The Plum Tree Group

Job Title: Performance Marketing Specialist (Paid Media - Meta Focused) Nature: Remote Location: Karachi - Shahre Faisal Experience Required: Minimum 3 Years About the Role: We are seeking a highly skilled Performance Marketing Specialist (Paid Media - Meta Focused) with proven experience in managing paid advertising campaigns for both service-based and e-commerce businesses. The ideal candidate will be adept at strategizing, executing, and optimizing Meta (Facebook and Instagram) ads to drive lead generation, sales, and brand awareness across various funnel stages. You’ll work cross-functionally with creative, content, and analytics teams to deliver strong, measurable results. Key Responsibilities: - Plan, launch, and optimize paid ad campaigns across Google, Meta (Facebook/Instagram), LinkedIn, TikTok, and other ad networks. - Develop separate funnel strategies tailored to both service offerings and e-commerce products. - Manage and optimize ad spend to meet KPIs (CPL, ROAS, CPA, etc.) across various audience segments and campaign objectives. - Implement and manage tracking tools including Meta Pixel, Conversions API, and custom events for both service-based and e-commerce goals. - Create and test ad creatives and copy aligned with different customer journeys (lead generation for services vs. direct conversion for products). - Conduct A/B and multivariate tests to optimize creatives, targeting, placements, and bidding strategies. - Analyze campaign data using Meta Ads Manager, Google Analytics, and third-party tools to generate insights and performance reports. - Collaborate with internal teams (design, content, CRO, dev) to improve landing pages and user flow. - Stay updated with Meta platform updates, privacy changes. Requirements: - Bachelor’s degree in Marketing, Business, or a related field. - Minimum 3 years of hands-on experience in managing Meta Ads for both service-based and e-commerce businesses. - Demonstrated ability to scale campaigns and optimize performance at various stages of the customer funnel. - Strong understanding of full-funnel marketing strategies, lead gen forms, remarketing, and dynamic product ads (DPA). - Proficiency in Meta Ads Manager, Facebook Business Manager, Google Analytics, and other tracking tools. - Experience in setting up Meta Pixel and Conversions API for accurate event tracking. - Strong analytical skills with the ability to interpret data and make data-driven decisions. - Excellent communication and copywriting skills. Preferred Skills: - Prior experience working with software houses, SaaS products, or digital agencies. - Strong understanding of B2B lead generation funnels. - Experience managing high-budget ad campaigns in competitive markets. - Knowledge of programmatic advertising and advanced audience segmentation. - Certification in Meta Ads, Google Ads, HubSpot or GHL is a strong plus. What We Offer: - Market competitive compensation package. - A fun, entrepreneurial start-up environment. - Mentoring and coaching in an environment that provides support to help you succeed. - Paid leaves. - Health Insurance. - Employee perks. - A diverse and international team. - An entrepreneurial environment with room for growth. - Ongoing professional training and mentorship. - Career growth opportunities in a global, innovative company. - A collaborative and results-driven team culture. NOTE: Salary commensurate with experience. How to Apply: Apply directly through Job Post or send your resume and a short cover letter to saadali@plumtreegroup.net with the subject: Performance Marketing Specialist (Paid Media - Meta Focused)

About CoPilot Innovations CoPilot Innovations helps businesses unlock real outcomes using AI through rapid, hands-on implementation. We work with operators, founders, and teams to design, build, and ship AI solutions that drive measurable impact. We are a small, high-output team. Everyone here builds things, not decks. The Role We are hiring a Program Manager - not a task manager or coordinator. You will own client engagements end-to-end across multiple accounts, translating ambiguous business needs into structured AI solutions and driving them through to measurable results. You will work hands-on with AI tools and prototypes, collaborate closely with engineers, and act as a strategic partner to clients - not just a point of contact. What You Will Own - Client success metrics: ROI, adoption, efficiency gains - Translating vague briefs into scoped, actionable AI solutions - Shaping solutions with engineers: agents, automations, ML systems - Validating ideas fast through POCs and early prototypes - Running multiple projects simultaneously within structured delivery frameworks - Driving weekly progress, removing blockers, keeping momentum without close follow-up - Aligning client leadership around priorities and trade-offs - Identifying high-impact AI use cases and surfacing risks and opportunities across engagements Who Thrives Here The people who do well in this role take ownership before being asked, are energized by ambiguity, and move from idea to shipped solution without needing a playbook. They push back - with clients and internally - when something is not working. If that is how you naturally operate, this is likely a strong fit. What We Are Looking For 4 to 6+ years in consulting, product, program management, or startup operations, with direct experience managing clients and working alongside technical teams. On AI fluency: you do not need to be an ML engineer, but you should be actively using AI tools in your workflow, understand what AI can and cannot do, and have hands-on experience with LLMs, automation tools, or basic prompt engineering. On execution: you can run structured problem-solving with clients, operate within sprint-based delivery, and move quickly from idea to outcome. What We Offer - Salary commensurate with experience and impact. - Dedicated AI tools budget for experimenting with LLMs and platforms - Fully remote with flexible working hours - Direct growth path as the company scales - Flexible time-off policy Apply If you are interested in working at the intersection of AI, strategy, and execution, we encourage you to apply.

