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Regional Product Marketing Executive
Location
Malaysia
Posted
4 days ago
Salary
RM5.3K - RM7.5K / month
Seniority
Mid Level
Job Description
Regional Product Marketing Executive
FastLane Group
• Develop and maintain product catalogues, datasheets, technical specifications, operation manuals, presentations, and other marketing collateral. • Create engaging product content, including product highlights, application use cases, website copy, and customer success stories. • Organize and maintain product images, technical diagrams, videos, and other marketing assets. • Liaise with factories and internal teams to ensure product information remains accurate, consistent, and up to date. • Support digital marketing activities, including EDM campaigns, LinkedIn, and other online promotional initiatives. • Maintain and update website content to ensure product information is current and well-structured. • Assist with basic SEO and SEM activities to improve online visibility. • Develop social media content, product announcements, and video scripts to enhance brand awareness. • Maintain and update customer information within the ERP and marketing databases. • Manage and maintain product information in the ERP system. • Provide overseas sales teams with product information, marketing materials, technical documentation, and product images in a timely manner. • Assist in planning exhibitions, trade shows, and product display activities. • Monitor industry trends, customer applications, and market developments. • Conduct market research to support overseas business expansion. • Work closely with Marketing, Sales, Product, and Factory teams to ensure consistent product messaging and branding.
Job Requirements
- Bachelor's Degree in Marketing, Business, Communications, Engineering, or a related discipline.
- At least 2–5 years of experience in product marketing, B2B marketing, technical marketing, or a related field.
- Experience creating product marketing materials, catalogues, presentations, and digital content.
- Familiarity with website content management, social media marketing, and basic SEO is an advantage.
- Strong project management and organizational skills, with the ability to manage multiple tasks simultaneously.
- Self-motivated, detail-oriented, and able to work independently in a remote working environment.
- Strong interpersonal and communication skills with the ability to collaborate across different departments and regions.
Benefits
- Primarily a Work From Home (WFH) arrangement.
- Opportunity to work with a Hong Kong-based technology company serving global markets.
- Exposure to international B2B marketing and overseas business development.
- Collaborative and fast-paced working environment with opportunities for professional growth.
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