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Constructor is the only search and product discovery platform tailor-made for enterprise ecommerce where conversions matter. Constructor's AI-first solutions make it easier for shoppers to discover products they want to buy and for ecommerce teams to deliver highly personalized experiences that drive impressive results. Optimizing specifically for ecommerce metrics like revenue, conversion rate and profit, Constructor generates consistent $10M+ lifts for some of the biggest brands in ecommerce, such as Sephora, Petco, Under Armour, Birkenstock and more. Constructor is a U.S. based company that was founded in 2015 by Eli Finkelshteyn and Dan McCormick. For more, visit: constructor.com. We are seeking a driven and intellectually curious Senior Product Marketing Director to play an integral role in the GTM strategy for the most innovative platform in ecommerce search and product discovery. This role will be responsible for building out the Product Marketing practice at Constructor - owning Constructor’s product positioning, messaging architecture, launch strategy, and competitive intelligence. Reporting to the Chief Marketing Officer, you’ll partner closely with sales, product, customer success, growth marketing, and executive leadership to help ecommerce retailers understand the advantages to using Constructor. Constructor is an incredibly powerful and broad platform with a high velocity of feature and product releases designed for different types of users across ecommerce. We're looking for someone who can bring clarity and precision to that complexity: someone who can define and articulate what makes each product or capability truly differentiated, and help ensure customers and prospects alike understand the full value of each element. This position is equal parts strategist and builder - setting direction, developing people, and rolling up your sleeves to build the many artifacts that form a robust product marketing org. You will work closely with our product leaders to launch new products, add-ons and features, with our content marketing team to create thought leadership, with growth marketing to drive pipeline and product content and with sales to ensure the GTM functions are enabled on key launches and competitors. Any feature or product launch, with the product team, will include a bill of materials focused on value proposition, personas, objection handling, competition and more.

About the role We’re looking for a Senior Technical Product Marketing Manager who can translate cutting-edge speech AI innovation into meaningful business value. This person will serve as the connective tissue between Product, Marketing, and Sales — ensuring our products are positioned clearly, competitively, and compellingly in the market. As a Senior Technical Product Marketing Manager, you’ll define how Sanas’s products are presented to the world — from positioning and messaging to launches, enablement, and content strategy. You’ll be expected to build a depth of technical understanding that earns credibility across product, engineering, and customer teams, and use it to tell stories that connect deeply with every audience we serve. You’ll thoroughly understand how our models, architecture, and APIs function under the hood, and transform that knowledge into clear, credible narratives that bridge technical precision with business impact. This role is ideal for someone who thrives in fast-moving, product-led environments — a marketer fluent in both the language of engineers and the motivations of customers. What you'll do Product Positioning & Messaging - Develop and continually refine differentiated positioning for Sanas’ core products and services — Accent Translation, Noise Cancellation, Language Translation, SDK and more. - Translate complex technical concepts into value-based narratives for enterprise, developer, and consumer audiences. - Partner with Brand and Product to shape product naming, taxonomy, and tiering across a growing ecosystem. - Ensure all messaging reinforces Sanas’s category leadership in Speech AI and aligns with brand voice. Go-to-Market & Launch Leadership - Orchestrate product launches and feature releases from strategy through execution, partnering with cross-functional teams. - Own the GTM playbook for each product line — including launch planning, messaging frameworks, and enablement. - Collaborate with Demand Gen, Content Marketing & Creative teams to ensure GTM assets (web, video, white papers, decks, case studies) reflect current product capabilities and customer outcomes. - Conduct competitive analysis and win/loss reviews to inform positioning and differentiation. Technical Expertise & Translation - Develop expert-level understanding of Sanas’ speech models, SDKs, and integration capabilities, including latency, accuracy, and performance trade-offs. - Partner with Product and Engineering to translate roadmap updates into market-ready narratives. - Create technical enablement materials — battlecards, solution briefs, architecture diagrams, FAQs — for internal and external use. - Support developer relations and enterprise architects in ensuring documentation and onboarding content align with market positioning. Sales & Customer Enablement - Equip Sales and Customer Success with messaging, demos, and collateral that communicate value and differentiation. - Develop scalable enablement tools — pitch decks, sell-sheets, demo scripts, case studies — to drive adoption and retention. - Support GTM teams in customer conversations, RFPs, and partner integrations where technical clarity and positioning are key. Qualifications - 7+ years of experience in product marketing, including 3+ years in a technical PMM or solutions-marketing role. - Proven success launching and positioning complex, technical products in AI, SaaS, or developer ecosystems. - Deep technical understanding of AI, ML, speech processing, or API-based platforms, with the ability to explain architecture and model performance to non-technical audiences. - Exceptional storytelling, writing, and presentation skills, translating technical detail into strategic narrative. - Experience collaborating cross-functionally with Product, Engineering, and Sales in fast-paced environments. - Strong project-management and organizational skills, capable of leading multiple GTM initiatives simultaneously. - Ability to leverage AI tools throughout the marketing process and a willingness to continuously explore new AI capabilities.

