Creative Excellence & Integrated Communications Senior Manager
Location
United States
Posted
3 days ago
Salary
$122.3K - $176.6K / year
Seniority
Lead
No structured requirement data.
Job Description
Creative Excellence & Integrated Communications Senior Manager
Sanofi
Role Description The Creative Excellence & Integrated Communications manager is responsible for leading the end-to-end integration of media, PR activation, social, HCP and Influencer management, and creative execution to deliver cohesive, high-performing brand experiences. This role consolidates responsibilities across multiple disciplines into a single point of leadership, ensuring aligned strategy, streamlined execution, and stronger accountability for performance, creative quality, and ROI. Join the team transforming how healthcare is delivered for chronic and specialty conditions worldwide. In General Medicines, you’ll help drive meaningful outcomes in diabetes, transplant, and immunology - with the scale and urgency patients deserve. Main Responsibilities - Lead integrated brand strategies across paid, owned, and earned channels (media, PR, social, experiential, HCP and Influencer). - Drive creative excellence, ensuring consistent, best-in-class storytelling across all touchpoints. - Serve as the central cross-functional leader across Brand, Media, Creative, PR, and agency partners. - Oversee media planning and execution in partnership with Media AOR, including optimization and performance tracking. - Direct PR and social strategies to enhance brand equity, cultural relevance, and earned impact. - Manage and optimize agency ecosystem (media, creative, PR, social, website), including scope, performance, and budgets. - Define KPIs and measurement frameworks tied to business outcomes, driving continuous optimization. - Establish learning agendas and apply insights (consumer, competitive, media effectiveness) to improve ROI. - Partner with Brand, digital commerce and sales teams to accelerate precision marketing and digital capabilities. - Ensure alignment with global planning, buying, and reporting standards. Qualifications - Bachelor’s degree from an accredited four-year college or university. - 7+ years in integrated marketing, media, communications, or agency roles (CPG or healthcare preferred). - Deep expertise across media, PR, social, and creative development. - Proven ability to lead cross-functional teams and agency partners. - Strong balance of strategic thinking and hands-on execution. - Data-driven mindset with strong creative judgment. - Excellent stakeholder management and influencing skills. - Solid analytical background with knowledge of media mathematical models and formulas. - Knowledge of media and research tools. - Strong written, verbal presentation skills. - Strong interpersonal and leadership skills, diplomacy, credibility, and ability to negotiate. - Position requires extensive interaction with internal and external senior leaders. - Demonstrated ability to lead cross-functional teams with direct authority. - Autonomy and ability to balance long-term strategic priorities with short-term business needs. - Creativity and problem-solving. - Flexibility to adapt to constantly changing business environment. Benefits - Bring the miracles of science to life alongside a supportive, future-focused team. - Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally. - Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact. - Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave. - Help shape the future of care for chronic and complex conditions like aT1D, Type 2 diabetes, transplant, and cardiovascular disease. - Be part of a simpler, digital- and AI-powered business that’s rethinking how we work and engage with the world. - Drive meaningful impact at global scale: our medicines reach more than 100 million people each year. - Contribute to innovations that improve outcomes, relieve pressure on healthcare systems, and expand access worldwide.
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CapcoCapco, a Wipro company, is a management & technology consultancy dedicated to the financial services & energy industries
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