Benevity

• Develop and implement a comprehensive brand design strategy aligned with Benevity's business objectives. • Lead the evolution of Benevity’s visual identity system, across all media. • Lead day to day execution and output of creative team and brainstorming for major marketing programs, product launches, and events. • Own the creative team's intake process, project prioritization, and capacity planning. • Partner with Product, Marketing, Sales and People teams to ensure appropriate input and creative briefs. • Partner with the Digital Marketing team to deliver a high-performing, on-brand web experience. • Provide creative direction and mentorship to the design team.

• Assist in maintaining and rolling out security and privacy policies, standards, and control frameworks aligned to ISO 27001, SOC 2, NIST, PCI DSS, GDPR, PIPEDA, FINTRAC, and other global regulations • Support policy exception management, attestation processes, and identify opportunities for process improvement • Assist with enterprise risk assessments, including vendor and process-level reviews • Support maintenance of the risk register, track remediation activities, and assist with risk treatment planning • Contribute to Benevity’s Third-Party Risk Management (TPRM) program, including vendor onboarding assessments, ongoing monitoring, and remediation tracking • Support audit readiness and response efforts for ISO 27001, SOC 2, PCI DSS, GDPR, PIPEDA, FINTRAC, and other frameworks • Assist with evidence gathering, control validation, and auditor engagement • Leverage GRC platforms to support audit, privacy, and compliance workflows • Support the sales process by responding to client inquiries related to security, privacy, and compliance • Complete customer security questionnaires, RFPs, and third-party risk management (TPRM) requests • Partner with sales and client success teams to provide timely, accurate responses that build client trust • Support privacy-related initiatives across jurisdictions (GDPR, PIPEDA, CCPA/CPRA, and others) • Collaborate with legal and data governance teams to help ensure compliance with data protection and financial crime regulations • Assist with FINTRAC-related compliance requirements, including reporting and risk assessments related to AML/ATF obligations • Monitor regulatory changes (privacy, AML, financial crime) and help align internal processes accordingly • Partner with business and technical teams to support the embedding of risk and compliance into projects and initiatives • Assist in delivering reporting and insights (dashboards, risk metrics, summaries) for leadership • Contribute to Benevity’s Security Awareness & Training program, including awareness campaigns, training modules, and phishing simulations • Contribute to training, documentation, and awareness activities that strengthen Benevity’s security, privacy, and compliance culture

• Lead the technical vision for product development, deployment, and operations • Serve as a primary consultant on design and development within a collaborative team • Work closely with subject matter experts, Staff Developers, architects, and other teams to drive product evolution • Engage in solving challenging technical and business problems to advance your career. • Access Benevity's diverse products, teams, and advanced computing resources for continuous learning and growth • Contribute to delivering high-quality software solutions to global clients, emphasizing innovation and quality • Embrace opportunities for professional development as a leading engineer in a supportive and inclusive environment • Help shape how our team adopts AI-driven development practices as we evolve the way we build and ship software

• Own and be accountable for net new logo revenue across an assigned enterprise territory • Build and manage a healthy, accurate pipeline of enterprise prospects from outbound and inbound sources • Consistently meet or exceed core metrics including pipeline coverage, stage progression, and closed new logo revenue • Lead discovery, solution design, and executive-level presentations tailored to each prospect's goals • Proactively identify buying signals and develop strategies to advance and close complex, multi-stakeholder deals • Track and manage pipeline and forecast on a weekly basis • Leverage market data, account research, and buyer behavior to prioritize and qualify opportunities • Build and grow relationships with executive stakeholders at target accounts throughout the sales process • Collaborate across Sales Development, Client Success, RevOps, and other functions to deliver a seamless prospect experience • Contribute to a positive, inclusive work environment rooted in Benevity's values and commitment to DEI