About the Role We’re looking for a Sr. Product Marketing Manager to build Knotch’s PMM function, and potentially take on a larger role in Knotch’s marketing org. You will own how Knotch tells its story to the market, from messaging and positioning to launches and sales enablement. You will be the voice of the customer internally and the voice of the product externally. You will translate complex capabilities into compelling narratives that resonate with CMOs and their teams, help enable Sales and Customer Success, and ensure our go-to-market motion is clear, consistent, and effective. You must love talking to customers. This is a highly visible, cross-functional role reporting to the COO. You will collaborate daily with Product, Sales, and Leadership, and manage external partners and agencies that support our marketing execution. Responsibilities - Own product positioning and messaging: articulate the unique value of Knotch’s platform to enterprise CMOs and their teams. - Lead go-to-market strategy for new features, releases, and partnerships, from planning through post-launch impact measurement. - Develop sales enablement materials - presentations, one-pagers, outbound POVs, and competitive intelligence. - Collaborate with Product and Sales to define target personas, market needs, and differentiated stories that win deals. - Build strong relationships with customers to properly understand the voice of the customer. - Partner with external agencies and contractors to develop content, creative, and campaign assets that amplify Knotch’s message. - Support event strategy by crafting narratives, materials, and follow-up content that turn in-person experiences into pipeline opportunities. - Gather and analyze customer and market insights to inform messaging, product strategy, and roadmap priorities. - Work cross-functionally to ensure consistency across all touchpoints — web, sales, events, and PR. How to be Successful - 8-10+ years in B2B SaaS marketing, with significant experience in product marketing or go-to-market strategy at a start-up or growth stage company. - Strong storytelling skills - you can translate technical capabilities into simple, compelling business outcomes. - Proven success supporting product launches and sales enablement in an enterprise environment. - Experience working with agencies or contractors to deliver creative, content, and campaigns. - Understanding of enterprise marketing buyers (especially CMOs, brand, and analytics leaders). - Excellent communication, collaboration, and project management skills. - Comfort operating as a self-starter in a fast-paced, high-accountability environment. Why Join Knotch The expected salary range for US-based applicants is $150,000 - 250,000 USD depending on experience. Compensation for Canada-based applicants will be determined based on experience and location. Our Benefits and Perks Knotch is a fully remote company. Candidates may work from anywhere in the U.S. or Canada. Some of our other great benefits include: - comprehensive medical, dental and vision insurance eligibility - 401(k) plan - unlimited PTO - 10+ company-paid holidays - a daily company-wide break, and more! Equal Opportunity Employer Knotch is a US based equal opportunity employer. We strive to provide equal opportunities in all of our processes, including our hiring and employee experience. We pride ourselves on our three values: transparency, relentlessness, and inclusiveness. We commit to daily work towards leading with empathy, reducing bias through periodic training, and engaging with and uplifting communities of marginalized groups. We condemn all forms of racism and discrimination on the basis of race, religion, ethnicity, nationality, gender identity, sexual orientation, age, marital status, pregnancy or parenthood status, veteran status, disability status or any other identifier. We encourage all employees, clients, investors, candidates, vendors, and friends of Knotch to deliver honest feedback directly or anonymously so that we may always seek to improve as an organization that is dedicated to diversity, equity, inclusion, and belonging.