Defining what it means to build and deliver the most extraordinary sports & entertainment experiences.The Crown is Yours
App Store Optimization Specialist
Location
Massachusetts
Posted
5 days ago
Salary
$89.6K - $112K / year
Seniority
Senior
Job Description
App Store Optimization Specialist
DraftKings Inc.
• Execute App Store Optimization initiatives across app listings, including metadata updates, keyword optimization, and creative asset refreshes. • Conduct keyword research, competitive analysis, and market assessments to identify opportunities to improve visibility and organic acquisition. • Support experimentation efforts by setting up, quality checking, monitoring, and analyzing A/B tests across app store listings. • Analyze performance metrics, including installs, conversion rates, keyword rankings, and organic growth trends, and translate findings into actionable recommendations. • Partner with Creative, Marketing, Analytics, and Engineering teams to implement optimization strategies and support business priorities. • Maintain app store listings to align with seasonal campaigns, app releases, feature launches, promotions, and evolving customer needs. • Monitor app store algorithm changes, industry trends, and competitor activity to identify emerging opportunities and risks. • Track and report on key performance indicators, helping measure the impact of optimization initiatives and inform future strategy.
Job Requirements
- A Bachelor’s Degree in Marketing, Business, Analytics, or a related field.
- At least three years of experience in App Store Optimization, with experience driving organic growth and conversion optimization for mobile apps.
- Knowledge of app store ranking factors, search algorithms, and mobile acquisition best practices.
- Experience working with App Store Connect, Google Play Console, Sensor Tower, AppTweak, or similar optimization and analytics platforms.
- Strong analytical skills with experience using Excel or comparable data analysis tools to identify trends and uncover opportunities.
- Familiarity with A/B testing methodologies and a data-driven approach to measuring performance.
- Strong attention to detail, organizational skills, and the ability to manage multiple priorities in a fast-paced environment.
- Excellent written and verbal communication skills, with the ability to present insights and recommendations to cross-functional stakeholders.
Benefits
- bonuses
- equity
- benefits as applicable
Related Guides
Related Categories
Related Job Pages
More General Jobs
• auditing contractual language • processing packages for sales • interacting with internal and external customers • working with Ryder Sales, Vehicle Administration, Pricing, Insurance, Purchasing and Lease Admin team members • assist Ryder Sales organization with researching and troubleshooting challenging or complex packages • additional responsibilities include testing new technology as needed and performing other duties as assigned
• Coordinate permitting activities across multiple active projects, ensuring adherence to permit schedules and timely submission of complete permit packages. • Track permit status, supplemental information, approvals, and as-built staking sheet submissions while maintaining accurate permitting records and documentation. • Serve as the primary point of contact with municipal, county, and state agencies regarding permit applications, inquiries, and compliance requirements. • Monitor regulatory changes and collaborate with project engineers, designers, and internal teams to resolve permit-related issues and minimize project delays. • Maintain organized digital and physical permitting files and ensure documentation is complete, accurate, and accessible. • Provide regular permit status updates to project managers and leadership, identifying potential risks and recommending solutions to keep projects on schedule.
Transcription Specialist – Q'eqchi
AppenAppen is your trusted data partner, powering cutting-edge AI applications for the world's most innovative companies.
• Listen to audio recordings and create accurate written transcripts of what is spoken. • Transcribing audio recordings into text with high accuracy. • Capturing speech exactly as spoken, including pauses, filler words (e.g., "uh," "um"), repetitions, and incomplete sentences. • Adding timestamps to match the audio. • Identifying and labeling different speakers in conversations. • Marking non-speech events such as laughter, background noise, or unclear audio.
• Serve as the primary owner and subject matter expert for EU Datacenter operations, processes, restricted PII workflows, and client support activities • Provide advanced Tier 2 technical support by troubleshooting complex platform, user, integration, and system issues while ensuring timely resolution and communication • Manage user administration activities, including account provisioning, permissions, access management, and related operational processes • Support and troubleshoot technical integrations, including LMS integrations, Single Sign-On (SSO), APIs, xAPI connections, and data feeds • Partner with internal teams, third-party vendors, and platform providers to investigate issues, implement solutions, communicate updates, and improve service delivery • Monitor support trends, identify recurring issues, and recommend process, system, and operational improvements that enhance the client experience • Develop and maintain documentation, knowledge articles, and operational procedures that promote consistency, scalability, and team effectiveness • Represent the support team in cross-functional initiatives, advocating for client-focused solutions and continuous improvement across the business.




