• Achieving and managing channel growth for assigned market • Overseeing and managing sales performance • Holding sales professionals accountable to required levels of sales activity • Nurturing, cultivating, and building direct-to-seniors and business-to-business partnerships • Enhancing processes to ensure sustainable growth and accurate forecasting • Delivering Value Proposition to communities and general public

• Web-driven GMV and blended contribution economics as your core metric — not the performance of any single channel in isolation. • Own the comprehensive view of a web customer’s total lifecycle, defining and strengthening the funnel to drive customer lifetime value. • Direct management of our paid search team — strategy, budget allocation, and performance, with enough SEM fluency to coach and push, not necessarily to execute it yourself. • Hands-on partnership with Product on CRO — analyzing funnel performance and customer behavior, prioritizing a testing roadmap, and pushing site/experience changes that move conversion, not just requesting them. • An experimentation engine — establishing a rigorous testing culture across landing pages, user flows, and conversion optimization, in partnership with Product and Engineering. • Building SEO and content capability from the ground up — scoping the opportunity, deciding whether it's an agency, contractor, or eventual hire, and standing up the initial engine. • Cross-functional input into paid social and CRM where it intersects with the web funnel or GMV mix, without formal ownership of that channel. • A clear, data-grounded point of view on when web should feed app installs versus stand on its own, with tradeoffs made explicit to leadership. • Full-funnel economics — blended CAC/LTV, contribution margin, AOV — as the language you use to defend tradeoffs, not channel-level vanity metrics. • Visibility and operating cadence — building the dashboards, metrics, and business reviews that keep web growth focused on the highest-impact opportunities.

• Performs coordination for all acquisition efforts assigned • Oversight of staff assignments including scheduling, reports, and reviews • Develop and prioritize a schedule for projects in consultation with Project Managers, Flight Operations Manager, Director of Flight Operations and Director of Maintenance • Schedule assets to cover the production schedule • Mission planning includes reviewing job specifications, weather interpretation, ground support coordination, onsite project coordination and client coordination • Work daily with all Flight Department staff to determine mission priorities • Maintain operational control of the aircraft monitoring mission plan, departure, and arrival times • Maintain project management software as it relates to acquisition efforts • Responsible for notification of project status or completion to Account Managers, Project Managers and Director of Data Aerial Operations • Create flight plans and develop project plans in support of estimating • Create and update Project Tracking documents and Flight Backlog • Establish minimum employment qualifications, hiring procedures, salary structure, performance appraisal procedures, grade structure and dismissal procedures with HR support • Manage human resources for direct team including headcount, hiring, and training compliance • Maintain high morale through awareness of company policies, employee development programs, and departmental goals and objectives • Acquire data as a crew member as schedule permits to stay current with technology • Advise management on status and requirements for current and future aircraft and sensor solutions • Ensure high levels of customer service to the company and its customers • Establish and maintain partner and vendor relationships that meet NV5 standards • Develop and maintain a corporate culture emphasizing safety as a core value

• Host webinars, virtual information sessions, online networking events and other interactive digital sessions with confidence and energy. • Welcome participants, encourage involvement, manage group dynamics and create an inclusive online environment. • Respond promptly and professionally to incoming calls, messages, social media enquiries and expressions of interest. • Build rapport with new contacts, understand their needs and identify suitable next steps or potential commercial opportunities. • Research relevant contacts, organisations and market opportunities that may support business growth. • Conduct personalised outreach by telephone, email, social media and other approved digital channels. • Represent the opportunity professionally as a visible and approachable point of contact during events, calls and online interactions. • Coordinate social media activity that encourages conversation, participation, event attendance and relevant enquiries. • Maintain accurate CRM records, including contact details, conversation notes, relationship context, pipeline stages and follow-up actions. • Use CRM, telephone and AI-enabled systems to improve communication, automate appropriate tasks and ensure opportunities receive consistent follow-up. • Track outreach, event engagement, enquiries, qualified opportunities and conversion progress.