• Develop bespoke social strategies for top-tier Playbook talent • Research viral trends, algorithm changes, and new platform features across Instagram and TikTok • Track and analyze performance of our top talent weekly • Run weekly viral content analysis and distribute insights to the team • Publish a recurring newsletter on social trends relevant to our creator verticals • May do community calls / webinars • Feedback and support for paid ad creative • Support with curriculum and creator training • Build launch marketing kits: do-exactly-this templates, post formats, captions, timing — no guesswork • Build challenge marketing kits in the same format • Break down posting perfection for each key vertical: Fitness, Yoga, CrossFit, Moms & Dads, etc. • Develop mastery of what to post for lead generation vs. conversion — and teach it • Own social growth tracking for our top 50 creators • Surface the biggest opportunities and the biggest gaps each week

• Managing the community on Instagram and Circle • Responding to comments, direct messages and posts • Creating Stories, question prompts, polls, Q&A sessions and community posts • Planning and preparing Instagram Lives and publications

Role Description This role owns the studio's and clients' social presence and makes the content that fills it. You are a strategist and maker in one. You decide what belongs in public, then you go and create it, in a voice that sounds like the brand and stands out in a crowded feed. - Owning social strategy and calendars across the studio's and clients' channels. - Creating content: shooting, editing, writing, and designing short-form video, stills, and copy. - Running community management and engagement in a consistent, on-brand voice. - Reading the numbers and feeding what works back into the plan. - Working with design, illustration, and strategy so social is part of the story, not an afterthought. Qualifications - Around two or more years in social media with hands-on content creation, and channels you have grown that you can show us. - Native fluency across Instagram, LinkedIn, TikTok, X, and whatever is emerging next. - Real content skill: short-form video shooting and editing (CapCut, Premiere, or similar), a good eye, and sharp copy. - An analytical sense: you act on what the data tells you. - Self-direction and sound judgement about what should and should not go out. Requirements - Independent contractor, part-time or full-time, by agreement. Fully remote. - Rate by agreement, commensurate with experience and scope, billed against invoice. - Real autonomy over how and when you work, within agreed deliverables and deadlines. - Work that lands at a high standard, for founders and operators worth doing it for. - A studio that values your time and your craft, and works the way it says it does. Helpful, not essential - Photography and design skill (Figma, Adobe, Canva). - Paid social and creator or influencer coordination. - Hospitality or travel brand experience, relevant to Trade & Union. How to apply Send links to two or three channels or pieces of content you made and are proud of, and a short note on the thinking behind one of them & Resume / CV to cathy.holmquist@tunestudio.co . Tell us whether you are looking for part-time or full-time work, your availability, and your indicative rate.

• Entwicklung viraler Content-Ideen • Erstellung von Reels, Posts & Bildideen • Schreiben von Captions & Hooks • Analyse erfolgreicher Inhalte • Unterstützung beim digitalen Wachstum regionaler Unternehmen