Role Description Du verantwortest Berlin Organics vollumfänglich – von der Markenführung über das Produktportfolio bis zur P&L – und baust das Creator-/Influencer-Modell auf, das die Marke trägt. Du bist Projektleiter:in, Markenchef:in und erste Ansprechperson für unsere Creator-Partner in einer Person. - Markenverantwortung end-to-end: Du führst Berlin Organics auf Basis der bestehenden Brand Strategy (Positionierung, Personas, Benefit-Linien) und entwickelst sie konsequent weiter – mit Umsatz- und Ergebnisverantwortung. - Aufbau des Creator-Modells: Du identifizierst, gewinnst und betreust Creator und Influencer (Nano- bis Mid-Tier, Wellness/Longevity), verhandelst Konditionen entlang marktüblicher Standards und entwickelst gestaffelte Incentive-Modelle – von Affiliate bis Co-Creation. - Launch-Management: Du steuerst die Lancierung von neuen Produkten (inkl. Koordination der Fremdfertigung) und den parallelen Ausbau des bestehenden Portfolios – von Produktkonzept und Pilotproduktion bis Go-Live. - D2C-Wachstum: Du treibst Shopify-Store, Subscription-Modell, CRM und Paid Media (Meta/TikTok) gemeinsam mit unserem Digital-Team – mit klaren Zielen für AOV, Wiederkaufrate und Community-Aufbau. - Projekt- und Stakeholder-Management: Du orchestrierst Produktion, R&D, Regulatory (NEM), Legal und Agenturen, definierst Milestones zur Erfolgsmessung und berichtest regelmäßig an CEO und Board. - Teamaufbau: Du baust dir im ersten Jahr ein kleines Team auf (z. B. Content/Creator Management) und führst es. Qualifications - 5+ Jahre Erfahrung in Brand Management, D2C-Growth oder Brand Building – idealerweise in Consumer Health, Food, Supplements oder Beauty. - Nachweisbare Creator-Economy-Erfahrung: Du hast Influencer-Kooperationen oder Creator-getriebene Wachstumsmodelle selbst aufgebaut oder massgeblich gesteuert – und verstehst, wie Marken wie ESN oder MORE funktionieren. - Self-Starter-Mentalität: Du willst eine bestehende Marke neu definieren und aufbauen – mit Lust auf Verantwortung, Tempo und Hands-on-Arbeit statt Konzernstrukturen. - Kommerzielles Denken: Du arbeitest KPI- und P&L-orientiert, kannst Business Cases rechnen und Milestones gegenüber Management und Board vertreten. - D2C-Toolstack: Sicher in Shopify, Performance Marketing (Meta/TikTok), CRM und Social Content; Gespür für Ästhetik und Community. - Sprachen: Deutsch fließend, Englisch verhandlungssicher. - Plus, kein Muss: eigenes Creator-/Agentur-Netzwerk im Wellness-/Health-Segment; regulatorisches Grundverständnis NEM/Health Claims. Benefits - Eine Marke mit Substanz: fertiges Portfolio, eigene Produktion, eCom-Infrastruktur und eine klare Brand Strategy – kein Start bei null, aber volle Gestaltungsfreiheit. - Echte Ownership: direkte Berichtslinie an den CEO, Board-Sichtbarkeit, freigegebenes Projektbudget und ein klarer Wachstumspfad Richtung Brand Director. - Plattform-Rückendeckung: Produktion, Fulfillment, Digital-Team und Shared Services der NZYM Group im Rücken – du fokussierst dich auf Marke und Wachstum. - Attraktives Paket: wettbewerbsfähiges Fixgehalt plus erfolgsabhängige Komponente, gekoppelt an Launch- und Wachstums-Milestones.

• Working with the Brand & Cross Sector marketing team to support the prioritisation and execution of marketing plans and deliverables. • Acting as the guardian of brand & cross-sector marketing channels, ensuring brand consistency, compliance, and delivery of impactful assets across digital and social media platforms, email campaigns, websites, events, and paid media. • Playing an integral role in delivering marketing strategies that align with firmwide goals and Baringa’s overall vision for Clients & Marketing. • Partnering with business leads and the marketing team to align marketing efforts with business priorities, ensuring structured and impactful go-to-market strategies. • Supporting the design and launch of campaigns to strengthen Baringa’s market positioning and deliver against strategic goals, adapting campaigns for local cultural and market needs across the UK, US, Europe, and APAC. • Collaborating with internal stakeholders (sector marketers, business leads, and wider Clients & Marketing colleagues) to develop compelling campaign content such as thought leadership, client stories, videos, webinars, and events. • Identifying Baringa’s unique strengths and differentiators to inform clear objectives, impactful messaging, and effective targeting of key audiences and market segments. • Managing the end-to-end lifecycle of campaigns, from planning and execution to analysis and optimisation, taking a structured approach to ensure quality and results. Putting audience and market insight at the centre of decision-making to drive meaningful outcomes such as revenue growth, client acquisition, and increased market share. • Overseeing the day-to-day operations for cross-sector marketing, maintaining a smooth workflow, monitoring budgets, and driving timely and proactive delivery of outputs. • Analysing marketing performance, assessing success, and providing actionable recommendations to continuously improve campaign effectiveness and contribute to future planning.

Job Description Are You Ready to Make It Happen at Mondelēz International? Join our Mission to Lead the Future of Snacking. Make It With Pride. Collaborating with cross-functional global and regional teams, you implement brand strategy that is aligned with our brand vision to drive sustainable growth and to deliver business objectives. You also support profit and loss management and future business development plans and objectives, including new product development and platform opportunities How you will contribute You will work with others to execute the brand strategy for designated brands, develop product and packaging initiatives, implement pricing strategies, and plan and execute integrated marketing communication and media plans. You will also provide recommendations for integrated commercial plans and provide input and support in the development and execution of marketing plans to ensure they meet revenue, profit targets, sharing objectives and monitoring performance. Based on your strong understanding of consumer insights, brand strategy and positioning, you ill help develop integrated marketing communications and 360 degree campaigns. What you will bring A desire to drive your future and accelerate your career and the following experience and knowledge: - Delivering results - Marketing preferably in the fast-moving consumer goods sector - Our brands and business with a clear understanding of our consumers - Delivering results autonomously and influencing stakeholders - Analytical skills and a creative mindset-a balance of commercial and strategic acumen - Presenting a story in an inspiring and convincing manner - Project management from design to completion with an action orientation No Relocation support available Business Unit Summary Mondelēz International in Southeast Asia is in five countries serving 19 markets with more than 18 nationalities and 7,500 employees. This group is emerging as one of the fastest growing regions in Asia, the Middle East and Africa, and we are proud of consistently producing high quality products in nine manufacturing sites. We are market leaders in key snacking categories, making and selling brands like Oreo and Tiger biscuits, Kinh Do mooncakes, Jacob's crackers, Cadbury Dairy Milk chocolate, Tang powdered beverage, Halls candy and Eden cheese. We set the benchmark in being a responsible business and contributing to the communities in which we operate. Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. Job Type Regular Brand & Portfolio Management Marketing

• Own and evolve Buenro's brand identity • Develop brand guidelines and ensure consistency • Build and manage B2C and B2B marketing campaigns • Manage content schedules across channels • Identify and build relationships with brand partners and ambassadors • Set up and own marketing analytics