Role Description We are partnering with a fast-growing international streetwear brand looking for a Creative Strategist to shape the creative direction behind high-impact product launches and marketing campaigns. This is a unique opportunity to build a new strategic function within the business, combining consumer psychology, brand storytelling, and creative marketing to influence purchasing behaviour and strengthen an engaged global community. Working closely with Design, Marketing, and Production teams, you will develop concepts that translate cultural insights into campaigns that drive engagement, brand loyalty, and commercial success. This role is ideal for someone who understands the psychology behind why people buy—not just how to advertise products. Key Responsibilities - Develop creative campaign strategies rooted in consumer psychology and behavioural insights - Translate concepts such as identity, belonging, scarcity, exclusivity, and community into compelling product launches - Generate creative concepts for frequent product releases within a fast-paced environment - Create authentic campaign narratives that resonate with niche lifestyle communities - Collaborate with Design, Marketing, and Production teams to deliver campaigns on schedule - Analyse campaign performance and continuously optimise future launches using data and customer insights - Establish and shape the company's creative strategy function from the ground up - Work independently within a globally distributed remote team Qualifications - Minimum 1 year of experience in Creative Strategy, Brand Strategy, Product Marketing, Consumer Marketing, or Campaign Strategy - Proven experience within streetwear, apparel, skate, tattoo culture, music merchandise, alternative fashion, or similar subculture brands - Portfolio or case studies demonstrating measurable campaign results - Strong understanding of consumer psychology and behavioural marketing principles - Ability to transform customer insights into commercially successful campaigns - Comfortable working with unconventional, bold, or alternative creative concepts - Experience with Google Analytics, Canva, or similar marketing tools - Fluent English (C1 level or above) - Self-motivated and comfortable working remotely in an asynchronous environment Nice to Have - Academic background in Consumer Psychology, Behavioural Science, Marketing, or related discipline - Experience launching products in e-commerce environments - Experience working within remote international teams - Passion for alternative culture, streetwear, tattoo art, music, or creative communities Benefits - Fully remote position — work from anywhere in the world - Competitive remuneration package - Opportunity to build and own a brand-new strategic function - Complete creative ownership and autonomy - Fast-moving environment where ideas are implemented quickly - Small, agile, international team - Clear opportunity to make a visible impact on a growing global brand Why Join? If you're passionate about understanding why consumers connect with brands, enjoy transforming behavioural insights into memorable campaigns, and thrive in creative environments where originality matters, this is an opportunity to shape the future of an internationally recognised lifestyle brand.

Role Description Bring strategic thinking, accountability & experience to a high-growth AI search company. We're looking for an SEO Strategist to own the SEO strategy for client accounts and drive the insights and recommendations that produce real search performance. You'll be the strategic thinker in your pod - not someone who waits to be told what to do, but someone who brings ideas, digs deep into the "why" behind decisions, and takes ownership of outcomes. In this role, you will: - Own the SEO strategy for client accounts, ensuring the strategy drives measurable search performance - Work alongside account managers and content specialists within a revenue-generating pod - Bring strategic thinking and ownership rather than simply executing tasks - Potentially join client calls occasionally (not a core requirement, but a nice addition) Qualifications - Real SEO specialist experience (roughly 5-7+ years, though we care more about quality than years) - Progression in past roles (e.g. analyst to senior analyst, with at least 2-2.5 years per role, not job-hopping) - Strong written communication - able to explain your reasoning and go three layers deep on why you made specific decisions - Clear spoken English (accent doesn't matter) - Ownership mindset and strategic thinking - not the type who only executes when told what to do - Accountable, hardworking, driven, with a strong willingness to learn and upskill Requirements - Willingness and ability to be client-facing (join calls, present work, etc.) - Experience working directly with enterprise or high-growth consumer brands Benefits - $3,500-$4,000 per month* - Full-time & fully remote - Unlimited PTO - Flexibility in exchange for accountability and performance - Work with the best companies in technology across healthcare, fintech, and SaaS *Please note that this is a gross salary and that you are responsible for any tax-related procedures in your country of residence. We kindly ask you to apply only if you are happy to work remotely as an independent contractor.

