Role Description As an International Senior Performance Marketing Manager – SEA, Google Ads & AI Advertising, you will take strategic and operational ownership of sophisticated international accounts for well-known clients. You will drive performance across Google Ads, Performance Max and AI Max through advanced campaign management, automation and structured testing. At the same time, you will explore how AI Search and emerging platforms such as ChatGPT are creating new advertising opportunities. You will work closely with clients and international specialists, help shape our Paid Search and AI advertising offering, and turn your ideas into measurable results. - Own the strategy and performance of complex, high-budget Paid Search accounts across multiple markets and platforms. - Develop data-driven strategies across Google Ads, Performance Max, AI Max and emerging AI Search environments to deliver measurable business growth. - Translate complex performance data into clear insights, prioritised actions and continuous optimisation. - Advise senior client stakeholders, challenge existing approaches and identify new opportunities for profitable growth. - Lead strategic presentations, workshops and pitches, while helping shape best-in-class standards across our Paid Search and AI Advertising practice. Qualifications - At least five years of hands-on experience managing complex Paid Search or PPC accounts, ideally in an agency or international environment. - Deep expertise in Google Ads and a strong understanding of how bidding, tracking, conversion journeys, landing pages, feeds, and commercial objectives interact. - The ability to analyse complex data, identify the highest-impact opportunities, and translate insights into clear strategic actions. - A confident, consultative approach to working with clients, including the ability to challenge assumptions and communicate effectively with senior stakeholders. - A structured, proactive, and highly independent way of working in a remote environment. - Full professional proficiency in both German and English is essential. Benefits - Work remotely from anywhere, with flexible working hours and a culture built on trust, autonomy and accountability. - Take ownership of high-impact projects for well-known international clients and see the measurable business results of your work. - Collaborate with experienced specialists who combine strategic thinking, deep expertise and a hands-on approach. - Benefit from short decision-making paths and the freedom to shape strategies, processes and new ideas. - Continuously grow through professional development, knowledge sharing and close collaboration across our international team. Company Description Hurra com™ is a leading independent digital performance agency and technology provider. Originally based in Germany, we now operate globally, creating an innovative landscape where cutting-edge technology meets creative online marketing strategies. Our core services include SEM, SEO, social media, and display advertising, all supported by advanced technologies such as GDPR-compliant tracking and anti-click fraud systems. However, we don’t stop there. Our team is committed to transformative consultancy and strategic services, shaping the future of digital marketing. At Hurra com™, we embrace the power of remote work, valuing diversity and flexibility. Our team is our greatest asset, continually evolving to tackle the challenges of the digital world. Ready to make an impact? Dive into a culture of collaboration, creativity, and continuous learning. Unleash your potential at Hurra com™!

• Own client outcomes. You're the senior voice across the team's portfolio, leading strategic discussions, overseeing complex campaigns and budgets for exceptional ROI, and stepping in directly on high-value accounts and escalations. • Drive the strategy. Develop tailored paid search programs, optimize relentlessly across platforms, and bring new tools, trends, and ideas to the table before the market catches on. • Grow the business. Lead pitches as the subject-matter expert, deliver audits for prospects, hunt for upsells inside existing accounts, and negotiate contracts that work for the client and the agency. • Build the team. Run weekly 1:1s that actually coach, lead performance and career conversations, own hiring and onboarding, and surface retention risks early. • Own the numbers. Manage your department P&L (revenue, headcount, tooling, margin), review it monthly with Finance, and know exactly which accounts are profitable and which aren't. • Raise the bar operationally. Maintain SOPs and QA, plan capacity ahead of crunch, and bring data and recommendations (not just updates) to the leadership table.

• Desenvolver o planejamento estratégico de campanhas de mídia paga; • Implementar melhorias contínuas nas campanhas, testando novas abordagens, criativos e segmentações; • Analisar os dados de campanha e participar da apresentação de reports integrados com a área de Business Intelligence e Clientes; • Realizar ajustes nas campanhas com base nas análises de desempenho, visando melhorar os resultados; • Vivência com gestão de campanhas em Meta Ads (Facebook/Instagram) e Google Ads (Search, Display, YouTube); • Conhecimento em Google Analytics 4 (GA4), Tag Manager, CRO (Conversion Rate Optimization) e A/B Testing; • Perfil organizado, proativo e analítico, com pensamento crítico para interpretar métricas e propor ajustes estratégicos; • Boa comunicação, oral e escrita, para apresentar resultados e estratégias de forma clara; • Capacidade de relacionamento com clientes e fornecedores de mídia, apoiando negociações de preços, prazos e condições; • Domínio de ferramentas analíticas e plataformas de gestão de mídia paga.

• Conduct competitive research to assess competitors and guide the paid media strategy. • Perform keyword research and forecast campaign results. • Develop bid strategies based on audience segmentation. • Create and develop campaigns and responsive ads for various digital platforms. • Prepare and execute digital media plans. • Create Insertion Orders (P.I.s) in the iClips system according to the media plan. • Create audiences and custom targeting for campaigns on Facebook and Google. • Install and manage tags on websites and landing pages using Google Tag Manager. • Launch and monitor ad campaigns on Facebook Ads, Google Ads, LinkedIn Ads, and other platforms. • Monitor and optimize Cost Per Acquisition (CPA) and overall campaign performance. • Analyze results and produce performance reports with insights and recommendations for improvement.