• Own the creative testing framework end-to-end: hypothesis-to-verdict pipeline, data thresholds for decisions, stop-loss rules • Generate creative hypotheses from performance data, competitor analysis (Meta Ads Library, TikTok Creative Center) and adjacent verticals (e-commerce, gaming, dating) • Brief and manage designers and the AI-generation pipeline (GenAI video/image tools), then oversee testing execution with the UA team • Analyze creative performance by layer — hook rate, hold rate, IPM, CTR, CPA, ROAS, cohort retention — and turn results into a taxonomy/knowledge base (which themes and angles win, and why) • Deliver weekly reporting on the creative portfolio and drive iteration on winning concepts

• Own the end-to-end production, taking episodes from raw recordings through to publishing on a consistent weekly schedule. • Audit the existing podcast and content library, identify opportunities for improvement, and propose enhancements to storytelling, production quality, pacing, audio, and visual identity. • Edit podcast content into short-form video for LinkedIn, YouTube, and Instagram. • Edit AFC meetup recordings, vox pops, and employer brand videos. • Build, document, and continuously improve scalable production workflows, templates, and operating procedures to streamline the entire content operation. • Manage the content calendar, publishing cadence, and end-to-end workflow from content brief through to final publication with minimal supervision. • Collaborate with the founder and key stakeholders to refine creative direction while confidently recommending improvements and driving production excellence. • Build the brief-to-publish workflow so the operation runs without constant back-and-forth. • Write engaging captions and publish content across social media platforms. • Coordinate voice-over recordings and seamlessly integrate them into final podcast episodes where required. • Leverage AI tools to improve editing efficiency, transcription, caption generation, workflow automation, and overall content production. • Organise and manage podcast assets, production files, and documentation using Google Drive, Notion, and other collaborative tools. • Identify production bottlenecks, proactively implement better systems, and continuously raise the quality and impact of every piece of content.

Role Description The Audience Engagement and Marketing Lead for Cisco Live Americas acts as the strategic architect for the event marketing ecosystem. This position holds primary ownership for demand generation, audience acquisition, and engagement for Cisco’s flagship Americas event. This is a highly visible, business-critical role where you will design marketing strategies that drive revenue for Cisco Live and deliver measurable business impact for Cisco. You will navigate a matrixed organization to ensure that every touchpoint—from digital presence to field execution—is optimized to accelerate growth. What You'll Do - Strategic Planning: Develop the annual marketing plan, translating high-level objectives into tactical, integrated customer journeys. - AI Innovation: Define the vision for AI integration in our audience engagement efforts, overseeing predictive models and automation workflows that align with business goals and data privacy. - Performance Optimization: Establish benchmarks for event value and translate predictive analytics into actionable engagement strategies for continuous improvement. - Global Collaboration: Partner with international leads to ensure consistent global strategies and oversee the design, structure, and content of the Cisco Live website. - Team Leadership: Manage a high-performing, cross-functional team, fostering a culture of creativity and risk-taking to deliver exceptional attendee experiences and double-digit growth. Qualifications - 10+ years of experience in marketing to include experience leading teams within an enterprise organization. - Proven success as a self-starter who can quickly assess complex situations, make strategic recommendations, and drive them to execution. - Ability to manage multiple campaign channels, conflicting priorities, and constantly evolving variables to ensure successful delivery against goals. Preferred Qualifications - 3+ years in designing and executing complex, large-scale events. - Proven experience in overseeing the integration of emerging technologies (specifically AI/ML) into marketing operations to drive efficiency and personalization at scale. - Exceptional creative writing and presentation skills, with the ability to influence stakeholders at all levels of the organization. - Bachelor’s degree in marketing, business, or related field. Benefits - Medical, dental and vision insurance. - 401(k) plan with a Cisco matching contribution. - Paid parental leave. - Short and long-term disability coverage. - Basic life insurance. - 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees. - 1 paid day off for employee’s birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco. - Non-exempt employees receive 16 days of paid vacation time per full calendar year. - Exempt employees participate in Cisco’s flexible vacation time off program. - 80 hours of sick time off provided on hire date and each January 1st thereafter. - Optional 10 paid days per full calendar year to volunteer.

Role Description At Jerry, we are redefining and radically improving how people manage car ownership, one of their most expensive and time-consuming assets. Backed by artificial intelligence and machine learning, Jerry simplifies and automates car ownership while providing personalized services tailored to all car owners' needs. We are the #1 rated and most downloaded app in our category with a 4.7-star rating in the App Store and more than 5 million customers — and we're just getting started. We're looking for a Senior Creative Producer with sharp performance instincts and elevated visual taste. Someone who’s obsessed with advertising, and excited about how AI and new media are reshaping creative production. You'll own the full creative lifecycle: concepting, producing, and iterating ads that drive measurable results across TikTok, Meta, YouTube, and CTV, while raising the bar on craft and brand quality. You will be a driving force of Jerry’s creative engine with production chops to bring ideas to life yourself. What You'll Do - Concept and produce performance creative end-to-end: from ideation and scripting through editing and delivery, across paid social, CTV, and emerging channels. - Bring a sharp creative eye to every asset: elevating visual quality, pacing, and storytelling to raise Jerry's brand while keeping creative performance-driven. - Stay on top of platform trends, formats, and cultural shifts: ensuring Jerry's creative stays fresh, relevant, and effective. - Develop hooks, angles, and creative frameworks rooted in what actually drives performance, not just what looks good. - Translate performance data into creative direction: partnering with media and growth teams to turn signals into better ads. - Manage and maximize agency and production partners: writing briefs, providing creative direction, and quality-checking work to ensure external teams deliver at Jerry's standard. - Edit video directly: you're fluent in editing tools and comfortable cutting, iterating, and polishing ads at speed without sacrificing quality. - Leverage AI tools (for ideation, scripting, editing, asset generation, etc.) to accelerate workflows and unlock new creative possibilities. Qualifications - 5+ years in performance-driven creative production — ideally at a performance media agency and/or an in-house growth creative team at a DTC or app-based company. - Proven track record producing or directing high-performing creative for paid channels (Meta, TikTok, YouTube, CTV, etc.). - Strong performance creative intuition — you understand hooks, pacing, CTAs, and what makes people stop scrolling. You can concept ads that convert. - Elevated visual taste — you have an eye for design, composition, and brand quality. You can take performance creative from functional to beautiful without losing effectiveness. - Video editing fluency — you can cut and iterate ads quickly yourself, making them look premium without needing heavy direction. - Collaborative and entrepreneurial mindset — thrives in fast-paced environments, comfortable bridging creative, media, and analytics teams. - AI fluency — you actively experiment with generative tools to speed up production, expand creative range, or improve output quality. - Bonus: experience in both a performance media agency and a brand or design agency, with exposure to brand-level creative craft. Why This Role Matters Jerry's creative team has proven performance chops — but we're ready to level up our creative engine. This role is the key to unlocking exponentially more volume and creative diversity: someone with the taste to raise the bar, the production skills to move fast, and the performance instincts to ensure everything we ship drives results. You'll be the connective tissue between idea and impact — helping us build a scalable creative system that blends craft, data, AI, and media strategy. Benefits - Comprehensive benefits package including health, dental, and vision coverage. - Paid time off and paid parental leave. - 401(K) plan with employer matching. - Wellness benefits. - Equity opportunities may also be part of your total rewards package.