• Develop and execute a comprehensive mortgage division marketing strategy aligned with corporate goals and growth objectives. • Serve as the primary marketing leader for the mortgage lending division, providing strategic direction and thought leadership. • Create annual marketing plans, budgets, forecasts, and performance metrics. • Identify emerging market opportunities, customer trends, and competitive threats. • Present marketing performance, strategy updates, and business recommendations to executive leadership. • Strengthen and protect the mortgage division's brand positioning across all customer and partner touchpoints. • Ensure consistency in messaging, visual identity, and customer experience. • Develop value propositions and differentiate market positioning for mortgage products and services. • Oversee reputation management and brand awareness initiatives. • Lead development of integrated marketing campaigns to drive mortgage applications and funded loan volume. • Optimize marketing channels including digital advertising, search engine marketing (SEM), social media, email marketing, content marketing, events, and direct marketing. • Partner with sales leaders to generate high-quality leads and improve conversion performance. • Develop strategies to increase purchase mortgage business, refinance opportunities, and retention programs. • Oversee digital marketing strategy, including website optimization, SEO, SEM, social media, analytics, and marketing automation. • Enhance customer journey mapping and lead nurturing programs. • Utilize customer data and analytics to improve engagement, conversion rates, and customer satisfaction. • Drive innovation in digital customer experiences and mortgage marketing technologies. • Collaborate with product and business leaders to develop marketing strategies for new products and services. • Conduct market research, customer analysis, and competitive assessments. • Support geographic expansion and new market entry initiatives. • Develop targeted segmentation strategies for homebuyers, homeowners, real estate professionals, builders, and referral partners. • Build, lead, mentor, and develop a high-performing marketing organization. • Establish clear goals, accountability measures, and professional development plans. • Foster a culture of innovation, collaboration, and results-driven performance. • Manage internal teams, agencies, consultants, and vendor relationships. • Establish key performance indicators (KPIs) and marketing effectiveness measures. • Monitor campaign performance, return on investment (ROI), customer acquisition costs, and funnel conversion metrics. • Utilize data insights to optimize spending and improve business outcomes. • Deliver executive-level reporting and recommendations. • Ensure all marketing activities comply with applicable federal, state, and industry regulations. • Partner with Legal, Compliance, and Risk teams to review marketing materials and campaigns. • Maintain adherence to consumer protection, advertising, fair lending, privacy, and disclosure requirements. • Promote ethical marketing practices and regulatory compliance throughout the division.

• Develop and maintain product catalogues, datasheets, technical specifications, operation manuals, presentations, and other marketing collateral. • Create engaging product content, including product highlights, application use cases, website copy, and customer success stories. • Organize and maintain product images, technical diagrams, videos, and other marketing assets. • Liaise with factories and internal teams to ensure product information remains accurate, consistent, and up to date. • Support digital marketing activities, including EDM campaigns, LinkedIn, and other online promotional initiatives. • Maintain and update website content to ensure product information is current and well-structured. • Assist with basic SEO and SEM activities to improve online visibility. • Develop social media content, product announcements, and video scripts to enhance brand awareness. • Maintain and update customer information within the ERP and marketing databases. • Manage and maintain product information in the ERP system. • Provide overseas sales teams with product information, marketing materials, technical documentation, and product images in a timely manner. • Assist in planning exhibitions, trade shows, and product display activities. • Monitor industry trends, customer applications, and market developments. • Conduct market research to support overseas business expansion. • Work closely with Marketing, Sales, Product, and Factory teams to ensure consistent product messaging and branding.

• Own positioning, messaging, segmentation, value proposition, competitive differentiation, and overall product marketing strategy for Rhythm's VPP offering • Partner with Product, Finance, and the VPP team to evaluate pricing alternatives, customer value propositions, and commercial tradeoffs while balancing customer adoption with business economics • Translate complex product capabilities and customer insights into compelling positioning, customer experiences, sales enablement materials, website content, launch assets, and lifecycle communications • Lead customer research and insight generation to inform product strategy, positioning, pricing recommendations, customer prioritization, and go-to-market planning • Develop end-to-end go-to-market strategies, including customer segmentation, launch sequencing, messaging, channel strategy, investment priorities, experimentation roadmaps, and success metrics • Establish a continuous learning agenda by leveraging customer feedback, research, experimentation, analytics, and AI to optimize product strategy, pricing, customer experience, and commercial performance • Serve as the primary marketing partner for the VPP organization and the voice of the customer across cross-functional decision-making • Influence product roadmap, commercialization strategy, and customer experience through customer insights and commercial recommendations • Define and monitor success metrics across acquisition, activation, participation, retention, customer lifetime value, customer satisfaction, and commercial ROI • Present strategic recommendations and customer insights to Executive Leadership while partnering closely with Product, Engineering, Finance, Legal, Sales, Growth, Brand, Customer Experience, and Analytics teams

Role Description We are hiring an innovative Chief Growth Officer to drive a step-change increase in Evidence Action’s impact. This full-time role reports to the CEO. This is a rare moment to join a high-impact organization at an inflection point. While much of the global health sector has retracted since 2025, Evidence Action has strengthened its position: - Receiving increased support in 2025 - Participating in a new collaborative fund structure to accelerate the growth of one of our most promising programs - Heading into 2027 anticipating tailwinds for cost-effective giving Over the past two years, we have been professionalizing our fundraising function with real results: - On track to more than triple our number of new high-net-worth individual supporters year over year The CGO who joins now will shape the function, the strategy, and the story — all for the purpose of preventing deaths we already know how to solve. You will oversee fundraising, communications, and thought leadership across: - Retail and major individual donors - Strategic foundations and institutions You will develop fundraising theses and collaborative funds for both new and growing programs and ensure all strategies and resources are appropriately aligned. Since 2017, we have raised $230M+ from GiveWell and have roughly doubled our other sources of funding — a strong base from which your team will drive the next order of magnitude of growth. Qualifications - Proven closer with a strong track record of personally cultivating and closing seven-to-eight-figure relationships - Deep analytical instincts - Ability to build and develop a high-performing team - Most candidates will come from major gifts fundraising or resource mobilization - Open to exceptional candidates from the private sector with relationship-dependent growth or business development experience - Demonstrated ability to build trust over long sales cycles - Data-informed approach to pipeline development - Genuine excitement about making the case for cost-effective global health Requirements - 12+ years of professional experience; most candidates will have 8+ years in fundraising with a proven personal track record of closing significant gifts or partnerships - Experience growing pipelines of $30M+ - Experience leading top-performing teams (5+) and developing team members - Creativity in execution - ability to see opportunities that others don’t - Curiosity with a passion for “the close” (persistence in converting prospects into donors) - Utilizes a strong prioritization framework - Provide timely and actionable feedback to others; proactively solicit feedback and iterate - Comfort with AI, data analysis, and Excel Benefits - Comprehensive benefits including international health care - HSA/FSA options - Life insurance - Disability coverage - Retirement plans with a matching component - Generous and flexible leave options - Other employee perks on a reimbursement basis Company Description Evidence Action delivers data-driven interventions that transform lives at an unprecedented scale. We identify neglected global health issues and deploy proven solutions, forging healthier futures for generations. - Operating across 11 countries with a team of 900+ that has reached over 500 million people - Our Deworm the World program has delivered over 2 billion treatments - Through Safe Water Now, we’ve saved the lives of over 15,000 children - Our Accelerator explores untapped opportunities in global health At Evidence Action, your colleagues are your greatest asset. You'll partner with high-caliber colleagues in an environment blending innovation, autonomy, and teamwork.