• Lead annual budgeting and forecasting processes in partnership with senior business leaders • Prepare monthly, quarterly, and annual financial reports and variance analyses for executive leadership • Spearhead the automation of our financial operations, leveraging AI and modern development tools to transition the team from manual Excel spreadsheets to highly scalable, automated workflows • Develop and maintain financial models for scenario planning, sensitivity analysis, and long-term forecasts • Provide financial support on strategic initiatives, investments, and operational improvements • Identify and drive continuous improvements in financial processes, systems, and reporting workflows • Collaborate with Accounting and other Finance teams to ensure accurate and timely reporting in line with accounting standards • Monitor and report on financial and operational KPIs, offering insights to drive performance • Support ad hoc analyses, M&A, due diligence, and special projects as needed • Manage and mentor a team of FP&A professionals, fostering growth and development

• Own and be accountable for renewals, expansions (upsell and cross-sell), user licenses, product add-ons, services, and recurring support programs • Maintain high client retention and ensure on-time renewals • Consistently meet or exceed core metrics including forecast accuracy, GRR, NRR, upsell, churn, and contraction • Drive account growth by identifying cross-sell and upsell opportunities beyond the immediate negotiation • Proactively identify risk and opportunity in client accounts and develop strategies to mitigate or capitalize • Track and manage renewal and upsell forecasts on a weekly basis • Leverage client data and behavior to assess account health and renewal readiness • Build and grow relationships with executive stakeholders at high-value client accounts • Collaborate across Sales, RevOps, Client Success, and other functions to deliver seamless client experiences • Contribute to a positive, inclusive work environment rooted in Benevity’s values and commitment to DEI

• Lead annual budgeting and forecasting processes in partnership with senior business leaders • Prepare monthly, quarterly, and annual financial reports and variance analyses for executive leadership • Spearhead the automation of our financial operations, leveraging AI and modern development tools to transition the team from manual Excel spreadsheets to highly scalable, automated workflows. • Develop and maintain financial models for scenario planning, sensitivity analysis, and long-term forecasts • Provide financial support on strategic initiatives, investments, and operational improvements • Identify and drive continuous improvements in financial processes, systems, and reporting workflows • Collaborate with Accounting and other Finance teams to ensure accurate and timely reporting in line with accounting standards • Monitor and report on financial and operational KPIs, offering insights to drive performance • Support ad hoc analyses, M&A, due diligence, and special projects as needed • Manage and mentor a team of FP&A professionals, fostering growth and development

• Lead demand generation programs to drive predictable pipeline growth • Align programs to pipeline coverage targets and revenue goals • Manage program budget efficiently and adjust programs to ensure CPL, CAC and ROI are on target • Partner with Sales and Customer Success to improve quality, conversion and velocity • Manage and scale Benevity’s ABM programs across 1:1 and 1:Few account tiers • Partner with Sales leadership to align account selection and engagement strategies • Deliver integrated plays across content, events, paid media, executive engagement and digital experiences • Lead programs that generate qualified pipeline through digital campaigns, webinars, events, and content • Optimize conversion across landing pages, nurture and sales handoff • Design tests to improve pipeline efficiency and cost per qualified opportunity • Track and optimize KPIs including lead → qualified account conversion, pipeline sourced and influenced • Establish reporting dashboards and continuously improve program performance through experimentation and insights • Share insights on performance to help the team gain data-driven decision-making and acumen • Coaching and developing high-performing marketers • Creating clear program ownership and success metrics • Driving cross-functional alignment with Sales and Customer Success • Building a culture of experimentation, accountability and growth

