• Partner closely with Product Management, Engineering, Design, QA, and other internal teams to deliver solutions that meet defined requirements, timelines, and KPIs • Drive day-to-day product development execution by creating and maintaining Agile artifacts (epics, user stories, acceptance criteria) and actively participating in all Agile ceremonies • Collaborate closely with engineering to clarify scope, ensure shared understanding, and support predictable delivery • Execute within established product strategy while providing input and recommendations on prioritization and sequencing • Own and prioritize a product backlog, using data, customer insights, and business context to maximize delivered value • Break down complex features into well-scoped, testable user stories and support the team through successful implementation • Adapt execution plans as needed and help the team respond effectively to changing requirements or new information

• Be the voice of the consumers both within Link and more broadly at Stripe. • Work closely with our customers, product teams, and cross functional partners to build a comprehensive experience for Link consumers. • Help set an ambitious roadmap for product development and expansion of Link’s capabilities. • Collaborate with stakeholders across the organization

• Own discovery, prioritization, and delivery across major product surfaces, leading work from problem definition through launch and iteration • Partner closely with the Director of Product, Tracking & Insights to translate strategy and priorities into clear problem statements, scoped roadmaps, and shipped product • Lead cross-functional execution with engineering and product design to deliver high-quality consumer experiences across complex, interconnected systems • Use quantitative data, qualitative research, and customer feedback to inform product decisions, tradeoffs, and iteration • Champion excellent consumer product craft, ensuring experiences are intuitive, coherent, and trustworthy

• Identify new product opportunities aligned with our mission, science standards, and brand positioning • Translate consumer insights, scientific trends, and internal strategy into a clear product roadmap • Prioritize what to build — and what *not* to build — based on impact, feasibility, and focus • Own the full lifecycle of assigned products and SKUs • Develop detailed product briefs, including: Target consumer and use case, Functional outcomes and scientific rationale, Claims guardrails, Target cost of goods (COGS), Format, flavor, and dosage constraints • Manage internal and external formulators to deliver against product requirements • Drive cross-functional decision-making, timelines, and trade-offs • Own launch readiness across all functions • Ensure formula finalization, compliant labeling, supply readiness, and accurate educational materials • Act as the final internal approval point prior to product launch • Serve as the primary point of coordination between formulation, supply chain, regulatory, QA, brand, and marketing teams • Partner with supply chain and operations early to validate feasibility, cost targets, and timelines • Work with regulatory and quality teams to ensure compliance across intended markets • Align with brand and marketing teams on positioning, education, and launch planning • Monitor product performance against expectations post-launch • Partner with customer experience teams to identify issues, feedback, and opportunities • Manage ongoing product updates, including: Reformulations, Ingredient or supplier changes, Label and claims updates • Ensure continued regulatory compliance throughout the product lifecycle • Manage the broader product portfolio, not only new launches • Evaluate when to invest, refresh, extend, or sunset products • Support geographic and channel expansion by adapting formulations, labeling, and claims as required