Protective Life logo
Protective Life

We are on a mission to help more people achieve the sense of protection and security they deserve.

Senior Associate, Copywriting – Advertising, Marketing

CopywriterCopywriterFull TimeRemoteSeniorTeam 1,001-5,000Since 1908H1B SponsorCompany SiteLinkedIn

Location

United States

Posted

4 days ago

Salary

$75K - $115K / year

Seniority

Senior

Bachelor Degree7 yrs expEnglish

Job Description

Senior Associate, Copywriting – Advertising, Marketing

Protective Life

• crafts compelling and persuasive copy that aligns with the brand’s voice, product positioning, and marketing goals • collaborates closely with the content and creative strategy team • create purposeful, audience-centered content that aligns with brand voice, product positioning, and marketing priorities • adapt messaging for different channels and audiences, ensuring consistency while optimizing for format and engagement • translate complex ideas into clear, accessible language, particularly in financial and insurance contexts • contribute to campaign development, including creating message variations that support audience segmentation and performance goals • develop a wide range of content, such as product materials, sales enablement tools, digital and social content, presentations, and marketing communications • partner closely with cross-functional teams (e.g., creative, content strategy, marketing) to deliver cohesive and aligned messaging • maintain high standards of quality and accuracy, ensuring all content adheres to brand guidelines and established processes • manage multiple projects and timelines effectively in a dynamic, fast-paced environment • continuously build knowledge of the organization’s brand, products, and services • support an inclusive, collaborative, and creative team environment

Job Requirements

  • 7+ years of copywriting across multiple formats and channels
  • Ability to simplify complex or technical information for diverse audiences
  • Skilled at synthesizing input from multiple sources into cohesive, effective messaging
  • Comfortable adjusting tone, style, and approach based on audience and channel
  • Open to feedback and committed to continuous improvement through iteration
  • Proven ability to manage competing priorities and deadlines
  • Experience with project management and collaboration tools (e.g., Workfront, Mural, Figma, or similar)
  • Bachelor’s degree in communications, marketing, journalism, or related field preferred
  • Familiarity with financial services, insurance, or investment products, and understanding of marketing and sales processes

Benefits

  • comprehensive health, dental and vision insurance
  • mental health benefits and employee assistance program
  • paid time off
  • paid parental leave
  • short-term disability
  • cultural observance day
  • contributions to healthcare accounts
  • pension plan
  • 401(k) plan with Company matching
  • ProHealth Rewards platform to improve wellbeing while earning cash rewards

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