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description We’re looking for a strategic and execution-oriented marketing leader to drive Benevity’s revenue programs. This role leads Benevity’s ABM & Demand Gen team and is responsible for building integrated marketing programs that drive qualified pipeline growth and sales velocity and conversion. You will partner closely with Sales, Product Marketing, Digital, Customer Success and Events to ensure programs are aligned to revenue goals. What you’ll do - Build Strategic Growth Programs - Lead demand generation programs to drive predictable pipeline growth - Align programs to pipeline coverage targets and revenue goals - Manage program budget efficiently and adjust programs to ensure CPL, CAC and ROI are on target - Partner with Sales and Customer Success to improve quality, conversion and velocity - Lead Account-Based Marketing - Manage and scale Benevity’s ABM programs across 1:1 and 1:Few account tiers - Partner with Sales leadership to align account selection and engagement strategies - Deliver integrated plays across content, events, paid media, executive engagement and digital experiences - Scale Demand Generation - Lead programs that generate qualified pipeline through digital campaigns, webinars, events, and content - Optimize conversion across landing pages, nurture and sales handoff - Design tests to improve pipeline efficiency and cost per qualified opportunity - Measure and Optimize Performance - Track and optimize KPIs including: - Lead → qualified account conversion - Pipeline sourced and influenced - Establish reporting dashboards and continuously improve program performance through experimentation and insights - Share insights on performance to help the team gain data-driven decision-making and acumen - Team Leadership - Coaching and developing high-performing marketers - Creating clear program ownership and success metrics - Driving cross-functional alignment with Sales and Customer Success - Building a culture of experimentation, accountability and growth Qualifications - 6+ years of experience in B2B SaaS marketing, with 4 years managing or leading teams - Experience owning and scaling integrated marketing programs that drive pipeline, conversion, and customer engagement - Strong working knowledge of Account-Based Marketing programs (1:1 and 1:Few motions) - Experience managing demand generation programs across multiple channels including digital, content, events and nurture - Demonstrated ability to partner effectively with Sales, Customer Success and Product Marketing to drive shared revenue outcomes - Experience analyzing funnel performance and using data to optimize program performance and conversion - Experience working in modern marketing tech stacks (HubSpot, CRM, marketing automation, ABM tools) - Strong project and program management skills with the ability to manage multiple initiatives simultaneously - Comfortable operating in a fast-moving, cross-functional environment Nice to Have - Experience in purpose-driven, CSR, or mission-led organizations - Experience building advocacy or community-led growth programs Benefits - Innovative work - Growth opportunities - Caring co-workers - A chance to do work that fills us with a sense of purpose Company Description Benevity is the way the world does good, providing companies (and their employees) with technology to take social action on the issues they care about. Through giving, volunteering, grantmaking, employee resource groups and micro-actions, we help most of the Fortune 100 brands build better cultures and use their power for good. We’re also one of the first B Corporations in Canada, meaning we’re as committed to purpose as we are to profits. We have people working all over the world, including Canada, Spain, Switzerland, the United Kingdom, the United States and more!

• Help Lead Full-Funnel Revenue Strategy • Build and execute an integrated lifecycle strategy from lead through expansion • Align programs to pipeline coverage, conversion, and revenue targets • Improve funnel velocity and performance across key stages • Ensure marketing programs drive measurable revenue impact • Scale Account-Based Marketing (ABM) • Own and expand Benevity’s ABM motion across 1:1, 1:Few, and 1:Many segments • Partner closely with Sales to align account prioritization and engagement strategies • Design integrated, multi-channel plays across digital, content, events, and executive engagement • Drive measurable impact on strategic account pipeline creation and win rates • Drive Scalable Pipeline Programs • Oversee demand generation programs that create qualified pipeline • Optimize channel performance, segmentation, and targeting strategies • Partner with Product Marketing and Digital teams to improve campaign conversion and efficiency • Accelerate Adoption & Expansion Growth • Develop lifecycle programs that improve Time to Value and deepen product engagement • Partner with Customer Success to strengthen adoption signals and expansion readiness • Align post-sale engagement strategies to retention and revenue growth objectives • Build a High-Impact Advocacy & Referral Engine • Establish structured programs that generate referrals, case studies, and client amplification • Collaborate with Events and Community teams to convert engagement into measurable pipeline contribution