AI Program Manager (Remote) CoPilot Innovations | 4–6 Years Experience About CoPilot Innovations CoPilot Innovations helps businesses achieve real outcomes with AI through hands-on implementation. We work closely with founders, operators, and teams to design and deliver AI-driven solutions. Role Overview We are looking for an AI Program Manager who can lead client engagements end-to-end, translating business needs into practical AI solutions and ensuring successful delivery. You will work closely with clients, engineers, and internal teams to drive strategy, execution, and measurable results across multiple projects. Key Responsibilities - Own client outcomes, including ROI and adoption - Translate business requirements into actionable AI solutions - Collaborate with technical teams to design and deliver AI systems - Lead multiple projects, ensuring progress, timelines, and quality - Communicate effectively with stakeholders and align priorities - Identify opportunities to improve processes and outcomes Requirements - 4 to 6 years of experience in program management, consulting, product, or similar roles - Experience working with clients and technical teams - Strong problem-solving and structured thinking skills - Familiarity with AI tools (LLMs, automation platforms, or similar) - Ability to manage multiple projects in a fast-paced environment - Strong written and verbal communication skills What We Offer - Competitive compensation - Remote work flexibility - AI tools budget for experimentation - Growth opportunities within a scaling company - Flexible vacation policy Apply If you are interested in working at the intersection of AI, strategy, and execution, we encourage you to apply.

Role Description We are looking for an AI Program Manager who can lead client engagements end-to-end, translating business needs into practical AI solutions and ensuring successful delivery. You will work closely with clients, engineers, and internal teams to drive strategy, execution, and measurable results across multiple projects. Key Responsibilities - Own client outcomes, including ROI and adoption - Translate business requirements into actionable AI solutions - Collaborate with technical teams to design and deliver AI systems - Lead multiple projects, ensuring progress, timelines, and quality - Communicate effectively with stakeholders and align priorities - Identify opportunities to improve processes and outcomes Qualifications - 4–6 years of experience in program management, consulting, product, or similar roles - Experience working with clients and technical teams - Strong problem-solving and structured thinking skills - Familiarity with AI tools (LLMs, automation platforms, or similar) - Ability to manage multiple projects in a fast-paced environment - Strong written and verbal communication skills Benefits - Competitive compensation - Remote work flexibility - AI tools budget for experimentation - Growth opportunities within a scaling company - Flexible vacation policy Apply If you are interested in working at the intersection of AI, strategy, and execution, we encourage you to apply.

