• Support the end-to-end planning, execution, and optimization of digital marketing campaigns across platforms such as Google Ads, Meta, YouTube, TikTok, CTV, and other DSPs • Take full ownership of complex, multi-channel initiatives, ensuring projects are delivered on time, within scope, and aligned with business objectives • Establish project timelines, workflows, and execution plans while proactively identifying risks and driving resolution • Oversee campaign budgets, forecasting, pacing, and performance optimization to maximize ROI • Ensure consistency, quality control, and adherence to best practices across all campaign deliverables • Support the development and execution of internal communication strategies to effectively inform and engage employees • Drive external digital communication initiatives that increase brand visibility, customer engagement, and revenue growth • Serve as a key point of contact for communications strategy across cross-functional initiatives and campaigns • Provide ongoing mentorship and guidance to selected team members, supporting both technical skill development and customer-facing soft skills • Analyze campaign performance and customer behavior to identify insights and inform optimization strategies • Facilitate collaboration across stakeholders to move projects forward and resolve dependencies • Identify opportunities to improve tools, processes, and campaign strategies to increase efficiency and effectiveness.

Role Description We are seeking a highly creative and strategic Marketing Professional to take ownership of the firm's advertising and content strategy. This role is ideal for someone who thrives on transforming ideas into compelling marketing campaigns that generate results. You will play a key role in developing creative concepts, writing persuasive scripts, analyzing campaign performance, and continuously refining marketing strategies to maximize lead generation. As the role evolves, you will have the opportunity to expand your impact across broader marketing, branding, and social media initiatives while working closely with leadership to support the firm's long-term growth. Monthly Compensation: 1,245 to 1,350 USD - Develop creative concepts for digital advertising campaigns that align with the firm's marketing objectives. - Work independently while effectively managing multiple projects and deadlines. - Stay informed on emerging marketing trends, digital platforms, and best practices. - Assist in developing and executing broader content marketing initiatives as the role expands. - Collaborate with the videographer to ensure marketing messages are effectively translated into video content. - Analyze campaign performance and key performance indicators (KPIs) to identify opportunities for optimization. - Research industry trends, competitors, and successful marketing campaigns to generate innovative ideas. - Support social media content planning and creative direction. - Continuously test, refine, and optimize advertising strategies to improve lead generation and campaign performance. - Maintain consistency in brand messaging and tone across all marketing materials. - Recommend creative improvements based on campaign data, audience behavior, and market trends. - Write engaging and persuasive scripts for video advertisements, social media content, and other marketing initiatives. Qualifications - Proven experience in digital marketing, marketing strategy, or content marketing. - Strong copywriting and storytelling skills, particularly for video advertising and digital campaigns. - Experience developing creative marketing concepts from ideation through execution. - Ability to analyze campaign metrics and translate data into actionable recommendations. - Strong understanding of digital advertising platforms and performance marketing principles. - Excellent research, organizational, and communication skills. - Self-motivated, proactive, and comfortable working independently. - Creative thinker with strong attention to detail and problem-solving abilities. - Experience collaborating with creative teams, including video production, is highly preferred. - Familiarity with social media marketing and content strategy is a plus. Requirements - Schedule - Monday to Friday from 10:00 AM to 7:00 PM (Approx. 10:00 AM – 7:00 PM EST, flexible within 10:30–7:30 PM range) - Timezone: EST Required Skills - Digital Marketing - Marketing Strategy - Copywriting - Content Creation - Campaign Analysis - Social Media Marketing - Creative Thinking - Analytical Skills - Communication Skills - Attention to Detail - Organization - Problem Solving Languages - English - Spanish

• Develop effective digital marketing plans to drive our products/services awareness that align with the company's business needs. • Manage the Search Engine Marketing (SEM), Display Advertising, Website Optimization & Conversion Rate Optimization efforts. • Lead paid social media strategies & campaigns (LinkedIn, Facebook & Instagram) and identify opportunities to leverage emerging platforms. • Manage email campaigns, including segmentation strategies & automation pieces. • Provide reporting on the various online performance KPIs such as CTRs, CPMs & CPCs. • Design, build, and maintain our social media presence. • Design and manage Social media and digital marketing Advertising campaigns, and implement social media strategy to align with business goals. • Measures and reports the performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).

Role Description This is a remote position. We are seeking a proactive and organised Digital Marketing & Admin Assistant to support our growing business across administration, customer engagement, and digital marketing activities. This role combines administrative support with lead generation and outreach, helping drive business growth while ensuring the smooth day-to-day operation of our sales process. Key Responsibilities - Administration - Schedule product demonstrations and client meetings. - Manage Calendly bookings and appointment scheduling. - Generate and send invoices through Stripe. - Liaise with the software developer regarding client requests and updates. - Maintain accurate customer records and update internal systems. - Provide general administrative support as required. - Digital Marketing & Lead Generation - Conduct email outreach campaigns to prospective clients. - Create and schedule LinkedIn content. - Follow up with leads via email and phone. - Make occasional outbound calls to qualify prospects and schedule demonstrations. - Maintain and update prospect databases. - Utilize existing prospect lists and Apollo.io data for targeted outreach campaigns. - Assist with ongoing lead generation and business development initiatives. Requirements - Previous experience in administration, sales support, or digital marketing. - Excellent written and verbal English communication skills. - Strong organisational and time management abilities. - Experience with CRM (Go High Level, similar) systems and scheduling tools. - Familiarity with Calendly and Stripe is highly desirable. - Experience with LinkedIn marketing and email outreach. - Comfortable making outbound calls and following up with prospective clients. - Experience using Apollo.io or similar lead generation platforms is advantageous. - High attention to detail and ability to work independently. Work Environment & Expectations - This is a full-time role—not a freelance or flexible-hour arrangement. - You will be expected to work a fixed shift and maintain a high level of professionalism and accountability. - This role requires: - Discipline and commitment to set working hours (strict shift times, not flexible). - Use of time tracking software during work hours. - Active participation in team and client calls with your camera ON. - Consistent availability and responsiveness throughout your shift. - Treating this as a long-term, full-time job—not a side gig or freelance task. - Payroll is processed bi-monthly. Benefits - Monthly Salary: Php 35,000 - Salary will be paid on a bi-monthly basis on the 15th and 30th or 31st of each month. - You will be paid extra for overtime and Philippines public holidays. - Probation: 6 months, and after Probation: - 10 days annual leave credits. - 5 days of sick leave. - HMO offered after 6-months probation. - Eligible for 13th Month Pay after 30 days. - Annual Salary Review. - Laptop provided after 30 days. - Permanent work-from-home role. You will have to use your own internet. - SHIFT TIMES: 6:30 AM to 3:30 PM Philippine time, Monday to Friday.