in event management, preferably in a B2B SaaS environment.
- Proven track record of successfully planning and executing large-scale events.
- Strong understanding of event marketing and lead generation strategies.
- Excellent project management, organizational, and time management skills.
- Exceptional communication and interpersonal skills.
- Proficiency in event management software and CRM systems (e.g., Salesforce, Marketo, Hubspot).
- Ability to work independently and as part of a team in a fast-paced environment.
- Strong negotiation and vendor management skills.
- Ability to travel as required.
Benefits
- Generous PTO
- 5 additional days off for training
- Flexible work schedules
- Remote work opportunities
- Appspace Quiet Fridays (No non-essential internal meetings scheduled)
- Paid company holidays
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