Role Description We're looking for a Paid Media Portfolio Manager with experience in Meta advertising for DTC brands. This is a hybrid role because you will analyze Meta ad account metrics to determine what converts, and then directly write scripts and direct UGC creators to build those winning ads. You'll manage both internal content teams and external UGC creators, while keeping your hands on the Meta Ads account to ensure every dollar is spent on creatives that actually convert. If you know exactly what hooks are working right now and can turn data into winning briefs, we want to talk. Key Responsibilities - Lead end-to-end ad creative development, from concept to published asset. - Manage and direct internal content teams and external UGC creators to scale production. - Own the Meta Ads Manager account—campaign structure, budgeting, and daily optimization. - Analyze creative performance data and translate insights into actionable creative briefs. - Continuously test new angles, formats, and hooks while killing underperformers fast. - Stay ahead of DTC creative trends to ensure our ads remain fresh and competitive. Qualifications - Experience managing Meta Ads for DTC brands (proven track record of driving ROAS). - Strong understanding of what makes creative convert—hooks, thumbstoppers, copy, and formatting. - Experience leading or directing creative teams (internal and/or external UGC creators). - Ability to balance creative intuition with performance data to make rapid decisions. - Excellent communication and briefing skills to align teams around clear goals. - Familiarity with creative testing frameworks and scaling winning concepts. Requirements - USD Salary. - Ability to work remotely.

• Lead end-to-end ad creative development, from concept to published asset. • Manage and direct internal content teams and external UGC creators to scale production. • Own the Meta Ads Manager account—campaign structure, budgeting, and daily optimization. • Analyze creative performance data and translate insights into actionable creative briefs. • Continuously test new angles, formats, and hooks while killing underperformers fast. • Stay ahead of DTC creative trends to ensure our ads remain fresh and competitive.

Role Description We are hiring a Junior Strategist that will focus on meaningful, high-impact work that truly moves the needle, rather than getting stuck in repetitive, low-value tasks. You’ll have the space and trust to prioritize what’s strategically right, instead of accommodating every request at the expense of outcomes. This is a role where you feel trusted to take full ownership, with the autonomy to make decisions, challenge what doesn’t make sense, and focus on what truly drives results. At the same time, you feel continuously challenged to grow, think bigger, and raise the bar for yourself and the outcomes you deliver. - Act as the primary client contact to define KPIs, build lifecycle roadmaps, and design high-impact retention strategies. - Collaborate with a dedicated designer and a junior email marketer (strategy associate) who will handle the heavy lifting of moving assets and setting up flows in Klaviyo. - Use AI as a high-speed brainstorming partner to write engaging emails and SMS, while managing the internal copy approval pipeline, giving the final green light on copy deliverables drafted by you or other team members. - Define and manage account scopes, allocate hours to high-ROI initiatives, and track project pacing, timesheets, and budgets using ClickUp. - Guide and mentor junior Strategy Associates, supporting their workflow prioritization, execution accuracy, and professional growth. - Own the client relationship, confidently manage expectations, and present clear, data-driven performance reports. - Oversee delivery quality, turn big wins into case studies, and help update internal agency playbooks. Qualifications - Bachelor’s OR Master's Degree OR Certifications preferably in Marketing, Business, Communications, or a related field with a focus on digital or eCommerce. - 2-3 years of experience on eCommerce or lifecycle marketing, with ownership of client strategy and performance (agency or in-house). - Strong expertise in retention and lifecycle channels (email, SMS), including segmentation, testing, and optimization. - Proven ability to think commercially, prioritize effectively, and translate data into actionable strategy. - Experience leading or mentoring team members and collaborating cross-functionally (design and technical teams). - Hands-on knowledge of key tools like Klaviyo (or similar), Shopify (or equivalent), and subscription/retention platforms. Benefits - This is a remote contractor role with a competitive salary. - 22 days paid annual leave (21+1 birthday day), with clear expectations for being fully offline during time off. - 7 paid sick days, plus additional paid leave for special circumstances. - Comprehensive career growth package, featuring quarterly bonuses and guaranteed annual salary review based on regular performance evaluations. - Annual budget for tools, courses, memberships, and professional growth. - Remote-first work environment (Europe preferred), flexible working arrangements, and clear ownership over deliverables. Company Description YOCTO is the agency with the largest Klaviyo book of business in EMEA and one of only 44 Klaviyo Elite Partners globally (top 0.00025% worldwide). We provide lifecycle marketing services to fast-growing brands in health, wellness, beauty, and subscription eCommerce. A place that will challenge you fully, and give just as much in return. After 1-2 years at YOCTO, you will be able to succeed in any agency or eCommerce environment. We’re building something exceptional, and that requires exceptional people - those who are driven, intentional, balanced, and fully committed to mastering their craft.

Role Description We're a fast-growing global pet brand with a lean team of freelancers who operate more like a startup crew than a remote workforce. We move fast, communicate directly, and genuinely invest in the people we work with — from team trips to personal gestures when someone goes above and beyond. It's not a transactional relationship. In key roles like this one, you work directly with our CEO from day one. This is a specialist role, not a generalist one. We are looking for one thing done exceptionally well: ad creative that performs. The single most important skill: you can look at a creative before it launches and know whether it will win. What you'll own: - Concepting, briefing, and iterating ad creative for all ad platforms. - Owning and streamlining the Ad Creative process with our team. - Identifying winning concepts, angles, and hooks. - Owning our target audience and translating insights into action. - Testing creative at pace and turning results into the next round of winners. - Staying ahead of creative trends and watching competitors closely. - Working directly with our CEO and our creators/editors. Qualifications - A portfolio with clear, proven results in paid ads for D2C brands. Please do not apply without having one. - A track record of identifying winning creatives. - Specific examples of creatives you made or shaped, and the results it drove. - Experience with pet brands is a plus. Requirements - Hold strong, data-backed opinions, and drop them fast when the data disagrees. - Are comfortable with shifting goals and moving faster than feels comfortable. - Take direct feedback as a gift, not a dig. - Have an eye for detail and show us that by including the hidden sentence "Teamwork makes the dream work" in your application. - Want to earn significantly more by performing significantly better. Benefits - Fully remote and freelance. - Time tracking via our tool. - NDA with non-compete clause required. - Opportunities to get bonuses and performance-based upside most companies don't offer. Our strongest people earn well beyond a standard freelance rate. - Direct access to the CEO - no middle layers. - Team trips and in-person meetups. - A real team culture with people who genuinely like working together. - Flexible, fully remote work where results are what counts.