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Performance Creative Copywriter
Location
Germany
Posted
1 day ago
Salary
0
Seniority
Senior
Job Description
Performance Creative Copywriter
Alpurial
• As a Performance Creative Copywriter, you turn finished creative concepts into persuasive ad scripts. • Write UGC scripts for Meta Ads. • Write talking-head ads, story ads, and performance videos. • Develop hooks, storylines, and calls-to-action. • Adapt scripts for different target audiences and brands. • Iterate on successful ads using performance data. • Work closely with Creative Strategists, video editors, and content creators.
Job Requirements
- You write copy that sounds natural and not like traditional advertising.
- You can quickly put yourself in the shoes of different target audiences.
- You understand how people make decisions and what emotions drive them.
- You can tell stories that capture attention.
- You work in a structured way and implement feedback quickly.
- You enjoy developing many variants and continuously improving them.
Benefits
- Flexible working hours and an environment where performance matters more than presence.
- Training in copywriting, performance marketing, and advertising psychology to support your development.
- Flat hierarchies, short decision paths, and real input into marketing.
- Attractive compensation, employee discounts on our products, and a motivated team passionate about horses and marketing.
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