Mawave

• You are responsible for the brand strategies of our largest clients • Develop and evolve these strategies and integrate them with Mawave's social media ecosystem • Create forward-looking strategic concepts and establish clear brand and social media frameworks • Leverage targeted trend and market research • Manage close collaboration between your team and our media and creative teams • Advise clients as a strategic sparring partner at C-level • Lead a team of Strategy Consultants

• Du gestaltest Creative-Kampagnen für Mawave’s eigene digitalen Kanäle: Social-Media-Kanäle (Statics, Videos, UGC und Animationen), Newsletter und die Website. • Du erstellst kreative Konzepte für Mawave’s Events (Einladungen bis hin zu Messestand-Design) und PR Aktionen. • Mit deiner Erfahrung kümmerst du dich um Bildsprache, Bildbearbeitung & Shooting-Begleitung. • Im Bereich Videoediting cuttest und gradest du Social Media Posts und Award Videos. • Zusammen im Team geht es an die visuelle Recherche und kreative Ideenentwicklung für Marketing Kampagnen. • Du erstellst aussagekräftiges Storytelling, um unsere Kunden-Projekte nach außen zu tragen (Speakings, Case Studies, Pitch-Präsentationen). • Die Weiterentwicklung der Mawave-CI liegt mit in deiner Verantwortung. • Bei Freier Kapazität: Offenheit für Unterstützung in unseren Projetkteams auf Kunden langfristig: Pitch-Support > Slideerstellung. • Die Kreation von Mawave Merch für die Crew, Events oder das Office liegt ebenfalls in deiner Verantwortung.

• You lead the team responsible for Mawave's in-house marketing (team of 5). • You continuously develop our positioning and ensure a consistent brand perception across all channels. • You own our content and thought-leadership strategy (LinkedIn, PR, case studies, research, newsletter, events). • You manage lead generation and the marketing funnel in close collaboration with Sales and Business Development. • You identify new marketing opportunities, formats and channels to position Mawave as a leading social-first agency. • You coordinate awards, speaking opportunities, PR activities and strategic partnerships and allocate our six-figure marketing budget wisely. • You establish scalable marketing processes and drive sensible use of AI and automation solutions. • You work closely with the executive team on strategic marketing initiatives and corporate communications.

• You will independently own end-to-end recruiting for our open positions and ensure an outstanding candidate experience. • To find the best talent and convince them of Mawave, you will use targeted active sourcing and build long-term, strong talent pipelines and pools for all our roles. • After a successful signature, you will also shape the pre-onboarding process to ensure a smooth start for new colleagues. • You will be the point of contact for our hiring managers, provide them with recruiting reports, and act as a sparring partner for teams on all talent acquisition matters. • As the interface to external partners (e.g., for tools and events), you will continuously ensure we derive value from strong partnerships. • You will support employer branding activities on a project basis, such as recruiting campaigns and events.

• You prepare marketing data so it serves as a sound basis for decision-making for our clients. • You take the lead in planning, executing and analyzing experiments — from conversion-lift studies to brand-lift analyses. • You act as a strategic advisor to our clients and communicate confidently with decision-makers up to C-level. • You translate complex analysis results into clear, strategic recommendations for action. • You develop and manage our global Test-and-Learn agenda to continuously improve campaign effectiveness. • You design methodological frameworks for measuring marketing success and ensure we always track the right KPIs. • In workshops you share your knowledge and empower colleagues to make data-driven decisions.

• Du verantwortest die strategische Konzeption und Weiterentwicklung von UGC- und Social-Media-Strategien für komplexe Kunden • Du steuerst das Projektmanagement auf übergeordneter Ebene und verantwortest die Qualität sowie Zielerreichung aller Maßnahmen • Du entwickelst datenbasierte, plattformspezifische Strategien mit klarem Fokus auf Performance und Business Impact • Du leitest Redaktions- und Kampagnenplanungen und steuerst deren Umsetzung teamübergreifend • Du analysierst kanalübergreifend die Performance, leitest strategische Handlungsempfehlungen ab und präsentierst Ergebnisse auf Kundenebene • Du steuerst Creator- und Influencer-Kooperationen auf strategischer Ebene und entwickelst skalierbare Ansätze • Du verantwortest die übergeordnete Planung und Qualitätssicherung von Produktionen und Shootings • Du arbeitest eng mit interdisziplinären Teams sowie Stakeholdern zusammen und optimierst Prozesse und Zusammenarbeit • Du unterstützt aktiv Pitches und das Sales Team mit strategischem und konzeptionellem Input • Du übernimmst Mentoring und fachliche Führung innerhalb des Teams und entwickelst Teammitglieder weiter

• You are responsible for the creative and technical post-production of high-performing social media videos • With your sense for storytelling, platform mechanics, and current trends, you transform raw footage into attention-grabbing content pieces for some of the biggest D2C brands on the market • You apply pacing, sound design, color grading, VFX, and motion graphics so that content is both on-brand and performance-oriented • You work closely with our Creative, Strategy, and Production teams and contribute your expertise early in concept development • You act as a sparring partner for all topics related to video editing, post production, and creative best practices, and you actively help shape internal knowledge sharing • You continuously challenge our processes, identify optimization opportunities, and actively contribute to the further development of our content area

• You are responsible for the creative lead idea for clients, campaigns and always‑on setups, developing narratives, tonalities, claims and conceptual guardrails. • You translate strategic inputs into powerful creative concepts and develop scalable, performance‑driven format and content logics. • You lead high‑level creative pitches, confidently present big ideas to decision‑makers and act as a conceptual sparring partner for clients. • You are responsible for the professional development of the creative team and advancing the overall creative vision of the Mawave team. • You work closely with heads of department on commercial steering and take responsibility for Creative Excellence as a revenue driver.

• Build and further develop the data warehouse (BigQuery) with a focus on performance, stability and scalability • Develop data and automation processes (ELT, dbt, Supermetrics, Make, Python scripts, etc.) • Integrate new tools and APIs to expand our data and automation landscape • Implement AI features and intelligent processes via APIs, no-code and low-code platforms • Quality assurance & monitoring: ensure data quality, transparency and reliable performance • Work closely with Product Management & Business Ops to technically implement new ideas and features • Technical documentation & knowledge building in the areas of Data, Automation & AI

• Ownership of our Data & Automation roadmap: You develop strategies, prioritize initiatives, and drive data- and automation-driven products into implementation. • Bridge between business and tech: You translate requirements from Operations & Marketing into scalable data and automation solutions. • Tool and process ownership: You manage tools (e.g., Make, dbt, Supermetrics, Notion AI, BI tools) and ensure smooth operations. • Hands-on with technical depth: You can understand code structures, read and review code — and make small adjustments yourself (e.g., in SQL, dbt, or low-code automations). • Implement AI & automation projects: You identify automation opportunities, test new tools, and integrate AI solutions into our processes. • Reporting & governance: You ensure data quality, develop KPI frameworks, and promote data literacy across the company.