Armstrong Fluid Technology

• Own and execute regional service sales strategy and achieve bookings, sales and margin targets • Build and manage a funnel of sales opportunities for Lifecycle Services by aligning closely with Regional Sales Managers and Armstrong Representatives • Collaborate with Key Accounts owners to ensure that Lifecycle Services are integral to the KAM plans for Owners, Armstrong Representatives, Agents, Consulting Engineers, Contractors and other value chain stakeholders • Collaborate with National Field Service Manager to support an existing network of Armstrong Solution Providers (ASP) as a key channel for field services, digital services, energy upgrade and optimization • Collaborate with the Offering Manager, Armstrong Platform & Ecosystem to build a new sales channel of Control Distributors/Representatives for control and optimization solutions • Own key account plans for major ASP. Build call plans and sales activities associated with increasing services sales to or through these accounts • Work closely with Armstrong Aftermarket Services to ensure that opportunities identified by technicians are followed through to close • Actively participate with Offering Managers to build and enhance service offers based on feedback from customers • Utilize Armstrong CRM tool every day to track activities and opportunities • Timely and professionally handle field service calls and issues arising from the field service visits • Travel to customer sites and conduct troubleshooting and analysis on all Armstrong products including start-ups for Design Envelope equipment, configured building equipment, controls systems, central plants, and remote monitoring for system performance assurance. • Communicate with the customer to ensure satisfaction and implement corrective actions • Facilitate on-site training seminars for representatives and customers. • Maintain customer service relationship through customer phone support, on-site service visits and system commissioning activities. • Initiate Service Warranty claims for processing through the Armstrong service management system • Assist in the handling of the returned goods process • Participate in the qualification/supervision of third-party service representatives • Create and maintain service information in the company enterprise database • Ensure personal and team’s utilization targets are met

• Develop and implement the sales strategy for District Energy in collaboration with CSG Directors and Offering Managers, ensuring alignment with Armstrong's commercial goals. • Coordinate the entire sales process, focusing on bookings, timely shipments, and maximizing margins. • Track sales performance, including bookings, revenue and margin targets, adjusting tactics as needed. • Provide exceptional customer support, ensuring satisfaction, loyalty, and repeat business while identifying new sales opportunities. • Promote Armstrong’s Design Envelope solutions to highlight energy-efficiency and lifecycle cost benefits. • Drive market penetration and differentiate Armstrong’s products from competitors. • Actively seek new customer acquisition opportunities within the vertical markets sector, building relationships with contractors, engineers, and decision-makers. • Support the bidding process and collaborate with sales teams to close deals. • Organize workshops, seminars and product demos to educate customers on Armstrong’s solutions. • Communicate with Mechanical Contractors to stay updated on project activity, influencing bid criteria and identifying opportunities early. • Build and maintain relationships with end-user customers, positioning Armstrong as the Basis of Design (BoD) in District Energy projects. • Capitalise on infrastructure builds and government stimulus funding to position Armstrong as a preferred partner. • Strengthen relationships with consulting engineers to enhance order conversion rates and ensure Armstrong products are specified in projects. • Participate in industry events and outreach activities to position Armstrong as a leader in the vertical markets sector. • Champion the use of sales tools to maintain a consistent sales approach across the team.

• Install, commission, repair, overhaul, and service our products • Troubleshoot and resolve issues within our product range • Provide concise and accurate reports on work performed on-site • Stay up-to-date on the company’s product range • Deliver exceptional customer service • Identify opportunities for improvements in products, services, or operational practices • Support the company by producing detailed internal reports on product failures • Actively engage in developing your technical knowledge and skills • Ensure safe working practices in line with current Health and Safety legislation • Comply with all ISO 9001 and ISO 14001 requirements • Proactively communicate and collaborate with team members

• Surpass Booking and Shipment Targets for Data Centre solutions • Manage assigned accounts ensuring proactive engagement and customer satisfaction • Create proposals and quotations in line with sales processes • Build and grow customer base by nurturing relationships with key stakeholders • Orchestrate sales and marketing campaigns to enhance brand recognition • Define and operate within the appropriate sales channel • Develop and sustain strong client relationships to become the Basis of Design • Provide exceptional post-sale support to ensure customer satisfaction • Maintain comprehensive customer and competitor records • Analyze customer feedback for market share improvements • Collaborate in creating sales strategies and forecasts • Update CRM system accurately in real-time • Work closely with other departments, providing feedback to enhance operations • Join key trade associations and participate in local chapters

• Manage and grow sales within assigned territory while adhering to Company pricing guidelines. • Communicate the Company’s value proposition and solution-selling effectively to engineers, contractors, and building owners. • Maintain strong relationships with key sales channel partners, including wholesalers, mechanical contractors, repair shops, and original equipment manufacturers (OEM’s). • Assist in establishing sales goals and objectives for the team. • Support special projects and initiatives as assigned by management. • Prepare bi-weekly market activity reports and maintain up-to-date Customer Relationship Management (CRM) system. • Ensure a high level of customer satisfaction through proactive communication and issue resolution. • Oversee customer contracts and ensure accurate contract verification and order processing. • Generate and analyze sales reports on a daily, quarterly, and annual basis as required by management. • Collaborate with marketing teams to provide feedback on campaigns and initiatives. • Gather and analyze customer feedback to identify opportunities for market share growth.

