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Senior Marketing Executive
Location
United States
Posted
120 days ago
Salary
0
No structured requirement data.
Job Description
Senior Marketing Executive
The Good Feet Store
This role involves executive marketing leadership and strategic partnerships for a multi-state organization. Partner with end-to-end marketing vision and execution across various channels. Manage media strategy, planning, and buying, including vendor selection and contract negotiations. Develop and manage annual and quarterly marketing budgets. Oversee creative strategy and internal production for brand positioning and messaging. Implement measurement, attribution, and reporting frameworks. Translate performance insights into actionable strategy shifts for senior leadership. Manage external agencies and media vendors for performance and cost efficiency. Build, mentor, and lead a high-performing marketing organization. Identify and close B2B partnerships with various organizations. Design scalable partner programs to generate qualified referrals. Create custom proposals and pitch decks for potential partners. Lead contract negotiation and onboarding for new partners. Track and report partnership performance metrics. Align partnership initiatives with broader marketing campaigns.
Job Requirements
- 8+ years of progressive marketing experience with senior-level ownership.
- Demonstrated expertise in media buying and contract negotiation.
- Proven ability to build and scale performance-driven marketing programs.
- Experience developing and managing significant marketing budgets.
- Strong analytical and strategic mindset with hands-on experience in performance optimization.
- Track record of developing B2B partnerships that drive revenue.
- Leadership experience managing internal teams and external agencies.
- Excellent executive communication and stakeholder management skills.
- Willingness to travel periodically across regions.
- Experience in retail, healthcare, or multi-location/franchise environments.
- Familiarity with CRM systems and marketing automation platforms.
- Background in balancing brand-building initiatives with performance marketing.
- Comfort operating in hybrid roles combining executive leadership with revenue-based incentives.
Benefits
- Competitive base salary with an annual performance bonus tied to marketing ROI.
- Performance-based commission structure on partner-sourced revenue.
- Final compensation structure aligned to candidate preference.
- Application Instructions
- To apply, please submit a resume and cover letter highlighting relevant experience. Include examples of large-scale campaigns and measurable performance outcomes.
- Submit materials to the Kelley Group hiring team via email to hr@goodfeetny.com and reference “Vice President of Marketing and Strategic Partnerships” in the subject line.
- The Kelley Group will accept applications until January 25th, 2026.
- Equal Opportunity Statement
- Kelley Group is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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