• Create graphic assets for online and offline media (social media, enrollment campaigns, email marketing, printed materials, billboards, brochures, and signage); • Produce promotional materials for unit and network campaigns (events, extracurricular courses, and institutional programs); • Layout educational and institutional materials; • Apply and uphold the brand visual identity across all materials, following the Rede Decisão Brand Guide; • Adapt assets for different formats and channels; • Respond to requests from the Communications and Marketing team based on structured briefs, meeting deadlines and approval workflows; • Organize and maintain design files in an accessible and standardized manner.

• Support design and innovation project activities. • Structure complex problems and identify opportunities through active listening to partners and users. • Facilitate Design Thinking processes (or other methodologies), leading workshops and activities to solve critical challenges. • Map user journeys and operational or project workflows. • Translate technical requirements and user needs into solutions that are understandable for managers, supporting decision making. • Develop data and information visualizations (dashboards and infographics) to monitor results. • Rapidly validate solutions and prototypes, collecting feedback for continuous improvement of projects. • Monitor the progress of initiatives and support delivery tracking.

• Apply strong visual storytelling principles to support engagement and comprehension across platforms. • Design and adapt assets for digital campaigns, including social graphics, email visuals, landing page elements, and internal communications. • Design and execute high-quality print assets including flyers, brochures, signage, posters, and event materials. • Edit and produce short-form video and multimedia content for enrollment campaigns, social media, testimonial videos, and school marketing initiatives. • Create basic motion graphics, multimedia assets, and video adaptations across marketing channels. • Use AI-assisted creative tools to support concepting, image generation, video creation, and creative exploration. • Partner closely with designers, copywriters, content strategists, marketing managers, and project managers to deliver cohesive creative. • Contribute to templates, design systems, and workflows that improve consistency and efficiency. • Ensure consistent brand application across schools, campaigns, and formats. • Maintain organized files, versioning, and creative asset libraries. • Participate constructively in critiques and feedback cycles. • Manage multiple projects while meeting deadlines and maintaining quality standards

• Du gestaltest Creative-Kampagnen für Mawave’s eigene digitalen Kanäle: Social-Media-Kanäle (Statics, Videos, UGC und Animationen), Newsletter und die Website. • Du erstellst kreative Konzepte für Mawave’s Events (Einladungen bis hin zu Messestand-Design) und PR Aktionen. • Mit deiner Erfahrung kümmerst du dich um Bildsprache, Bildbearbeitung & Shooting-Begleitung. • Im Bereich Videoediting cuttest und gradest du Social Media Posts und Award Videos. • Zusammen im Team geht es an die visuelle Recherche und kreative Ideenentwicklung für Marketing Kampagnen. • Du erstellst aussagekräftiges Storytelling, um unsere Kunden-Projekte nach außen zu tragen (Speakings, Case Studies, Pitch-Präsentationen). • Die Weiterentwicklung der Mawave-CI liegt mit in deiner Verantwortung. • Bei Freier Kapazität: Offenheit für Unterstützung in unseren Projetkteams auf Kunden langfristig: Pitch-Support > Slideerstellung. • Die Kreation von Mawave Merch für die Crew, Events oder das Office liegt ebenfalls in deiner Verantwortung.