Role: AI Program Manager - Minimum Experience: 4-6 years - Location: Remote - Company: CoPilot Innovations About CoPilot Innovations CoPilot Innovations helps businesses unlock real outcomes using AI not through theory, but through rapid, hands-on implementation. We work closely with operators, founders, and teams to design, build, and ship AI solutions that drive measurable impact. Intro Video: https://app.fireflies.ai/soundbites/008qOvNBExo The Role We are hiring a Program Manager, not a task manager, not a coordinator. This role is for someone who: - Owns client outcomes end-to-end - Thinks like a consultant + operator - Is comfortable getting hands-on with AI tools and prototypes - Can translate ambiguity into execution You will lead AI engagements across multiple clients, driving strategy, execution, and delivery while working closely with engineers, designers, and leadership. What We Offer This role is designed for high performers and is supported by a comprehensive compensation and benefits package: - Competitive Compensation: Salary commensurate with experience and impact. - AI Token Budget: A dedicated budget for experimenting with and utilizing cutting-edge AI tools and platforms (LLMs, APIs, etc.) in your day-to-day work. - Remote Work: Full flexibility to work remotely. - Advancement Opportunities: Direct path for growth and increasing responsibility as the company scales. - Flexible Vacation Schedule: Generous and flexible time-off policy to ensure balance and prevent burnout. What You’ll Own 1. Client Outcomes - Own success metrics for each engagement (ROI, adoption, efficiency gains) - Translate vague client needs into clear, actionable AI solutions - Push clients toward better decisions—even when uncomfortable 2. AI-Led Solution Design - Work with AI engineers to shape solutions (agents, automations, ML systems) - Rapidly validate ideas through POCs and prototypes - Use AI tools (e.g., LLMs, automation platforms, no-code tools) to: - Build quick demos - Validate workflows - Show clients tangible progress early 3. Program & Delivery Leadership - Lead multiple projects/accounts simultaneously - Operate within structured delivery frameworks (Agile or similar), ensuring clarity in scope, prioritization, and execution - Use project management tools (e.g., ClickUp or similar) to manage tasks, track progress, and maintain visibility across projects - Drive weekly progress, unblock teams, and maintain momentum - Proactiveness and ability to get work done without requiring close follow-ups - Contribute to internal process improvements and efficiencies 5. Stakeholder Management - Act as a trusted advisor, not just a point of contact - Run sharp, outcome-driven client conversations - Align leadership teams around priorities and trade-offs 6. Strategic Thinking - Identify high-impact AI use cases across client workflows - Identify risks, gaps, and opportunities across engagements - Challenge assumptions (internally and externally) - Surface insights that improve both client outcomes and CoPilot’s playbooks What This Role Is NOT - ❌ Not just running standups and tracking tickets - ❌ Not waiting for instructions or predefined scope - ❌ Not purely coordination between teams - ❌ Not “AI strategy slides” without execution What We’re Looking For Mindset - High ownership: you act like the business depends on you - Structured thinker: can break chaos into clarity - Curious + adaptive: learns new tools and concepts rapidly - Comfortable with ambiguity and fast-paced environments - High degree of problem-solving and analytical thinking Experience - 3–5+ years in: - Consulting, product, program management, or startup ops - Experience working with: - Technical teams (engineering, data, AI) - Clients or stakeholders directly - Proven ability to drive outcomes, not just manage tasks AI Fluency (Important) You don’t need to be an ML engineer—but you should: - Be actively using AI tools in your workflow - Understand what AI can/cannot do - Be comfortable experimenting with: - LLMs - Automation tools - Basic prompt engineering/workflows Execution Ability - Can move from idea → prototype → shipped solution quickly - Strong communication (written + verbal) - Can run structured problem-solving with clients - Comfortable working with structured workflows, sprint-based execution, and task management tools (e.g., ClickUp, Jira, or similar) If you want to: - Work directly on cutting-edge AI use cases - Own real business outcomes - Operate at the intersection of strategy and execution We’d love to talk.

