Trivium Group

• Own the tech stack. Ensure our project management software, CRM, and communication tools are integrated and used properly. • Build the "Knowledge Base." Oversee the creation and maintenance of the vault containing all company SOPs, scripts, and workflows. • Conduct weekly 1:1s with department heads to track progress against quarterly rocks. • Hold the team accountable to the standard. You are the "Keeper of the Bar." • Act as the central hub for major company initiatives (e.g., event launches, geographic expansion). • Ensure projects stay on budget and on schedule, identifying and removing blockers before they stall progress. • Review departmental spending and budgets with the CEO. • Analyze operational data to identify trends in client churn, sales efficiency, and delivery capacity. • Own the cadence: Daily Huddles, Weekly Lead-Team Meetings, and Quarterly Offsites. • Ensure communication is crisp, meetings are productive, and action items are captured.

**The Role** • Run full-cycle sales: inbound demos + targeted outbound to local niches (home services, med spas, dental, legal, contractors, etc.). • Lead discovery to uncover pain, budget, timeline, and decision makers; craft ROI-backed proposals. • Confidently present and tailor solutions across SEO, Google Ads, Meta Ads, SMM, websites, citations, and Search Atlas. • Handle objections, negotiate terms, and close—solo or alongside a sales engineer/strategist when needed. • Own your calendar: set follow-ups, manage multi-threaded deals, and keep momentum to signature. • Maintain a clean, accurate pipeline in the CRM; forecast weekly and track conversion metrics. • Collaborate with Marketing/Delivery to align promises with playbooks, case studies, and onboarding. • Provide market feedback on offers, pricing, and positioning to improve close rates.

• Serve as the main point of contact for client accounts • Conduct weekly or bi-weekly strategy calls with clients • Maintain proactive communication via calls, messaging, and updates • Ensure clients clearly understand campaign performance and results • Analyze marketing performance across: - Facebook Ads - Google Ads - SEO • Translate marketing data into clear, actionable insights for clients • Provide strategic recommendations to improve campaign performance • Own client satisfaction, retention, and relationship growth • Proactively address issues and prevent churn • Identify upsell opportunities when appropriate • Deliver customized performance reports to clients • Clearly explain campaign metrics and ROI • Coordinate with the fulfillment team to ensure deliverables are completed • Collect client testimonials, referrals, and Google reviews • Maintain strong long-term client partnerships

• Creative Strategy & Roadmapping: Define winning beliefs, angles, and roadmaps. Translate media buyer insights into clear creative direction and briefs. • Team Leadership: Directly manage and develop two Junior Creative Strategists, overseeing their execution and ensuring professional growth. • Performance Analysis: Lead creative reporting and data-based testing. Identify winning hooks and iterate on assets with surgical precision. • Asset Management: Oversee creative trackers and organization, ensuring the creative pipeline is documented and fulfilled according to company SOPs. • Collaboration: Work side-by-side with Media Buyers and the Director of Marketing to align creative output with quarterly CPA and ROAS targets. • AI Utilization: Leverage AI tools to accelerate ideation and analysis while maintaining high strategic judgment and creative quality.

• System Integrity: Ensuring every department (Sales, Marketing, Success, Admin) has a clear, documented, and automated operating system. • Strategic Execution: Turning high-level visionary goals into project plans with clear owners, timelines, and milestones. • Performance Management: Ensuring the team hits their KPIs and that the company stays on its "rhythm" (Daily/Weekly/Quarterly). • Operational Leverage: Finding ways to increase output and revenue without a linear increase in headcount or effort. • Infrastructure & Systems Architecture: Own the tech stack. Ensure our project management software, CRM, and communication tools are integrated and used properly. • Departmental Performance & Accountability: Conduct weekly 1:1s with department heads to track progress against quarterly rocks. • Project Management & Delivery: Act as the central hub for major company initiatives (e.g., event launches, geographic expansion). • Financial & P&L Oversight: Review departmental spending and budgets with the CEO. • Operating Rhythm: Own the cadence: Daily Huddles, Weekly Lead-Team Meetings, and Quarterly Offsites.

• Designing and implementing overall recruiting strategy • Developing and updating job descriptions and job specifications • Performing job and task analysis to document job requirements and objectives • Preparing recruitment materials and post jobs to appropriate job platforms • Sourcing and recruiting candidates by using databases, social media etc • Screening candidates resumes and job applications • Conduct interviews using various reliable recruiting and selection tools/methods to filter candidates within schedule • Assess applicants’ relevant knowledge, skills, soft skills, experience and aptitudes • Onboard new employees in order to become fully integrated • Monitor and apply HR recruiting best practices • Provide analytical and well documented recruiting reports to the rest of the team • Act as a point of contact and build influential candidate relationships during the selection process • Promote company’s reputation as “best place to work”

