• Driving strategic initiatives that help grow our markets’ digital business, including increasing mobile app adoption, loyalty engagement, delivery capabilities, and digital ordering experiences • Building strong customer relationships and acting as the primary post-sale point of contact for digital and technology-related initiatives • Leading stakeholder meetings, business reviews, and strategic discussions with customers to identify opportunities for growth and operational improvement • Partnering closely with Product, Engineering, Marketing, and Guest Engagement teams to prioritize and deliver impactful digital initiatives • Acting as a consultative partner by understanding customer business needs, identifying technical solutions, and supporting platform optimization • Introducing and supporting the rollout of new features, platform enhancements, and software releases • Leading cross-functional execution across customer and internal teams while managing timelines, stakeholder expectations, communications, and conflict resolution • Using analytics and customer insights to identify opportunities that improve digital adoption and customer satisfaction

• Serve as a trusted advisor to pharmacy customers across Western Canada • Provide proactive guidance to optimize use of McKesson Pharmacy Technology Solutions • Conduct operational assessments and business reviews for improvement opportunities • Deliver exceptional customer service and resolve product-related concerns • Conduct training programs for customers in both virtual and in-person formats

• Develop and maintain strong client relationships, ensuring alignment with customer needs • Provide fast & full answers to clients’ questions and support for their problems • Keep customers informed on new features and best practices to enhance usage • Monitor customer engagement and satisfaction to identify upsell and renewal opportunities • Lead renewal processes and identify growth opportunities within customer accounts • Ensure high retention rate by providing excellent customer success service & support

• Build and own Mixam’s lifecycle/customer retention engine across email, SMS, loyalty program, strategic segmentation, testing, and Hubspot CRM tooling - with responsibility for identifying customer risk and opportunity, designing the right intervention, measuring impact, and continuously improving the journey. • This is not an “email marketer.” Email is one channel they own. We need someone who can work independently, build structure from the ground up, make strategic recommendations, and execute directly to deliver business outcomes. Proven experience building and scaling in fast startup environments. This is an individual contributor role for an autonomous builder-operator who thrives on taking complete, end-to-end ownership of both strategy and execution. • As our go-to retention champion, you will become the internal expert on driving lifetime value (LTV), repeat purchase rates, first-to-second-order conversions, and cohort reactivation strategies. You will continuously connect granular customer behaviors; including acquisition source, quote/order patterns, product affinity, and loyalty status, to build highly targeted lifecycle segmentations and cross-sell logic. By seamlessly bridging these behavioral insights with tailored communication strategies, you will optimise our rewards program and translate user actions directly into measurable commercial results