Role Description We're seeking an experienced creative academic and leader to join our Creative Industries faculty on a fixed-term basis, providing parental leave cover for our Head of Faculty. This is a hands-on academic leadership role reporting to the Head of Programme Development and leading a team of two Faculty Associate Leaders. The successful candidate will balance leadership with curriculum development, ensuring the faculty is well positioned for the successful delivery of newly approved programmes in 2027. - Providing day-to-day academic and operational leadership for the Creative Industries faculty team. - Supporting the implementation of newly approved programmes. - Providing leadership for programme and content development while also taking a hands-on role in creating learning materials, assessments, and teaching resources to support programme implementation. - Ensuring programmes align with NZQA requirements, institutional policies, and relevant accreditation and quality standards. - Coordinating and overseeing the development of centralised learning resources, assessments, LMS setup (in partnership with Learning Design), moderation activities, tutor guidance, and delivery preparation across campuses and delivery modes. - Supporting and enabling teaching teams through programme implementation, readiness activities, and ongoing delivery support. - Leading programme reviews, evaluation, and continuous improvement activities, including moderation processes, and the implementation of recommendations and improvement actions. - Building and maintaining strong relationships with internal and external stakeholders and contributing to ongoing programme quality, innovation, and strategic development. - Fostering a collaborative, industry-informed, and ākonga-centred teaching culture that reflects Māori and Pasifika advancement principles across curriculum design and programme delivery. Qualifications - Master’s qualification in a relevant creative industries discipline (or equivalent tertiary qualification and/or significant professional experience). - Subject matter expertise within the Design and/or Animation disciplines. - Experience leading academic teams, programmes, or curriculum initiatives within a tertiary education environment. - Strong capability in curriculum development, learning design, and the creation of high-quality teaching and learning resources. - Experience with programme accreditation processes, external academic reviews, and maintaining academic quality standards. - A collaborative leadership style, with the ability to provide direction while also taking a hands-on approach and contributing directly to programme development. - Excellent communication, organisational, stakeholder engagement, and relationship management skills. Benefits - Birthday leave / one day extra leave for special events. - Industry-leading campuses all equipped with the latest tech and equipment. - Rewarding opportunity to support students in their journey pursuing creative industries. - Strong commitment to your professional growth & development. - Amazing work culture that is highly collaborative and supportive.

Role Description Organizations have never had more ways to reach people. More channels. More content. More data. More expertise. Yet influence remains scarce. People decide what to trust, believe, adopt, join, or ignore. The gap between what organizations intend and what people do is where growth is won or lost. That's where strategy matters. We're looking for a Creative & Brand Strategist to help organizations navigate that gap. This is a senior leadership role for a strategist who can transform complexity into clarity, insight into direction, and direction into ideas that create measurable impact. As a Creative & Brand Strategist, you will lead strategic development across integrated engagements that span brand, campaign, digital experience, customer engagement, and organizational transformation. You will partner with researchers, behavioral scientists, consultants, creatives, technologists, and client leaders to uncover what drives decisions and define what should happen next. You'll be responsible for shaping the strategic foundation behind the work: - Identifying opportunities - Framing challenges - Developing positioning - Creating narratives - Inspiring ideas that move people to action This role requires equal comfort in the boardroom, workshop, research review, and creative briefing. You will influence executive stakeholders, guide multidisciplinary teams, and ensure strategy serves as a catalyst for both creativity and business outcomes. What You'll Do - Lead strategic direction across brands, campaigns, experiences, and integrated initiatives. - Translate research, data, and audience understanding into actionable insights and strategic recommendations. - Develop brand positioning, value propositions, messaging frameworks, narrative platforms, and campaign strategies. - Partner with research, analytics, and account teams to unlock audience drivers, develop personas, and segmentation strategies that drive program development and delivery. - Contribute to developing key performance indicators and program evaluation approaches. - Create clear, inspiring briefs that drive exceptional creative and experience design work. - Facilitate stakeholder workshops, executive alignment sessions, and strategic planning engagements. - Identify emerging cultural, behavioral, and market shifts that create new opportunities for clients. - Partner closely with research, customer experience, creative, digital, consulting, and account teams to solve complex business challenges. - Check for strategy and brand consistency in creative concepting and delivery. Qualifications - Significant experience in brand strategy, communications planning, creative strategy, customer strategy, consumer behavioral psychology, consulting, or a related discipline. - A strong track record of leading strategic work across complex, multidisciplinary engagements and with cross-functional marketing teams. - Experience developing positioning, messaging architectures, audience personas, narrative frameworks, campaign strategies, and creative briefs. - Strong facilitation and stakeholder management skills, including executive-level engagement. - Exceptional communication, storytelling, and presentation abilities. - Proven ability to align diverse stakeholders around strategic direction and organizational priorities. - Curiosity about culture, behavior, technology, and the forces shaping how people make decisions. - Experience using AI as a tool to make our research and deliverables smarter and more efficient. - Primary and secondary research experience and demonstrated ability to use the data to unlock insights that drive program design. Requirements - Bachelor’s degree in marketing, market research, journalism, sociology or related fields (applicants can substitute one year of related experience for one year of education). - 10+ years of experience developing and leading brand, communications, customer experience, or business strategies within agencies, consultancies, or client organizations. - Must be able to pass a background check and secure public trust clearance. What Success Looks Like - Help clients see opportunities they couldn't previously see. - Bring clarity to ambiguity and alignment to complexity. - Influence critical business, brand, and experience decisions. - Elevate the quality of creative thinking across teams. - Strengthen client relationships through trusted strategic leadership. - Create work that earns attention, builds trust, drives participation, and delivers meaningful outcomes. - Build a stronger culture of strategic thinking across teams, improving how opportunities are identified, framed, and brought to market. Working at ICF ICF is a global advisory and technology services provider, but we’re not your typical consultants. We combine unmatched expertise with cutting-edge technology to help clients solve their most complex challenges, navigate change, and shape the future. We can only solve the world's toughest challenges by building a workplace that allows everyone to thrive. We are an equal opportunity employer. Together, our employees are empowered to share their expertise and collaborate with others to achieve personal and professional goals. Pay Range The pay range for this position based on full-time employment is: $118,807.00 - $201,971.00 DC Remote Office (DC99)