• Supports the goals and outcomes of the organization by leading the transformation of our business strategy • Ensures deliverables are met, by assisting with design, execution, and value estimation and realization for initiatives • Partner with business leaders to identify opportunities for improvement • Evaluate, assess, and design solutions • Assist in value estimation, cost-benefit analysis, and business case creation • Establish and maintain business architecture governance • Coordinate across business and delivery groups to ensure timely completion of key deliverables • Create and maintain core business architecture models, such as value streams, business capabilities, information maps, and strategy trees • Lead workshops the gather ideas, evaluate processes, and gather intelligence • Track and trend predicted business value versus actual value and business outcomes • Advise senior leadership on business strategies

• Identify market and business opportunities in the Enterprise Asset Management (EAM) and Facility Management (FM) sectors in Germany • Develop and implement individually tailored customer strategies • Acquire new customers via phone, video calls, social selling and in-person visits to sell our EAM & CAFM software CareOffice • Conduct professional negotiations at decision-maker level • Build and maintain long-term business relationships across Germany • Prepare comprehensive proposals and solution concepts tailored to customer needs and their application landscape • Work closely with internal sales support, project managers, product owners, development and marketing teams • Represent the company at trade shows, events and on social media

• Develop and execute the global clinical marketing strategy to drive awareness, engagement, adoption, and behavioral change among clinical audiences. • Lead the clinical solution approach to showcase the integrated value of the PCS portfolio across care settings and workflows. • Balance thought leadership (solution-agnostic) and solution-specific clinical marketing to build credibility and drive adoption. • Define success metrics and evaluate program effectiveness to optimize business outcomes. • Partner with Product Marketing, Product Management, Content & Engagement, Regional Marketing, Clinical teams, and Chief Medical Office to align strategies and priorities. • Support commercialization efforts by contributing clinical expertise to value propositions, messaging, and go-to-market plans. • Collaborate on new product launches by developing clinical positioning, evidence strategies, and engagement plans. • Lead development of high-impact clinical content and engagement initiatives, including: symposiums, webinars, white papers, educational programs, thought leadership campaigns and industry presence (conferences, associations). • Partner with the cross functional team to build and execute integrated, omnichannel campaigns and digital engagement strategies. • Contribute to development of the PCS brand story across clinical audiences and care pathways. • Develop clinical personas and customer journey maps to guide engagement strategies. • Gather and synthesize insights from: Advisory boards, Market research, Customer interactions and KOL engagement. • Identify unmet needs and evolving customer preferences to inform marketing and portfolio strategies. • Partner with internal stakeholders to develop and execute: Clinical evidence generation plans, Claims and publication strategies, Health economics and outcomes research (HEOR). • Support dissemination of scientific evidence and clinical publications to strengthen differentiation and credibility. • Monitor competitive evidence and claims to identify opportunities for differentiation. • Design and deliver accredited and non-accredited educational programs to strengthen relationships with clinical stakeholders, ensuring content is evidence-based, relevant, and aligned with evolving standards of care. • Establish the organization as a trusted clinical partner through ongoing thought leadership initiatives, including publications, advisory boards, speaking engagements, and collaboration with key opinion leaders. • Develop strategic educational roadmaps that address clinical practice gaps, support product adoption, and enhance patient outcomes. • Partner cross-functionally with medical, regulatory, and commercial teams to ensure compliant, high-impact educational offerings. • Build and manage relationships with: Key Opinion Leaders (KOLs), Academic institutions, Healthcare organizations and professional societies. • Expand and maintain the global KOL network. • Identify strategic partnerships and co-development opportunities.

• Serve as a trusted advisor to the client • Guide customers and colleagues in rationalizing and deploying emerging technologies • Work collaboratively and have strong communications skills, especially in teaching complex concepts • Identify and proactively manage risk areas • Manage customer expectations; negotiate solutions to complex problems • Review and correct project/program direction to keep programs on track • Drive a program vision while advising and articulating program/project strategies to enable technologies including Salesforce platform