• Lead the marketing and sale of Armstrong branded fire products throughout the US market. • Develop Sales Representative Network: Identify and hire Tier 1 and Tier 2 sales representatives in each major market. • Ensure reps are fully onboarded and trained in Armstrong products and services. • Constantly evaluate and source new rep agencies. • Develops, trains, motivates, and supervises the distribution network in the region. • Collaborate with the national sales team to identify and pursue new opportunities. • Work with industrial design consultants to develop new applications such as; oil and gas, pulp and paper, mining, refining, natural gas. • Design Envelope Fire solution acceptance by design, construct, and approval authorities, such as: FIRE Marshals, Insurance underwriters, service and test organizations. • Identify and develop other new sectors that require strategic leveraging points to be engaged that would be outside of the normal sales cycle and regional sale distribution planning. • Set and work towards annual sales targets for bookings, shipments and margin. • Manage the proposal and quotation process in conjunction with technical expertise in the Regional Sales Enablement Center. • Manage sales expenses within the budget. • Participate and represent Armstrong in the fire industry through presence in industry events, webinars, trade shows and other vehicles. • Work with Marketing and Communications to identify opportunities to improve our market presence including online materials, collateral and public speaking opportunities. • Assists in the training and development of all channels of distribution on a broad range of sales and marketing topics such as: product feature and benefit presentations, technical presentations, fundamental selling skills, public speaking, computer training, ACE selection software.

• Evaluate customer enquiries and scrutinise P&I drawings to understand design intent, application requirements, and optimal product fit. • Recommend Armstrong products/solutions that maximise system efficiency and performance. • Identify and select appropriate alternative products where required using company selection tools. • Engage early with sales management and field sales at key points in the customer buying journey to support design and application discussions. • Support external sales teams with proposal follow-up activities. • Participate in customer discussions on complex opportunities, including solution development, tender clarification, and benefit articulation to help secure business. • Develop proposals from base configurations, ensuring technical accuracy and commercial alignment. • Prepare high-quality quotation packages and supporting documentation, including value articulation materials. • Act as a champion of best practice in the sales process and ensure strong pre-proposal information quality. • Contribute to strategic planning (POMA) for selected opportunities in collaboration with sales managers. • Support defined sales strategies, proposal direction, and opportunity close-out activities. • Assist in compiling and reviewing sales forecasts, strategic initiatives, and key account activities when required. • Organise and participate in project and peer reviews at key stages of the proposal and sales process. • Act as gatekeeper for RSEC involvement and drive continuous improvement in proposal development practices. • Represent RSEC in regional and national sales meetings. • Conduct site and client visits where required to communicate Armstrong solutions and support integration into customer specifications and schedules.

• Drive strategies and achieve sales goals for services and products • Surpass booking and shipment targets • Oversee assigned accounts and prepare proposals • Build and grow the direct customer base • Enhance brand loyalty through sales and marketing campaigns • Maintain strong relationships with clients • Analyze customer feedback for continuous improvement • Promote and sell Armstrong products leveraging their sales strategy • Update CRM system with accurate sales activities

• Surpass Booking and Shipment Targets : Consistently exceed assigned bookings and shipment targets within the designated territory. • Manage Accounts: Directly oversee assigned accounts, ensuring proactive engagement and customer satisfaction. • Prepare Proposals and Quotations: Create detailed proposals and quotations in line with the Armstrong sales process, using available tools. • Expand Customer Base: Build and grow the direct customer base by nurturing relationships with key customers, distributors, and design engineers, while identifying new market opportunities. • Brand Loyalty Enhancement: Orchestrate sales and marketing campaigns that not only boost sales figures but also enhance brand recognition and loyalty, refining margins and expanding your reach. • Build and Maintain Client Relationships: Develop and sustain strong relationships with clients. • Understand Customer Needs: Gain a deep understanding of customer needs and challenges to offer tailored solutions. • Deliver Post-Sale Support: Provide exceptional post-sale support to resolve issues and ensure high levels of customer satisfaction.