• Build and maintain operational systems • Hold the team accountable to KPIs • Oversee hiring and onboarding processes • Manage inventory, 3PL, and logistics • Provide financial visibility into operational spend • Ensure every team member has a clear playbook and job scorecard • Audit current workflows and identify bottlenecks • Create systems that remove reliance on tribal knowledge • Maintain operational dashboards and KPI trackers • Use AI tools to automate and optimize repetitive processes • Serve as the primary day-to-day point of contact for the team • Run weekly team standups and structured 1:1 meetings • Track KPIs using role-based scorecards • Conduct monthly and quarterly performance reviews • Lead underperformance conversations and manage PIPs when needed • Process contractor and team payments accurately and on time • Foster a culture of accountability and ownership • Manage the hiring pipeline when new roles open • Oversee recruiter (if/when added to the team) • Maintain updated job descriptions and role scorecards • Build structured onboarding plans for every new hire • Own inventory tracking and demand forecasting • Proactively manage reorder cycles • Coordinate freight logistics and shipment timelines • Manage 3PL relationships and monitor SLAs • Prevent stockouts and overstock through forecasting accuracy • Continuously optimize supply chain costs and efficiency • Track recurring operational expenses (tools, subscriptions, vendors) • Identify anomalies and unnecessary spend • Deliver a monthly OPEX summary with observations • Monitor budget vs. actuals and flag discrepancies • Support data-driven operational decision-making

• Providing inspired leadership for the organization • Making important policy, planning, and strategy decisions • Communicating customer issues with operations team and devise ways of improving the customer experience, including resolving problems and complaints • Developing, implementing, and reviewing operational policies and procedures • Analyzing and improving organizational process and workflow, employee requirements, necessary equipment • Assisting HR with recruiting for senior level roles • Helping in promoting a company culture that encourages top performance and high morale • Playing a leading role in compiling company budget and growth strategy • Executing strategies to optimize company and asset growth • Ensuring all legal and regulatory documents are filed and monitoring compliance with laws and regulations • Working with the management team to determine values and mission, and plan for short and long-term goals • Building alliances and partnerships with other organizations • Managing staff levels, wages, hours, contract labor to revenues • Authoring criterias for employees performance appraisals and organizing it (bonuses criteria, KPIs etc.) • Driving employees and leading performance reviews, to ensure an engaged and skilled workforce • Identifying and addressing problems and opportunities for the company • Supporting worker communication with the management team • Maintaining safe and healthy work environment by establishing, following, and enforcing standards and procedures • Ensuring adherence to key performance objectives to meet business and customer expectations

• Own the creative strategy for client accounts and ensure all deliverables align with brand goals and growth objectives • Analyze client intake forms, products, competitors, customer reviews, and brand guidelines to build high-converting creative strategies • Extract customer pain points, product benefits, and market opportunities to create compelling creative directions • Develop clear briefs for Main Images, Secondary Images, A+ Content, Brand Story, and Storefront projects • Provide strategic direction, mood boards, and creative guidance to designers while allowing room for innovation and creativity • Present briefs internally or directly to clients, gather feedback, and refine concepts when needed • Manage project flow inside ClickUp, ensuring tasks move efficiently through statuses and deadlines are met • Ensure designers are assigned correctly and timelines are clear for every project • Meet with clients when needed to address concerns, align expectations, and rebuild confidence in the creative process • Review all creative assets before delivery to ensure strategic alignment, premium visual quality, and strong messaging • Lead revisions related to copy, structure, layout, storytelling, and conversion performance • Approve final designs and ensure all assets meet internal quality standards before submission • Continuously improve creative quality, workflows, and efficiency across the department • Monitor competitor creatives and Amazon market trends to ensure clients stay ahead of the competition • Collaborate with Account Managers, PPC Strategists, Designers, and Leadership to maximize client success • Provide top-quality service (5/5) to maintain high standards in client satisfaction

• Own the client internally and ensure every service provided is aligned with our Partnership goals • Having a broader approach to the role, not just focusing on PPC, but considering all the services provided to our clients • Own 100% of client communication. Managing clients’ expectations clearly and properly. Client response time is expected to be within 1 hour during mandatory working hours • Create, launch and manage Amazon PPC ads campaigns to meet clients’ goals. • Closely monitoring PPC spending and budget to maximize profitability • Perform keyword research on new products to be launched, and update existing products to stay on top of trends. • Monitor competitors and Amazon trends to make sure we are offering the best approach to our clients. • Analyze past performance of our brands to ensure we meet expectations, as well as detecting performance issues in advance • Analyze, interpret, and create action plans for daily, weekly and monthly analytics reporting focusing on Main KPIs aligned with our clients’ goals. • Working in Bulk Sheets to improve optimization. Understanding different reports to deploy new growth strategies and reports • Collaborating with Customer Success Managers, Data Analysts, Brand Managers and PPC Managers, while owning the account strategies and meeting expectations. • Providing top quality services (5/5) to meet high standards in customer satisfaction.