Role: AI Program Manager - Salary: 400,000 - 600,000 PKR per month - Minimum Experience: 4-6 years - Location: Remote - Company: CoPilot Innovations About CoPilot Innovations CoPilot Innovations helps businesses unlock real outcomes using AI—not through theory, but through rapid, hands-on implementation. We work closely with operators, founders, and teams to design, build, and ship AI solutions that drive measurable impact. The Role We are hiring a Program Manager, not a task manager, not a coordinator. This role is for someone who: - Owns client outcomes end-to-end - Thinks like a consultant + operator - Is comfortable getting hands-on with AI tools and prototypes - Can translate ambiguity into execution You will lead AI engagements across multiple clients, driving strategy, execution, and delivery while working closely with engineers, designers, and leadership. What We Offer This role is designed for high performers and is supported by a comprehensive compensation and benefits package: - Competitive Compensation: Salary commensurate with experience and impact. - AI Token Budget: A dedicated budget for experimenting with and utilizing cutting-edge AI tools and platforms (LLMs, APIs, etc.) in your day-to-day work. - Remote Work: Full flexibility to work remotely. - Advancement Opportunities: Direct path for growth and increasing responsibility as the company scales. - Flexible Vacation Schedule: Generous and flexible time-off policy to ensure balance and prevent burnout. What You’ll Own 1. Client Outcomes - Own success metrics for each engagement (ROI, adoption, efficiency gains) - Translate vague client needs into clear, actionable AI solutions - Push clients toward better decisions—even when uncomfortable 2. AI-Led Solution Design - Work with AI engineers to shape solutions (agents, automations, ML systems) - Rapidly validate ideas through POCs and prototypes - Use AI tools (e.g., LLMs, automation platforms, no-code tools) to: - Build quick demos - Validate workflows - Show clients tangible progress early 3. Program & Delivery Leadership - Lead multiple projects/accounts simultaneously - Operate within structured delivery frameworks (Agile or similar), ensuring clarity in scope, prioritization, and execution - Use project management tools (e.g., ClickUp or similar) to manage tasks, track progress, and maintain visibility across projects - Drive weekly progress, unblock teams, and maintain momentum - Proactiveness and ability to get work done without requiring close follow-ups - Contribute to internal process improvements and efficiencies 5. Stakeholder Management - Act as a trusted advisor, not just a point of contact - Run sharp, outcome-driven client conversations - Align leadership teams around priorities and trade-offs 6. Strategic Thinking - Identify high-impact AI use cases across client workflows - Identify risks, gaps, and opportunities across engagements - Challenge assumptions (internally and externally) - Surface insights that improve both client outcomes and CoPilot’s playbooks What This Role Is NOT - ❌ Not just running standups and tracking tickets - ❌ Not waiting for instructions or predefined scope - ❌ Not purely coordination between teams - ❌ Not “AI strategy slides” without execution What We’re Looking For Mindset - High ownership: you act like the business depends on you - Structured thinker: can break chaos into clarity - Curious + adaptive: learns new tools and concepts rapidly - Comfortable with ambiguity and fast-paced environments - High degree of problem-solving and analytical thinking Experience - 3–5+ years in: - Consulting, product, program management, or startup ops - Experience working with: - Technical teams (engineering, data, AI) - Clients or stakeholders directly - Proven ability to drive outcomes, not just manage tasks AI Fluency (Important) You don’t need to be an ML engineer—but you should: - Be actively using AI tools in your workflow - Understand what AI can/cannot do - Be comfortable experimenting with: - LLMs - Automation tools - Basic prompt engineering/workflows Execution Ability - Can move from idea → prototype → shipped solution quickly - Strong communication (written + verbal) - Can run structured problem-solving with clients - Comfortable working with structured workflows, sprint-based execution, and task management tools (e.g., ClickUp, Jira, or similar) If you want to: - Work directly on cutting-edge AI use cases - Own real business outcomes - Operate at the intersection of strategy and execution We’d love to talk.

Work Setup: This is a flexible role. Candidates can choose to work remotely or onsite depending on their preference and location. About the Role: We're looking for a detail-oriented Email Marketing Specialist to own our email marketing operations, from campaign creation to automation setup. This is a junior role with a strong emphasis on email best practices, deliverability, and list management. You'll primarily work within GoHighLevel. Key Responsibilities: - Build, schedule, and manage email campaigns end-to-end - Write and edit email copy that drives opens, clicks, and conversions - Set up and maintain automated email sequences and workflows - Manage and segment contact lists to ensure targeting accuracy - Monitor campaign performance (open rates, CTR, deliverability) and report insights - Implement and manage UTM tracking across all email campaigns - Configure and verify SPF, DKIM, and DMARC records to ensure email authentication and deliverability - Run A/B tests on subject lines, content, and send times - Maintain email hygiene and compliance (CAN-SPAM, GDPR basics) - Collaborate with the team to align email efforts with broader campaigns Requirements: - 1–2 years of hands-on email marketing experience - Proficiency in at least two of: Mailchimp, ActiveCampaign, Constant Contact, GoHighLevel - Working knowledge of marketing automation and workflow logic - Understanding of email deliverability best practices including SPF, DKIM, and DMARC configuration - Familiarity with UTM parameters and campaign attribution tracking - Basic copywriting ability - Analytical mindset — comfortable reading campaign data and acting on it Nice to Have: - GoHighLevel experience specifically - Familiarity with CRM pipelines and lead nurturing - Experience with SMS marketing Culture & Benefits: - Market-competitive salary with performance-based bonuses - Growth-focused and entrepreneurial environment - Mentorship from experienced founders and marketing leaders - Health insurance and paid leaves - Professional development budget for courses and certifications - Career growth in a global SaaS-focused organization - Access to Launchpad's full platform and AI tools Compensation: Salary: Market competitive (based on experience) Bonus: Performance-based incentives tied to growth metrics How to Apply: Apply directly or send your resume and a short cover letter to saadali@plumtreegroup.net with the subject: Email Marketing & Automation Specialist.