Group O logo
Group O

End-to-End Solution Provider specializing in Marketing, Supply Chain, Packaging, and Mobile Device Management Solutions.

Product Marketing Manager – Entertainment, Growth Acquisition

Product MarketingProduct MarketingFull TimeRemoteSeniorTeam 1,001-5,000H1B No SponsorCompany SiteLinkedIn

Location

Texas

Posted

1 day ago

Salary

$128K - $155K / year

Seniority

Senior

Bachelor Degree5 yrs expEnglishCloud

Job Description

Product Marketing Manager – Entertainment, Growth Acquisition

Group O

• Help develop growth marketing strategies for our genre-based live TV and streaming packages from the ground up using customer insights, performance data, competitive intelligence, and market trends. • Analyze campaign performance and identify opportunities to improve acquisition, efficiency, and overall business results. • Conduct competitive analysis and synthesize findings into actionable recommendations. • Partner closely with cross-functional teams, including Media, Product Marketing, Digital (.com), Partner Marketing, Social, Analytics, and Product to bring campaigns to life. • Build presentations, recommendations, and strategic narratives for stakeholders and leadership. • Execute campaigns and partnerships from conception to delivery. • Monitor campaign performance and proactively recommend optimizations based on learnings. • Help coordinate marketing initiatives across multiple workstreams while keeping projects moving on schedule. • Understanding of the Connected TV ecosystem, including OEMs and streaming platforms, and how these partners influence customer acquisition, content discovery, merchandising, and growth marketing opportunities. • Roll up your sleeves to support the team wherever needed, whether developing strategy, analyzing data, building presentations, or helping drive execution to keep initiatives moving forward.

Job Requirements

  • Bachelor’s degree
  • 5–7 years of experience.
  • Experience building presentations using Microsoft PowerPoint, executing end-to-end campaigns using Salesforce marketing cloud and other paid marketing platforms
  • Collaborating with cross-functional teams.
  • Experience using SharePoint and Microsoft
  • Experience supporting subscription, direct-to-consumer, or digital growth businesses.
  • Experience working with performance marketing metrics and acquisition funnels.
  • Familiarity with media planning, customer segmentation, testing, and optimization frameworks.
  • Based in the Pacific Time Zone, but open to other time zones.

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