Build software faster. The One DevOps Platform enables your entire org to collaborate around your code. We're hiring.
Staff Account Based Marketing Manager
Location
United States
Posted
1 day ago
Salary
$139.2K - $235.2K / year
Seniority
Lead
Job Description
Staff Account Based Marketing Manager
GitLab
• Direct the strategy and end-to-end execution of our 1:Few tier, building campaigns for specific verticals like financial services or public sector with highly calibrated messaging. • Oversee the assessment of our marketing technology stack, making build-vs-buy decisions based on performance and cost-efficiency rather than traditional platform reliance. • Drive the transition from firmographic targeting to a "jobs to be done" approach, tailoring account segmentation and content to the specific problems a target account is solving. • Partner with Sales leadership in monthly alignment meetings and quarterly reviews to ensure consistent signal-sharing and program synchronization. • Identify and operationalize engagement signals, such as intent thresholds and webinar activity, to trigger effective SDR outreach and personalized messaging. • Define and manage a robust measurement framework that connects ABM activities directly to pipeline generation and revenue outcomes. • Collaborate across Content, Design, and Sales teams to ensure regional effectiveness while maintaining independent ownership of your strategic programs.
Job Requirements
- Extensive B2B marketing experience selling to technical enterprise personas in a high-growth SaaS environment.
- Proven ability to run multi-tiered ABM programs at scale, encompassing both vertical-based campaigns and programmatic motions.
- Demonstrated track record of Sales alignment through shared accountability for pipeline results and account-level coordination.
- Ability to critically evaluate and implement marketing technology, with a preference for cost-effective and AI-native alternatives to legacy suites.
- Experience developing account segmentation and messaging based on solution-oriented or "jobs to be done" frameworks.
- Strong quantitative skills and a deep understanding of pipeline management and attribution metrics.
- A proactive builder's mindset with the initiative to design and own strategic programs from the ground up.
Benefits
- Benefits to support your health, finances, and well-being
- Flexible Paid Time Off
- Team Member Resource Groups
- Equity Compensation & Employee Stock Purchase Plan
- Growth and Development Fund
- Parental Leave
Related Guides
Related Job Pages
More Account Manager Jobs
Account Manager, Programmatic
DEPT®We deliver Growth Invention for the world's most ambitious companies.
• Collaborate closely with internal teams to deliver client-first recommendations and programmatic best practices. • Manage day-to-day campaign execution, optimizations, pacing, and reporting. • Support the development and presentation of programmatic strategy to improve client performance. • Build and maintain strong client relationships through clear communication and timely updates. • Identify performance trends, troubleshoot issues, and apply data-driven insights. • Provide guidance and mentorship to Coordinators, helping them grow in their roles. • Contribute to a positive team culture by demonstrating our core values. • Bring forward new ideas, tools, and approaches to push innovation and improve workflow.
Account Coordinator, Paid Social
DEPT®We deliver Growth Invention for the world's most ambitious companies.
• Implement Paid Social campaigns by assembling plans and objectives, creating schedules, organizing, reporting data, and tracking progress • Collect, analyze, and process large amounts of data • Manage your workflow to ensure timely delivery on projects • Craft clear and compelling internal and external communications • Work collaboratively and cross-functionally across internal channels to meet the needs of the team and clients • Maintain a working knowledge of Meta Ads • Prepare weekly/monthly reports and make recommendations for optimization • Own weekly campaign health checks / pacing updates
Inside Account Manager
Dealer TireWe’re more than tires and parts. We’re a team on a mission to revolutionize the automobile dealer channel.
• Serve as a day to day key relationship manager between Dealer Tire and assigned Dealers primarily via telephone and web based communications • Create and leverage OEM and Dealer relationships to manage, support, and grow the OEM Tire and light maintenance programs • Research, develop and recommend high impact business plans and strategies with Dealer decision makers • Guide them in managing these plans to maximize the benefits of the OEM Tire and light maintenance programs • Identify new business opportunities for Dealer Tire and assigned Dealers through alliance partner field contacts • Develop account strategies to increase revenues and improve customer loyalty • Meet internal and external productivity goals
Role Description Ethno Health entwickelt traditionelle pflanzliche Gesundheitsprodukte und Coaching-Programme für Therapeuten und gesundheitsorientierte Fachpersonen. Wir suchen eine Person, die für unsere Partner zu einem vertrauten Gesicht wird — in Webinaren, am Telefon und auf der Bühne. - Regelmäßige Q&A-Webinare mit unseren Partnern - Gelegentliche Telefonate mit Partnern — persönlich, unkompliziert, auf Augenhöhe - Moderation bei Live-Events - Repräsentation von Ethno Health nach außen Qualifications - Spaß am Umgang mit Menschen und souveränes Auftreten vor der Kamera und auf der Bühne - Identifikation mit ganzheitlichen Gesundheitsthemen und der Idee von Ethno Health - Kommunikationsstärke, Eigeninitiative, Verbindlichkeit - Idealerweise ein Gespür für wirtschaftliche Zusammenhänge Benefits - Eine sichtbare Rolle mit echtem Gestaltungsspielraum - Direkter Draht zur Geschäftsführung, kurze Entscheidungswege - Zusammenarbeit als freie Mitarbeit, Festanstellung nach Absprache möglich - Mitarbeiterkonditionen auf das gesamte Ethno-Health-Sortiment - Vollständig ortsunabhängiges Arbeiten möglich
