• Develop original visual concepts, design systems, campaign assets, prototypes, social ideas, motion explorations, presentation materials, and digital experiences using both traditional design tools and AI-powered creative workflows.
• Use strong design craft, motion sensibility, and a sharp creative eye to create visual concepts across digital, social, video, campaign, and presentation work.
• Leverage AI tools and design platforms, including Adobe Creative Suite (After Effects, Adobe Premiere Pro, Photoshop), Figma, Gemiini / Nanobana, Google Flow, Antigravity, and other emerging creative tools, to concept, design, animate, edit, prototype, and refine creative ideas.
• Create AI-generated visuals, style frames, motion tests, mood boards, proof-of-concepts that help pressure-test ideas and creative concepts to support faster decision-making.
• Develop multiple creative directions quickly, then refine selected routes with attention to craft, clarity, movement, and brand fit.
• Support a high bar for visual quality, motion craft, creative experimentation, and brand consistency across campaigns and channels.
• Adapt ideas for the strengths of each campaign platform, especially digital, social, video, and motion-led formats.
• Collaborate with internal teams and external partners to develop, revise, and execute creative work.
• Stay hands-on with emerging AI tools and creative platforms, bringing new techniques, workflows, and examples back to the team.
• Use AI to improve the creative process, including ideation, visual development, storyboarding, motion exploration, editing, prototyping, versioning, and presentation development.
