Hi Auto

Role Description We are looking for a strategic, hands-on VP Marketing to own the full marketing function as we scale. This is a pipeline-generation and brand-building role. You will work directly with the CEO and VP Sales to drive both our corporate acquisition and franchisee deployment motions through world-class marketing. - Product Marketing - Define and continuously refine Hi Auto’s positioning and competitive differentiation across both GTM motions. - Translate product capabilities into compelling, customer-centric messaging for corporate HQs and franchise operators. - Own buyer personas, competitive intelligence, and win/loss analysis. - Produce or direct enterprise whitepapers, case studies, ROI tools, and pilot overviews that support every stage of the sales cycle. - Account-Based Marketing (ABM) - Build and execute named-account ABM programs targeting ~66 US corporate QSR brands across LinkedIn, email, and display. - Own buying committee mapping and coordinate outreach tightly with the VP Sales. - Field Marketing - Own the full lifecycle of QSR industry events — outreach, booth experience, lead capture, and post-event follow-up. - Execute executive dinners and briefings at conferences; secure speaking slots at franchisee conventions. - Brand & PR - Scale the PR program across QSR trade press and tech publications; build CEO thought leadership on LinkedIn. - Ensure brand consistency across both motions and create the “Brand Transition Kit” for franchise network rollouts. - AI-Powered Marketing - Direct AI-assisted processes for content production, data enrichment, campaign optimization, and competitive research. - Continuously identify opportunities to use AI to drive efficiency. - Marketing Operations - Lead a full HubSpot cleanup, build tiered segmentation, and own marketing automation end-to-end. - Collaborate with the VP Sales on shared pipeline definitions, data quality, and forecast accuracy. Qualifications - 8+ years of B2B marketing experience with at least 3 years in a senior leadership role, ideally in a startup or scale-up environment. - Strong product marketing foundation — positioning, competitive intelligence, sales enablement, and win/loss analysis. - Hands-on ABM experience against a finite, named-account target list; proficient in LinkedIn Ads and intent data tools. - Has owned field marketing and event cycles end-to-end, from pre-conference planning through ROI measurement. - Has built or scaled a PR and thought leadership program in a vertical market. - Proficient in HubSpot and actively uses AI tools to create content, automate workflows, and scale output. - QSR, restaurant tech, or adjacent vertical experience preferred; franchise or channel marketing experience is a strong plus. Benefits - Join us to be a part of an amazing team, interesting and unique challenges, and an opportunity to influence and build something big.

Role Description We are seeking a Staff Engineer in Europe to join our Infrastructure team. About the role: - Our backend is developed all in Python running in the cloud over k8s. - It's not a typical backend interacting with a UI frontend, handling audio streams in real-time. - Our systems integrate with a large number of third-party services. - Each team member gets to experience a lot of professional growth and ownership. In this role, you will: - Own parts of our core backend infrastructure, which is a complex, real-time distributed system written in Python and Rust. - Own big initiatives end-to-end and deliver them with minimal guidance. - Troubleshoot highly complex production issues. - Constantly improve our development velocity while maintaining a very high reliability standard. Qualifications - BSc in Software Development or equivalent industry experience. - Previously a Staff or Principal Engineer at a startup company. - 10+ years of experience in Python development. - Strong Python Asyncio experience. - Strong software design skills. - Excellent communicator in writing and orally. - Significant experience with at least one strongly typed language (Rust, C++, Go, Swift, Java, etc). - Deep understanding of Networking Protocols, Operating Systems. - Deep knowledge of Python Profiling. - Experience in delivering and troubleshooting a production-grade cloud-based distributed system. - Experience in building and troubleshooting a real-time low-level system (e.g. kernel, drivers, RTOS). - Kubernetes and Helm experience. - Experience with different observability stacks. - Strong LLM prompting skills, but also being able to work without them. - Experience with gRPC and its troubleshooting. - Being a contributor or maintainer of an open-source package. Requirements - An understanding of one of the following: WebRTC, STUN/TURN, SIP, RTP, HLS, RTMP. - Having worked with Rust and PyO3. - Audio programming experience. Qualities We're Looking For - Fast - you know you're a 10X engineer, not just yet another senior engineer. - Resilience – being able to balance planned work with real-time issues in a fast-paced, high-pressure environment. - Strong communication skills – in both written and verbal communication, with the ability to produce crisp and clear documentation. - Problem solver. - Extremely Strong ownership and independence.

