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NEOGOV

NEOGOV, established in 2000, is a rapidly growing SaaS company dedicated to enhancing trust, integrity, and accountability within public sector organizations. The company fosters a

Product Marketing Manager

Location

United States

Posted

107 days ago

Salary

0

No structured requirement data.

Job Description

Product Marketing Manager

NEOGOV

About This role is remote from anywhere in the US. NEOGOV is a proud AI-Enabled SaaS leader in the Public Sector & Public Safety space with a mission to serve the people who serve the people. Our clients use our software to streamline everyday processes NEOGOV is a leading AI-enabled SaaS provider serving the public sector and public safety organizations nationwide.  For more than 25 years, we’ve helped agencies streamline critical workforce and operational processes through an integrated, intelligent platform. From hiring and onboarding to employee growth, retention, compliance, and public safety operations, our solutions support the full employee lifecycle. Guided by our mission to serve the people who serve the people, we combine innovation, customer focus, and purpose-driven technology to help build stronger communities. This posting is for an existing vacancy. As a Product Marketing Manager (PMM), you will be responsible for transforming our portfolio of products into compelling stories that result in new sales and cross sales.  You will be an expert on the needs, motivations, and challenges of our prospective and current customers. You will work closely with internal teams such as sales, customer success, product management, and executives to create high-value content and successfully launch new products and features to drive demand. What You Will do Product Positioning and Messaging - Develop product messaging kits that serve as an internal guide for how we market, sell, and differentiate our products in the marketplace. Research and Analysis - Conduct external market research on our core audiences, products, trends, competitors, etc. - Analyze and interpret subjective and objective datasets to inform decisions and influence product positioning and messaging. - Embed AI-powered workflows into research, content, and competitive analysis to boost efficiency. - Lead prospect & customer insights efforts: interviews, surveys, win/loss analysis, and buyer research. Go-to-Market (GTM) Launches - Create communication and marketing plans for the launch of new products, features, and releases. - Develop any needed collateral with input from customers and product managers needed for the launch. - Develop collateral to educate internal teams on the value propositions and messaging for new products and features. - Coordinate the go-to-market strategy with product managers, sales, customer success, and marketing. Content Creation - Develop and author case studies, product video scripts, product pages, one-sheets, justification presentations, business review presentations, and more to support the entire buyer's journey (awareness to advocacy).  - Notify sales, customer success, product, and marketing when new content is created and its use cases. Demand Generation and Events  - Create campaigns, webinars, etc. to generate marketing qualified leads. - Travel approximately 5-7 times per year including to our annual customer conference, industry conferences, and team building events. Who You Are - Curious & Data-Driven: Dashboards make your heart beat faster; you work backward from OKRs and tie metrics to outcomes. - Outcome-Focused: Pragmatic about planning, you prioritize results over activity. - Self-Starter: You take ownership of alignment and planning without waiting to be told “how.” - Creative & Experimental: You enjoy testing, iterating, and finding new ways to deliver results. - Collaborative Connector: You build cross-department relationships and thrive in a sales-led environment. - Team Player: You share knowledge, communicate transparently, and prefer collective wins over lone-wolf efforts. What You Have - 3–6 years in product marketing, product management, or market research (SaaS experience required; HR tech/GovTech a plus). - Strong background in customer and prospect insights with proven impact on GTM. - Skilled at turning research into actionable messaging, positioning, and sales tools. - Excellent communicator and storyteller with the ability to influence across teams. - Experience using AI tools for research, content, and enablement workflows. - Thrives in a sales-led, fast-paced SaaS environment. What NEOGOV Offers - Competitive Wages - Comprehensive Benefits package (medical, dental, vision, etc.) for full-time employees effective Day 1 - Generous PTO to support work-life balance - 401K Matching - 12-week Paid Parental Leave - Autonomy to grow and find your career path with supportive leadership - Remote working opportunities - Inclusive and diverse work environment NEOGOV does not discriminate in employment on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, protected military status, or other non-merit factors. Our hiring process may include Artificial Intelligence (AI) screening for keywords and minimum qualifications. Recruiters review all results.

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Niche logo

Product Marketing Manager

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Product Marketing107 days ago
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Atlantic Union Bank Careers logo

Credit Portfolio Manager IV

Atlantic Union Bank Careers

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Product Marketing107 days ago

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OtherRemoteTeam 51-200Since 2014H1B No Sponsor

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