This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description This position will drive our Account-Based Marketing (ABM) and paid marketing strategies. In this role, you will: - Strategy & Campaign Development - Build and own the demand generation strategy across paid, owned, and earned channels. - Develop integrated campaigns (email, paid media, web, content, webinars, events) to drive MQLs, SQL, and pipeline growth. - Lead Account-Based Marketing (ABM) initiatives using 6sense, including audience segmentation, intent data activation, buying stage targeting, and multi-channel orchestration. - Partner with Product Marketing on messaging, content needs, ICP refinement and audience segmentation. - Develop and manage customer review and social proof initiatives to strengthen credibility and support conversion. - Execution & Optimization - Plan and manage campaign calendars, budgets, and timelines. - Own paid acquisition strategy, working closely with our digital marketing agency to set direction, review performance, and optimize budget allocation. - Launch and optimize nurture programs using marketing automation platforms (e.g., HubSpot). - Test and improve landing pages, CTAs, content offers, and conversion paths. - Support sales with targeted campaigns for priority accounts and pipeline acceleration initiatives. - Leverage ZoomInfo to enhance targeting, enrich contact data, and support account selection processes. - Analytics & Reporting - Track campaign performance and provide weekly/monthly pipeline reports. - Monitor funnel metrics such as MQL → SQL conversion, CPL, CAC, ROI. - Use data insights to recommend optimizations and future campaign strategies. - Cross‑Functional Collaboration - Partner with Sales to align on target accounts, scoring, handoff, and feedback loops. - Work with Content, Brand, and Web teams to ensure consistent messaging and cohesive campaign experience. - Coordinate with external agencies, designers, and contractors as needed. Qualifications - Bachelor’s degree preferred - 2+ years of experience in demand gen or revenue-focused B2B marketing - Tech stack experience strongly preferred: 6Sense, LinkedIn Ads, Google Ads, HubSpot, and ZoomInfo - Data-driven mindset with a strong focus on ROI, and a love for data and reporting - A solid understanding of the SaaS sales cycle and how to design ABM campaigns tailored to each phase of the buyer journey - Expertise in managing and optimizing paid search strategies and conversion optimization (Google Paid, Display) - Ability to track, measure, and continuously improve campaign effectiveness - Preferred working time zone EST or CST Equal Employment Opportunity Aptarro is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, religion, sex, age, national origin, disability, military status, genetic information, sexual orientation, marital status, domestic violence victim status or status as a protected veteran or any other federal, state or local protected class.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Paid Media Strategist - REMOTE. In this critical role, you will directly influence customer acquisition during a significant growth phase. You will work closely with the Growth Marketing team to manage and optimize performance across various paid social and search channels. - Execute day-to-day campaign management + analysis across paid social (Meta, TikTok) and paid search (Google Ads, Microsoft Ads) including bid, budget, and audience optimizations. - Refresh ad copy, creative assets, and extensions in collaboration with the internal team. - Implement structured testing frameworks (copy, creative, audience, landing page) to identify performance drivers and scale winners. - Analyze performance data to generate actionable insights and recommendations that align with overall acquisition goals (CPA, ROAS, Cost/Purchase). - Support the rollout of new channels and campaign types (YouTube, Demand Gen, etc.) as the company expands its media mix. - Partner with internal teams on tracking and measurement to ensure high-quality signal input for campaign optimization. - Collaborate with internal leads to deliver reports, insights, and recommendations for weekly reviews. - Utilize paid media technology to manage campaigns, bids, and budgets at scale. Qualifications - 5+ years of hands-on experience managing paid social and paid search campaigns. - Proven success managing seven-figure monthly budgets and optimizing to CPA and ROAS targets. - Deep proficiency in paid social (Meta, TikTok) and paid search (Google Ads, Microsoft Ads), with a strong grasp of campaign structure, automation levers, and creative optimization. - Strong analytical mindset; ability to interpret data and pivot quickly based on performance insights. - Familiarity with other platforms such as Pinterest, Reddit and tools like Google Analytics a plus. - Excellent communication and collaboration skills; comfortable working cross-functionally in a fast-paced environment. - Experience in high-AOV consumer, healthcare, or wellness categories a plus. Benefits - An avenue to make a positive impact on people's lives and their health. - Free, whole-body scans provided to each team member. - Growth opportunities available within the organization. - Weekly team gatherings to connect, share, and socialize. - Flexible vacation policy encouraging time away for wellbeing. - Commuter Benefits Plan to assist with transit and parking costs. - 401(k) plan with company contributions. - Comprehensive benefits package including health, dental, vision, and Mental Health coverage. - Base salary ranging from $120,000-$140,000 depending on experience and location.