Hi Auto is the most trustworthy AI order taker for drive-thrus. Built for scale. Hi Auto is a reliable AI order taker for drive-thrus, purpose-built for high-volume QSRs. It helps brands consistently deliver faster, error-free service with over 93% order completion and 96% accuracy, at scale. Growing quickly, Hi Auto has the largest number of voice AI drive-thru restaurant deployments, competing directly with both big tech and restaurant tech players.  We are seeking a Staff Engineer in Europe to join our Infrastructure team. About the role:  Our backend is developed all in Python running in the cloud over k8s. It's not a typical backend interacting with a UI frontend, handling audio streams in real-time. Our systems integrate with a large number of third party services. Because of the myriad of challenges and the fast pace of a startup, each team member gets to experience a lot of professional growth and ownership. In this role, you will: - Own parts of our core backend infrastructure, which is a complex, real-time distributed system written in Python and Rust - Own big initiatives end-to-end and deliver them with minimal guidance - Troubleshoot highly complex production issues - Constantly improve our development velocity while maintaining a very high reliability standard

Hi Autois the most trustworthy AI order taker for drive-thrus. Built for scale. Hi Auto is a reliable AI order taker for drive-thrus, purpose-built for high-volume QSRs. It helps brands consistently deliver faster, error-free service with over 93% order completion and 96% accuracy, at scale. With full control over scripts, upsells, and voice, brands can fine-tune drive-thru operational performance across all locations. At the same time, franchisees get the flexibility to adjust menus, LTOs, and regional offers. And with a built-in labor optimization process, Hi Auto reduces employee stress and turnover, saving hours of labor each day and improving the guest experience. Growing quickly, Hi Auto has the largest number of voice AI drive-thru restaurant deployments, competing directly with both big tech and restaurant tech players.  We are seeking an experienced and strategic VP of Sales to lead our Sales growth. This role is pivotal in driving revenue growth, expanding our customer base, and strengthening relationships with existing clients. The ideal candidate will have a proven track record in sales leadership within the restaurant technology sector. Responsibilities: - Define and execute an actionable sales strategy and plan focused on acquiring new QSR brands, expanding franchise adoption, and opening new store locations across the U.S. - Lead, mentor, and manage a team of Account Executives, setting clear targets, driving performance, and building a high-performing sales culture. - Cultivate and maintain strong, long-term relationships with key stakeholders, including C-level executives and franchise owners. - Own renewal discussions, ensuring long-term value and continued partnership. - Work closely with internal teams (Project Management, Customer Success, etc.) to align on customer needs and deliver an exceptional experience. - Lead the negotiations of contracts.

Hi Auto is the most trustworthy AI order taker for drive-thrus. Built for scale. Hi Auto is a reliable AI order taker for drive-thrus, purpose-built for high-volume QSRs. It helps brands consistently deliver faster, error-free service with over 93% order completion and 96% accuracy, at scale. Growing quickly, Hi Auto has the largest number of voice AI drive-thru restaurant deployments, competing directly with both big tech and restaurant tech players.  We are seeking a Senior Software Engineer based in Latin America, working in EST hours. About the role:  Our backend is developed all in Python running in the cloud over k8s. It’s not a typical backend interacting with a UI frontend. It handles audio streams in real-time and runs our key AI algorithms. Our systems integrate with a large number of third party services. Robust and clean handling of these integrations is crucial. In this role, you will: - Integrate with new POS systems and digital menu boards - Build data pipelines to process restaurant menus - Support existing integrations and pipelines - Debug and solve complex customer issues - Lead communication with integration partners to deliver the integrations - Estimate, plan and deliver the integration projects - Handle a large set of complex and diverse customer issues - Create documentation for integrations Are you up for the challenge ?

Hi Auto is the most trustworthy AI order taker for drive-thrus. Built for scale. Hi Auto is a reliable AI order taker for drive-thrus, purpose-built for high-volume QSRs. It helps brands consistently deliver faster, error-free service with over 93% order completion and 96% accuracy, at scale. Growing quickly, Hi Auto has the largest number of voice AI drive-thru restaurant deployments, competing directly with both big tech and restaurant tech players.  We are seeking a Senior Software Engineer based in the East Coast of the United States. About the role:  Our backend is developed all in Python running in the cloud over k8s. It’s not a typical backend interacting with a UI frontend. It handles audio streams in real-time and runs our key AI algorithms. Our systems integrate with a large number of third party services. Robust and clean handling of these integrations is crucial. In this role, you will: - Integrate with new POS systems and digital menu boards - Build data pipelines to process restaurant menus - Support existing integrations and pipelines - Debug and solve complex customer issues - Lead communication with integration partners to deliver the integrations - Estimate, plan and deliver the integration projects - Handle a large set of complex and diverse customer issues - Create documentation for integrations