Role Description We are looking for a Product Page Copywriter who can craft persuasive, conversion-focused copy that turns product visitors into customers. You will be responsible for writing compelling product descriptions, headlines, benefit-driven content, and supporting sections that communicate the value of our products and encourage purchases. - Write high-converting product page copy for Shopify stores. - Create compelling headlines, subheadings, product descriptions, and calls-to-action (CTAs). - Research products, target audiences, competitors, and market trends to create persuasive messaging. - Collaborate with internal team to produce complete product pages. - Maintain a consistent brand voice across multiple stores and product categories. - Optimize copy for readability, customer engagement, and conversions. - Revise and improve existing product pages based on performance data, customer feedback, and A/B testing results. - Ensure all content is grammatically accurate, factually correct, and aligned with brand and compliance guidelines. - Manage multiple writing projects while meeting deadlines. Qualifications - Strong portfolio demonstrating product pages, sales pages, landing pages, or other conversion-focused copy. - Excellent command of written English with exceptional grammar, spelling, and attention to detail. - Strong understanding of consumer psychology, persuasive writing, and conversion rate optimization (CRO). - Ability to simplify complex product information into clear, engaging, and persuasive copy. - Strong research skills with the ability to quickly understand new products and industries. - Ability to manage multiple projects in a fast-paced environment. - Strong communication and collaboration skills. What Success Looks Like - Consistently deliver high-quality, conversion-focused product page copy on schedule. - Produce messaging that clearly communicates product value and improves customer engagement. - Maintain a consistent brand voice across multiple stores and product categories. - Collaborate effectively with cross-functional teams to launch products efficiently. - Continuously improve product page performance by refining copy based on analytics, testing, and customer insights.

• Crear copy para Instagram, TikTok, Facebook, YouTube y LinkedIn. • Redactar secuencias de email marketing orientadas a conversión. • Diseñar funnels conversacionales y automatizaciones en ManyChat. • Crear mensajes para WhatsApp y flujos automatizados. • Desarrollar hooks, storytelling y copy persuasivo enfocado en performance. • Analizar métricas, realizar pruebas A/B y optimizar continuamente los mensajes. • Colaborar con los equipos de marketing, contenido y automatización.

Copywriter Location: Chicago, metro Detroit, Los Angeles, and New York City Full time job requisition id R1127374 Job Description: Copywriter, CRM **Detroit location required for weekly onsite requirements** Position Summary We’re seeking a Copywriter to write for one of our leading quick serve restaurant clients with CRM and owned-channel marketing campaigns across email, SMS, push, and loyalty communications. This role partners closely with Design, Strategy, Messaging, project managers, and client stakeholders to develop, manage, and maintain approved customer-facing copy across national campaigns, weekly test plans, and promotional initiatives. The ideal candidate is highly collaborative, detail-oriented, organized, proactive, and comfortable working directly within Figma, Word, and Excel. Key Responsibilities - Develop and manage copy for email, SMS, push notifications, subject lines, preheaders, and loyalty messaging - Work directly in Figma alongside designers during concepting and exploration phases - Partner with designers, strategists, and creative leadership during brainstorms, reviews, and revisions - Ensure dynamic variables, URL callouts, legal language, and personalization requirements are properly incorporated into creative files - Support national campaigns, promotional launches, test plans, loyalty programs, and retargeting initiatives - Build weekly messaging within Confluence adhering to testing fundamentals and best practices for copy development. - Draft new legal-review copy when required and prepare documentation for approval workflows - Update and maintain final approved copy documentation following creative approvals - Participate in internal reviews to validate messaging feasibility, audience requirements, personalization, and content accuracy - Review messaging consistency across segments, channels, and customer journeys - Ensure all copy aligns with brand voice, promotional strategy, legal guidelines, and CRM best practices - Collaborate with PMs and Creative Director to manage timelines, revisions, and stakeholder feedback - Assist with QA and DCS review processes by validating: - URLs - legal copy - personalization variables - CTA language - headline/body copy selections - audience consistency - promotional accuracy - Maintain high attention to detail across fast-moving campaign deliverables and versioning workflows Qualifications - 3–5+ years of CRM, digital marketing, agency, or promotional copywriting experience - Experience writing for email, SMS, push, and loyalty campaigns - Strong understanding of approval workflows, dynamic content, and personalized messaging - Familiarity with Figma, Confluence, Microsoft Word, and collaborative project environments - Exceptional organizational skills and attention to detail - Ability to manage multiple projects and deadlines simultaneously - Strong communication and collaboration skills in cross-functional teams Ideal Attributes - Proactive and solutions-oriented - Comfortable in highly iterative creative environments - Strong partner to design and strategy teams - Detail obsessed with excellent QA instincts - Adaptable to shifting priorities - Able to balance speed, creativity, and accuracy simultaneously Additional Information The anticipated base salary range for this position is $62,800 - $85,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Benefits available with this position include: • Medical, vision, and dental insurance, • Life insurance, • Short-term and long-term disability insurance, • 401k, • Flexible paid time off, • At least 15 paid holidays per year, • Paid sick and safe leave, and • Paid parental leave. Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. . #LI-RB1 #LI-Hybrid At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office. Location: Detroit Brand: Merkle Time Type: Full time Contract Type: Permanent Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Title: Copywriter Location: Los Angeles United States Job Description: 35026 We are Farmers – where ambition meets opportunity. At Farmers, we’re not just known for unforgettable jingle – we’re a team with a passion for purpose and making a real difference in people’s lives. We deliver peace of mind when it matters most. Our results-driven, high-performance culture thrives on creativity, accountability and bold solutions. Here, growth isn’t just a goal – it’s a way of life for both the organization and every individual on our team. We tackle challenges head-on, learn from every experience and measure our impact on the customers who trust us. Join an award-winning, equal opportunity employer, where you’ll find more than a job – you’ll find a supportive community. Enjoy competitive benefits, take part in meaningful volunteer projects, and help shape the future alongside talented colleagues across all backgrounds. At Farmers, helping others is at the heart of what we do. Workplace: Hybrid ( #LI-Hybrid ), Remote ( #LI-Remote ) Farmers believes in a culture of collaboration, creativity, and innovation, which thrives when we have the ability to work flexibly in a virtual setting as well as the opportunity to be together in person. Our hybrid work environment combines the best of both worlds with at least three (3) days in office and up to two (2) days virtual for employees who live within fifty (50) miles of a Farmers corporate office. Applicants beyond fifty (50) miles may still be considered. Job Summary The Copywriter is responsible for concepting, writing, and editing direct-response and marketing copy across multiple formats, including ads, email, direct mail, landing pages, social media, websites, and sales materials. This role supports both B2C and B2B initiatives, partnering closely with designers and cross-functional teams to develop effective, on-brand campaigns that meet client goals. This position contributes to creative concepting, ensures adherence to brand voice and legal guidelines, and brings strong familiarity with digital media and advertising. Analyzes performance metrics and support testing to optimize creative effectiveness and capture actionable learnings. Essential Job Functions - Consult with clients and internal stakeholders to scope content needs and clarify business objectives across B2C, B2B, and B2B2C/agent audiences. - Write, edit, and fact-check marketing and advertising copy across channels, ensuring accuracy, legal compliance, and adherence to brand or agent voice guidelines. - Analyze campaign and business performance reports to optimize creative effectiveness and inform future copy approaches. - Collaborate closely with designers and broader agency teams on ideation, concept development, and execution of integrated campaigns. - Support digital testing initiatives, applying learnings from performance data to continuously improve messaging and results. - Provide timely status updates and maintain clear, proactive communication with clients and internal partners to ensure alignment and successful delivery. Education Requirements - High School Diploma or equivalent required. Bachelors degree in relevant field preferred. Experience Requirements - 5+ years’ experience creating performance advertising and marketing copy for an agency, media company, or national brand. - Experience and successful track record of collaborating in cross-functional organizations and within creative teams (designers, agencies). - A portfolio demonstrating your skills in direct response marketing and advertising copywriting is required. Physical Actions Job is performed in-person at a Farmers office or virtually at an approved alternative work location. The physical work environment is indoors and climate-controlled with adequate lighting and ventilation. Normal and customary distractions include background noise produced by office equipment and chatter among people, as well as interruptions. Frequently sits for prolonged periods of time, up to a full shift. Occasionally moves about the workplace including, navigating stairs, ramps, and level or uneven surfaces. Occasionally moves, pushes, pulls, lifts, carries, and/or places objects or materials weighing up to 25 pounds without assistance. Frequently uses shoulders, arms, hands, and fingers to manipulate equipment, tools, and objects necessary to perform job duties. Frequently performs fine motor tasks such as typing, mousing, or writing, up to a full shift. Rarely performs movements such as bending, stooping, crouching, kneeling, twisting, and reaching overhead or below the knees. Possesses clear vision, with or without correction, to visually read and verify information. Relies on depth perception and peripheral vision to navigate the work environment visually by identifying barriers, changes in terrain and locating objects. Possesses adequate hearing, with or without correction, to communicate with co-workers, respond promptly to auditory signals or alarms, and discern sounds essential for maintaining safety and productivity in the workplace. Jobs in this category require rare, if any, travel. Benefits - Farmers offers a competitive salary commensurate with experience, qualifications and location. o CA Only: $81,375 - $137,940 o CO Only: $76,275 - $119,350 o HI/IL/MN/VT Only: $76,275 - $127,490 o MA Only: $76,275 - $127,490 - o MD Only: $76,275 - $127,490 o DC/NJ/NY/OH Only: $76,275 - $137,940 o Albany County, NY/Cleveland, OH: $81,375 - $119,350 o WA Only: $80,168 - $144,875 - Bonus Opportunity (based on Company and Individual Performance) - 401(k) - Medical - Dental - Vision - Health Savings and Flexible Spending Accounts - Life Insurance - Paid Time Off - Paid Parental Leave - Tuition Assistance Job Location(s): R_US - United States Anticipated application deadline: At Farmers, the recruitment process is designed to ensure that we find the best talent to join our team. As part of this process, we typically close open positions within 8 to 21 days after posting. If you are interested in any of our open positions, we encourage you to submit your application promptly. Farmers will consider for employment all qualified applicants, including those with criminal histories, in accordance with the Los Angeles Fair Chance Initiative for Hiring Ordinance or other applicable law. Pursuant to 18 U.S.C. Section 1033, Farmers is prohibited from employing any individual who has been convicted of any criminal felony involving dishonesty or a breach of trust without prior written consent from the state Department of Insurance. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. Farmers is an Equal Opportunity Employer and does not discriminate in any employer/employee relations based on race, color, religion, gender, sexual orientation, gender expression, genetic information, national origin, age, disability, marital status, military and veteran's status, or any other basis protected by applicable discrimination laws.