Description OuterBox is seeking a talented Paid Media Strategist to develop and execute search engine marketing or pay-per-click (PPC) strategies that improve relevant website traffic and ultimately drive qualified leads (and/or sales) for their clients. If you’re ready to take your career to the next level and join an award winning agency - this job is for you! What You Get To Do Every Day: Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions. - Plan, develop, and execute advanced paid media strategies across Google Ads, Microsoft Ads, and some social platforms, tailored to client needs and goals, ensuring top-tier results within allocated budgets and timeframes. - Lead quarterly or monthly planning sessions, presenting strategic roadmaps that align with client business objectives and KPIs, while proactively identifying new opportunities to enhance performance. - Measure and report on campaign performance, including lead trends/revenue, budget allocation, quality of search terms, and other relevant metrics. Create insightful, action-oriented monthly reports, clearly communicating performance and strategic recommendations to clients. - Collaborate with the immediate team and cross-departmentally on marketing strategies aligned with client business goals. - Demonstrate knowledge and understanding of clients' business priorities, translating them into strategies to deliver qualified leads and/or sales for essential clients. - Conduct in-depth competitor and audience analysis to inform campaign strategies, identify market opportunities, and industry trends. - Perform keyword research and analyze creative assets, providing data-driven recommendations for optimization. - Meet expectations for timelines, communication, results, and meaningful deliverables to contribute to company and team retention goals. - Lead client calls with accessible presentations of complex data, facilitating productive strategy discussions and maintaining regular communication to proactively address concerns. - Grow business acumen by exploring client industries, staying on top of trends, and using insights to drive smarter strategies. - Be accountable for outlined client, team, and company targets for individual performance and portfolio of accounts, reporting on metrics as related to company goals. - Stay informed about the latest digital marketing trends, including algorithm shifts, industry updates, and platform changes. Continuously enhance knowledge and integrate innovative approaches and beta features into client strategies. - Work flexibly in a dynamic environment, demonstrating creativity and adaptability. - Implement personalized strategies across managed platforms to maximize efficiency and ROI, using discernment to identify appropriate paid media channels based on client objectives. - Develop and execute A/B testing strategies to refine campaign elements, utilizing advanced bidding and audience targeting to enhance outcomes. - Manage and optimize paid media budget allocation across channels and keywords, using a test-and-learn approach to adapt based on performance. - Oversee end-to-end implementation of paid media campaigns across multiple platforms, ensuring adherence to best practices and client guidelines. - Actively participate in team meetings, sharing insights and contributing to the agency's collective knowledge base. - Other duties, as assigned. This is a remote work opportunity with limited travel obligations, which requires demonstrating a level of dedication and commitment to being self-driven and accountable. Requirements - Minimum 2 years of paid search experience in Google Ads, Bing Ads. - Experience at a digital marketing agency with client-facing experience - Experience in Google Shopping and Paid Social, a plus - Experience in Google Analytics and Looker Studio - Critical thinking, problem-solving, and troubleshooting skills - Strong communication skills with the ability to communicate to Customers & Teammates in an approachable, credible manner both verbally and in writing as the role is client-facing - Organizational skills with the ability to manage and prioritize multiple projects, with a sense of urgency to get things done - Customer service experience where you managed client relationships or had an influence on customer experience - Demonstrate expertise & understanding in using spreadsheet functions and formulas to analyze, identify trends, and summarize data. - Consultative, analytical background through agency or client freelance contracts. - Utilize appropriate tools such as Keyword Planner, ChatGPT or related tools to enhance, develop and evaluate optimization strategies & effectiveness Physical Demands - Primarily involves sitting at a desk and using a computer for extended periods of time. - Light physical activity is also required, such as carrying equipment or setting up for presentations. - Requires a high level of mental focus and the ability to work under pressure. - Good manual dexterity, hand-eye coordination and the ability to use a computer for extended periods are required. Work Authorization/Requirements: We are unable to sponsor or take over sponsorship of an employment Visa at this time. Travel: Limited travel may be required to our headquarters or to client offices. Less than 10%Affirmative Action/EEO StatementOur company is an equal-opportunity employer committed to providing a work environment free from discrimination and harassment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity or any other legally protected status. Why You’ll love working at OuterBox: - High-character, fun, and cohesive work culture - Competitive base salary - PTO that is genuinely encouraged - Affordable, low-deductible health insurance plans - Supplemental benefits, including employer-paid life insurance, short & long term disability insurance - 401k with company match - Remote work flexibility - Supportive, transparent, and accessible leadership that welcomes ideas, insights & feedback - Professional/individual development stipend If you’re ready to join a cohesive team that will support and encourage you to take your career to the next level, we encourage you to apply! ____________________________________________________________________________ Cohesive Culture + Good Humor + Combined Skills = Awesome Results At OuterBox, what we won’t stop doing is winning as a team for our clients, while at the same time winning for each other as both professionals and individuals. We know our awesome wins start with our incredible people, which is why for over 20 years we’ve created—and continuously refined—a team-centric work culture that is rooted in trust, respect, accountability, appreciation, fun, and collaboration. The Plain Dealer & Cleveland.com demonstrate this by having awarded OuterBox as a Top Workplace for three years running in 2022-2024! At OuterBox, we’re here to thrive together—not simply survive. So if you’ve been searching for an agency that energizes, inspires, and directly helps you achieve the best for you, the person, and you, the professional, maybe it’s time to think outside the traditional agency box? Salary Description $60,000.00 - $75,000.00 Requirements null Benefits null

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description This role involves shaping multi-channel marketing campaigns that drive brand awareness and influence the sales pipeline. - Plan and execute coordinated, multi-channel campaigns ensuring effective alignment across the buyer journey. - Develop compelling campaign messaging and content that drives performance. - Manage budgets and campaign pacing across various channels. - Optimize campaigns by analyzing performance metrics and iterating to improve results. - Collaborate cross-functionally with different teams to ensure smooth execution of campaigns. - Conduct A/B testing to identify high-performing content and messaging. Qualifications - 3-5 years of experience in demand generation campaign management. - Proven experience executing integrated multi-channel marketing campaigns. - Hands-on experience with email marketing, paid media, webinars, and landing pages. - Strong abilities in content development and strategic messaging. - Ability to leverage data to optimize campaigns and improve overall performance. - Familiarity with marketing automation tools like HubSpot and CRM platforms like Salesforce. Benefits - Competitive salary with market-rate adjustments. - Stock options with a 4-year vesting schedule. - Health benefits including medical, dental, and vision insurance. - Unlimited paid time off and flexible work schedule. - Remote-friendly work environment with a monthly work from home stipend. - Parental leave and life insurance coverage. - Opportunities for professional growth and internal mobility. - A diverse and inclusive workplace culture.