• Edit and produce paid social video ads optimized for performance across Meta, IG, and beyond • Build and test from a metrics-first mindset: CTR, CVR, hook rate, hold rate, and thumb-stop rate • Stay alert to what’s performing across the competitive landscape while protecting Maven’s distinctive voice and positioning • Move fast: test, analyze, pivot, repeat • Collaborate closely with our performance and creative strategy teams to translate insights into better creative

Role Description Paired is looking for a talented Performance Video Editor to join one of our fast-growing consumer brand clients. This is an exciting opportunity for someone who understands performance creative, moves fast, and knows how to turn raw content into high-converting video ads. This role is ideal for a creative editor with strong experience in paid social, UGC-style content, and short-form performance videos for platforms like Meta, Google, YouTube, Reels, and Shorts. We are looking for a Performance Video Editor to support the development, editing, and optimization of high-performing paid and organic social video content. The ideal candidate will be responsible for editing short-form video ads using creative briefs, scripts, creator footage, UGC, internal assets, stock footage, hooks, B-roll, motion text, captions, and sound design. This is a high-ownership role for someone who can work independently, think beyond the brief, and deliver strong creative output quickly. The focus is not just on making videos look good, but on creating content that captures attention, drives engagement, and supports business results. Responsibilities - Edit conversion-focused video ads for Meta, Google, YouTube, and other paid social channels. - Turn creative briefs, scripts, and raw footage into engaging short-form video assets. - Edit creator, influencer, and UGC-style footage into platform-native ads while keeping the content authentic. - Create in-house ads using internal assets, stock footage, product visuals, hooks, B-roll, captions, motion text, and sound design. - Build multiple video variations per concept, including different hooks, lengths, formats, and aspect ratios. - Iterate on video ads based on performance data, including pacing, retention, scroll-stop, and hold-rate signals. - Follow platform specs and best practices across feed, Reels, Shorts, and in-stream placements. - Maintain brand consistency across all creative assets. - Organize assets, manage version control, and keep creative workflows efficient. - Proactively identify and repurpose existing UGC, creator, product, and brand assets to create fresh ad variations. - Take ownership of creative problem-solving when new footage is unavailable. Requirements - 2+ years of experience editing videos for paid social, DTC, ecommerce, or performance marketing. - Strong experience with Premiere Pro and/or After Effects. - Experience creating direct-response video ads, not only brand or cinematic videos. - A strong portfolio or reel showing paid social ad work, ideally including UGC or creator-style content. - Strong understanding of hooks, pacing, retention, and short-form video structure. - Experience editing for Meta, YouTube, Google, Reels, Shorts, and other social platforms. - Ability to work from creative briefs and use performance data as part of the editing process. - Strong attention to detail, including spelling, grammar, captions, timing, asset selection, and brand consistency. - Fast turnaround, high output, and comfort working in an iterative environment. - Highly organized, self-motivated, and able to work independently with minimal oversight. - Strong ownership mentality and ability to move projects forward proactively. Nice to Have - Experience with CapCut, Final Cut, motion graphics, sound design, or advanced captioning. - Background in CPG, DTC, ecommerce, food & beverage, wellness, supplements, or hydration brands. - Experience working with creative strategists, media buyers, or growth marketing teams. - Understanding of creative testing frameworks and paid social best practices. Benefits - Competitive salary. - Ability to work remotely.

• Edit and produce high-quality video assets across social media, paid ads, websites, and campaign initiatives. • Craft compelling narratives with strong hooks, pacing, and platform-optimized storytelling techniques. • Transform UGC, influencer content, and brand footage into polished, performance-driven deliverables. • Integrate motion graphics, captions, music, and sound design to elevate overall content quality and engagement. • Convert long-form content into high-performing short-form formats (TikTok, Reels, YouTube Shorts). • Partner with designers, copywriters, and strategists to ensure alignment with brand and campaign objectives. • Manage multiple projects with fast turnaround times while maintaining strict adherence to brand standards and evolving platform best practices.

• Editing and post-production of high-performance ad videos for Meta Ads (Instagram & Facebook) — primarily UGC style, whitelisting, and short VSL formats, in 4:5, 9:16 and 1:1. • AI as a multiplier: You use generative tools (e.g., CapCut, Runway/Kling, HeyGen/Arcads, ElevenLabs, Captions) intentionally to produce hook variants, voiceovers, synthetic UGC, B-roll, and subtitles in a fraction of the previous time — massively increasing our test output. • Fast iteration & testing: new hooks, editing variants, text changes, thumbnail tests — many variants, fast, data-driven. • Close collaboration with the Creative Strategist on ideas, storyboards, and scripts. • Visual implementation of psychological triggers (text overlays, zooms, soundbites, pattern interrupts) for maximum scroll-stopping impact. • Content selection from raw footage from creators, influencers, in-house shoots — and increasingly from AI-generated material. • Building & maintaining a creative library (preferably AI-tagged/organized) so we can iterate faster. • Optimizing existing creatives based on performance data and feedback from media buying.