• Own the entire AI creative workflow from concept to final delivery. • Research competitors, customer avatars, and winning advertising angles before creating content. • Develop compelling UGC-style and direct-response video concepts for paid advertising. • Write scripts and creative briefs that align with marketing objectives. • Generate highly realistic AI videos using tools such as Higgsfield and other generative AI platforms. • Carefully refine character appearance, clothing, environments, expressions, camera movement, and visual consistency to achieve realistic outputs. • Edit and polish AI-generated content into high-converting advertisements for Meta, TikTok, and other paid social platforms. • Analyze creative performance data and continuously iterate new concepts based on winning patterns. • Produce multiple creative variations for ongoing creative testing. • Stay current on emerging AI creative tools, workflows, and advertising trends.

• Get into Notion and learn how the Brand Studio currently operates. • Take ownership of request triage and ensure briefs are complete before they reach a Brand Studio team member. • Start identifying patterns in the types of work coming in and propose additions to the brand asset menu. • Continue refining and improving the internal capacity planning web app and sprint planning processes based on actual use.

• Define how DualEntry shows up in the world. You’ll make decisions that shape perception with CFOs, operators and finance teams: an audience that notices when something feels cheap and responds when something feels considered. • Lead dualentry.com as a living expression of the brand. From landing pages and feature pages to campaign moments, you’ll design with an obsessive eye for hierarchy, craft and conversion. • Drive the creative for DualEntry’s events presence: CFO dinners, conference booths, sponsored activations. You’ll ensure every physical touchpoint feels as intentional as the digital ones. • Build scalable systems, not one-off assets. Deck masters, social frameworks, email layouts, print templates: you’ll create the infrastructure that lets brand quality compound over time. • Partner directly with PMM, Marketing, and Sales as a creative strategist. You know how to receive a brief, challenge it when it’s wrong and translate positioning into visual storytelling that lands.

• Define and evolve M0’s visual identity. Ensure a differentiated presence in the market while expanding the brand’s art direction and design system with strategically sound consistency. • Execute sharp design work. This is a role for makers. You know how to execute against briefs and produce thoughtful, smart work on tight timelines. • Concept and execute campaign work. Collaborate closely with the CD to ideate through compelling campaign constructions from concept to final assets. • Create adaptive toolkits that teams can use for routine self-service content that evolves with the brand. • Produce sales and developer materials. One-sheeters, diagrams for dev docs, event banners, slide decks. You get the gist. • Leverage AI tools strategically. Not as a crutch. Use innovative tools to enhance operational efficiency, not as a replacement for human-grade creativity and ingenuity. • Collaborate across the organization. Work closely with copywriters, marketing, product, BD, and external agencies to produce cutting-edge, on-brand work. • Stay current on creative, advertising, and industry trends, along with culture and emerging technologies to inspire fresh, forward-thinking work.