Role Description Responsible for leading the paid media strategy across 11 international markets, acting as the key point of contact for both the client's central team and local market teams. This role combines strategic leadership, client relationship management, and performance oversight to ensure campaigns deliver against business objectives while maximizing return on investment. The role requires a highly analytical, commercially minded individual who can translate business goals into scalable media strategies while collaborating closely with planning, activation, and specialist teams. Responsibilities - Own the relationship with the client's central stakeholders while maintaining close collaboration with local market teams across 11 markets for Paid Media. - Monitor and oversee paid media performance across all markets, providing strategic recommendations based on data and business insights. - Provide hands-on campaign support for priority markets when required. - Develop data-driven optimization strategies focused on ROI, revenue growth, and media efficiency. - Identify performance opportunities through data analysis and communicate actionable recommendations to client teams. - Work closely with the Retail Media team understanding the client's Retail and Direct-to-Consumer (DTC) ecosystem, identifying opportunities to maximize performance across both business models. - Prepare and deliver strategic presentations, performance reviews, and business recommendations to senior stakeholders. Qualifications - Advanced Microsoft Excel - Adobe Analytics - Google Ads - Search Ads 360 (preferred) - Meta Ads Manager - DV360 / Programmatic platforms - PowerPoint Requirements - Proven experience in Paid Media strategy and performance marketing. - Strong analytical mindset with excellent numerical and commercial skills. - Experience managing international or multi-market clients. - Advanced proficiency in Microsoft Excel. - Experience using Adobe Analytics to drive business decisions. (preferred) - Professional proficiency in English (written and spoken) will be assessed by the Talent team during the recruitment process. Benefits - Flexible Benefits (Coverflex): Enjoy more than just work with flexible compensation including meal vouchers, health insurance, transportation, and more. - Growth Opportunities: You can advance in your career not only through the experience of working with major clients but also by accessing local and global training programs specialized according to your role, covering both technical and soft skills. - Free Online Training: You can access unlimited courses from LinkedIn Learning and Udemy Catalogs through our artificial intelligence platform "Marcel". - Partner Certifications: You'll have the opportunity to obtain certifications from industry giants such as Meta, Google, or Amazon. - Work from anywhere: Telecommute up to 6 weeks from over 100 countries with our #WorkYourWorld program. - Attractive holidays package including your birthday & Advertising Day off plus some additional days off. Rest is also important! - Well-being: We prioritize the well-being of our staff and organize various health initiatives such as daily meditation or yoga among others.

Role Description The voice already exists. It is defined, documented, and unmistakable. Your core focus is scripting LinkedIn and Twitter across every content pillar, at volume, without it ever reading like a content calendar and without it ever reading like AI. From there you will write Instagram video scripts and help shape where the personal brand goes next. This is not a role for someone who needs a brief for every post. It is for a writer who reads the founder's world, catches what is worth saying before anyone else does, helps steer the direction, and says it in his voice better than he would have. Key Responsibilities - Script LinkedIn and Twitter in the founder's voice across every content pillar: Google Ads and direct response thought leadership, the ecommerce operator perspective, agency building, business philosophy, and personal brand. - Write Instagram video scripts, and grow into other formats over time. - Help shape the direction and content pillars of the personal brand alongside the founder. - Research what is moving across DTC, direct response, and the wider space, and turn it into timely content before the feed catches up. - Work alongside the content team to keep voice and calendar tight. - Use Claude to produce at volume while knowing the difference between AI leverage and AI slop. Qualifications - Proven experience ghostwriting for a founder, executive, or personal brand. Portfolio required, this one is non negotiable. - Comfortable writing across platforms and shaping the voice to each: LinkedIn, Twitter, and Instagram video scripts. - Able to help direct a personal brand, not just take orders, and to write confidently across every content pillar. - A real grasp of direct response and what makes a person stop and read. - Native level English is essential. German is a bonus, not a requirement. Content is English only for now. - Daily, fluent use of Claude, already built into how you work. - Strong research instincts. You find the angle before the feed does. - Speed, plus the discipline to kill your own weak drafts before anyone sees them. - Hunger to learn the DTC and Google Ads world if you do not already live in it. Benefits - Fully remote. Work from anywhere, with flexible hours. - A seat inside a premium agency managing nine figures in ad spend, working a voice most writers will never get access to. - A small, senior, global team with no bureaucracy and no busywork. - Direct access to the founder and to work that actually stretches you. - Weekly personal mentoring directly from the founder himself. - Paid time off. - A wellness bonus. - Team retreats and workations.

• Design and execute comprehensive paid media strategies across search, social, display, and emerging channels. • Manage and optimize large-scale budgets to hit aggressive CAC, ROAS, and LTV targets. • Lead the end-to-end campaign lifecycle, from initial planning and audience segmentation to creative briefing and technical implementation. • Analyze performance data to identify trends, uncover insights, and iterate on campaign tactics in real-time. • Collaborate with internal creative and product teams to align messaging with customer personas and landing page experiences. • Stay at the forefront of ad-tech trends, platform updates, and privacy regulations to ensure competitive advantage.

• Develop and execute a comprehensive paid media strategy across Search, Social, Display, and emerging channels. • Own the global paid media budget, ensuring optimal allocation to meet CAC, ROAS, and LTV targets. • Lead and mentor a high-performing team of media buyers and external agency partners. • Architect a rigorous A/B testing framework for creative, landing pages, and audience targeting. • Collaborate with the Data and Engineering teams to ensure accurate tracking, attribution, and reporting. • Partner with the Creative team to brief and iterate on high-converting assets based on performance data. • Stay ahead of industry trends, platform updates, and privacy changes (e.g., iOS 14+, cookie deprecation) to maintain competitive advantage.