• As the Manager of Media Relations, you will be responsible for creating and executing the company’s media relations and public relations strategy across owned, earned, and paid channels. • This hands-on role plays a critical part in shaping, activating, and promoting content and thought leadership that highlights the company’s expertise, services, solutions, and market leadership. • Working closely with the Director of Marketing Communications, internal business leaders and external partners, you will be responsible for liaising with members of the media to secure media interest in, and coverage of, ePlus solutions and services. • Develop target media lists and preferred media outlets relevant to ePlus and its solutions/services, including vertical targets. • Build and manage distribution lists for ePlus announcements. • Build relationships with business and industry media and secure earned coverage. • Help develop, distribute, promote and secure placement for ePlus content that supports thought leadership, brand differentiation, and industry credibility. • Create pitches based on strategic company priorities to secure interviews with ePlus executives and media coverage. • Research and stay abreast of editorial calendars of key media targets and manage pitch schedule in alignment. • Support executive and subject-matter expert visibility through bylines, speaking opportunities, and industry events. • Measure performance and optimize content and channel effectiveness. • Partner with internal stakeholders to amplify key campaigns, announcements and thought leadership. • Generate ideas for content such as blogs, articles, thought leadership and other market-facing content. • Collaborate with subject-matter experts and other content developers to source insights and support content creation as needed. • Help translate complex services, data, and perspectives into narratives and pitches for external audiences. • This position will be responsible for working effectively cross-department and cross-functionally to manage and coordinate interviews or media byline placements.

• Ensure the timely and successful delivery of Rechat solutions in alignment with customer needs and business objectives • Drive product adoption and engagement by partnering with clients to develop and execute success strategies tailored to their goals • Analyze client use cases and provide best-practice recommendations to optimize product usage, adoption, and return on investment • Serve as a trusted advisor by understanding client workflows, integrations, and data at a high level and translating business needs into product solutions • Manage a high volume of inbound client requests, coordinate internal resources, and proactively anticipate customer needs • Identify risks and opportunities through regular client check-ins and strategic business reviews to strengthen relationships and improve retention • Monitor and report on the progress of all deliverables and initiatives, ensuring deadlines are met and client outcomes are achieved • Ensure consistent execution and measurable success across all assigned accounts • Perform other duties as assigned

• Manage and grow a portfolio of customer accounts, driving revenue and profitability • Develop strong relationships with customers and serve as the primary point of contact • Identify new business opportunities within existing accounts and new prospects • Collaborate with Technical Sales and internal teams to deliver solutions and support • Prepare and deliver sales presentations, proposals, and pricing recommendations • Track sales activity, forecasts, and customer interactions in CRM systems • Resolve customer concerns and ensure high levels of satisfaction • Stay informed on market trends, competitors, and industry developments

• Prospecting New Business: You’re driving up driveways, attending local cattle auctions, meeting with your local Livestock, Cattlemans, Stockmans associations, building your new business pipeline through outbound lead generation efforts. You’re fielding inbound leads in a timely manner, prioritizing administrative tasks with your in-field activities. • In-Field Sales: You don’t mind getting your hands and boots dirty. Halter is best discussed over a coffee at a kitchen table, in the horse saddle, or on a side-by-side in a pasture. You’re out on the ranch helping potential customers before diving into the value of Halter. You’re dropping off coffee during calving season. You value the magic moments that make all the difference to our customers. • Expanding Existing Opportunities: You’re always looking for new opportunities, and that includes expanding your existing customers with Halter. You find value in expanding relationships and finding new ways to increase value over time. • Hitting Sales Targets: High-growth sales targets don’t scare you; you step up to a challenge and like shooting high. You’re an expert pipeline manager and don’t second-guess unqualifying a lead. You’re able to manage today’s deals while keeping next month in your sights. • Customer Account Management: Building relationships is more than just making the sale to you. After the sale, you aim to maintain close relationships with your customers to ensure their ongoing satisfaction, provide support, and address any challenges they face with Halter’s products. You’ll also ensure a smooth handoff from sales to customer onboarding and deployment of Halter, helping customers get the most value from Halter’s solutions. • Territory Ownership: You have a high level of ownership and take pride in what you build. Owning an entire territory means giving treatment to every corner and leaving no stone unturned. You value being the face of your territory, meeting with high-level stakeholders from various local, state, and federal agencies to build lasting relationships with regional agricultural groups. • Customer Onboarding: Your high level of ownership doesn’t stop after the sale. You dive in to make sure your customers have the very best onboarding experience possible. You actively own the end-to-end customer experience during onboarding and deployment of Halter’s product, ensuring a smooth transition from sales to implementation even when you’ve handed off the customer to different teams across Halter. • Field Learnings & Feedback: Feedback is not only paramount to the companies you want to work for, but it’s also ingrained in how you would own your territory. Serving as the primary point of contact for gathering customer feedback in your territory, you work tirelessly to advocate for what your customers need. • Collaborating with Support Teams: You’re a natural collaborator, seeking out partners across Halter to resolve any issues your customers encounter, and quickly. You escalate problems as needed and ensure that customers in your territory feel fully supported. • Attending Industry Events: You leverage opportunities at relevant industry and Halter events to generate leads and deepen relationships with existing customers. You’ll participate in demonstrations and network to expand Halter’s influence in the market. • Contributing to the US Sales Strategy: You strongly believe that a team can only be stronger when they work together. You strive to work with the broader team to optimize and evolve the sales process, ensuring it fits the US market. As we scale, your input will help drive greater efficiencies.