• Making outbound calls to business decision-makers every day • Booking qualified meetings for our inside sales team • Helping onboard and support new SDRs as the team grows • Keeping your manager in the loop on what's working and what's not

• The Senior Growth Marketing Manager will lead REE Medical’s demand generation engine and own the daily lead volume that fuels our business. • This role owns the performance side of marketing: paid media, SEO, influencer marketing, conversion rate optimization, lead lifecycle and nurturing through HubSpot, and the cost-per-consultation metrics that define marketing’s contribution to growth. • You will own HubSpot strategy and roadmap, lead the build-out of lead-nurturing workflows that move prospects from first touch through consultation to conversion, manage external agency partners across paid, SEO, and influencer channels, partner with Sales on funnel performance, and lead the conversion rate recovery workstream that is one of the most important priorities of our 2026 plan. • Campaign Management: Partner closely with REE Medical’s external agency on demand generation campaign performance and optimization: collaborative briefing, weekly performance reviews, joint test design, and continuous iteration to drive lead volume and quality, cost-per-consultation, and conversion outcomes. • Lead Reporting: Own daily, weekly, and monthly lead-volume and lead-quality targets, conversion rates, and CPC goals that determine marketing’s return on investment. • Lead Quality: Lead the conversion rate recovery workstream: diagnostic, remediation, and ongoing optimization across the marketing-to-sales funnel. • Performance Marketing: Manage paid media agency performance across Google, Meta, YouTube, and emerging platforms: budgets, targeting, creative testing, channel mix, and weekly performance cadence. • SEO and AI Search Management: Manage SEO agency, strategy, and roadmap (content strategy, keyword priorities, competitive keyword gap closure, and AI search rankings across existing and emerging generative engines. Partner with internal web resources to ensure back-end SEO and AI search readiness. • Influencer Management: Oversee influencer marketing campaign performance, partner vetting, creative briefing, measurement, and deliverables. • Cross-Channel Management: Own landing page strategy, conversion rate optimization, lifecycle email, and funnel test design across paid and organic traffic sources. • Referral Program Management: Own and grow REE Medical’s customer referral program, strategy, platform administration (Referral Rock), incentive structure, integrations with HubSpot and payment systems, and continuous optimization for participation and conversion rates. • HubSpot Strategy: Own HubSpot strategy and roadmap for marketing end-to-end: journeys, platform architecture, lead scoring model, MQL/SQL definitions, lead routing, attribution plumbing, campaign architecture, and integration requirements with other systems. • Performance Collaboration: Partner with the Marketing Analyst on channel deep-dives, experimentation design, and pipeline health diagnostics. • Reporting: Develop and present weekly and monthly performance reporting for the CMO; contribute to board-level marketing updates. • Insights & Planning: Contribute to annual planning, budget allocation, and the multi-year growth marketing roadmap; stay current on shifts and competitive activity that influence demand and channel performance. • Leadership: Model rigorous, ethical, and data-driven marketing practice; mentor team members as the marketing organization grows.

• Own the full NRR and expansion ARR targets for PatientIQ — the primary commercial metric for this role. • Lead three teams: CS Enterprise (health systems, new strategic partners), CS Specialty Practice (specialty practices), and Outcomes Research & Registries (Provider, MedTech, Societies). • Carry and manage personal expansion quota; build and administer CSM-level expansion incentive plans tied to ARR growth. • Own the Strategic Account Program for named accounts — executive relationship management, multi-year expansion planning, and EBR cadence. • Build the CS-as-revenue operating model: playbooks, tooling, metrics, and team structure that treats CS as a growth engine, not a cost center. • Partner with the VP Provider Sales in a commercial pod model — aligned coverage of Enterprise and Specialty accounts from sale through expansion. • Drive the Enterprise/Specialty Practice bifurcation to full execution: differentiated service models, CSM ratios, and segment-specific expansion plays. • Develop and retain a high-performing team — coaching (CS Enterprise), (CS Specialty), and (Outcomes Research & Registries). • Oversee FY2027 headcount plan and capacity modeling.

Role Description DEPT® is seeking an innovative Group Director of Intelligent Activation & Growth (IA&G) to lead customer profile unification standards, real-time segment activation rules, and campaign operational maturity across North America. Reporting into the Regional Technology Leadership team, you will oversee our customer journey orchestration and lifecycle marketing practice, advising CMOs, VPs of Marketing, and Chief Experience Officers on how to turn customer data into clear commercial outcomes. You will provide matrixed technical leadership across our forward-deployed Data, Analytics, and Martech craft lines during rapid-diagnostic and enablement programs. You are a marketing systems thinker who understands that the gap between a database and a conversion is always an architectural problem. You will lead the diagnostic efforts on polluted customer data, unblock profile synchronization issues, and transition client teams from rigid batch-and-blast marketing to Always-On, 1:1 behavioral journeys. What You'll Do - Architect Personalization Stacks: Lead the design of real-time streaming data pipelines, customer identity stitching networks, and cross-channel marketing automation workflows. - Govern Data Hygiene: Oversee diagnostic efforts on polluted customer data, unblocking profile synchronization issues, over-ingestion anomalies, and downstream SDK discrepancies. - Drive Activation Strategy: Advise CMOs and VPs of Marketing on how to structurally transition their organizations to support real-time, behavioral campaign orchestration. - Align Analytics & Attribution: Define the data collection, tag instrumentation, and attribution logic required to prove use-case conversion metrics. - Collaborate with GTM Leads: Partner with Strategy and Delivery Engagement Leaders to evaluate at-risk environments, identify value-realization gaps, and outline target-state data proofs of concept. Qualifications - 12+ years directing enterprise lifecycle marketing, data engineering, database marketing, or marketing technology consulting inside an agency or advisory context. - Deep expertise in identity resolution rules, customer profile stitching, real-time streaming segments, and cross-channel marketing automation. - Expert, architect-level authority across the Adobe Experience Platform (AEP) ecosystem, including Real-Time Customer Data Platform (RT-CDP), Customer Journey Analytics (CJA), and Adobe Journey Optimizer (AJO). - Proven experience designing and directing complex database integrations with Marketo Engage and Adobe Campaign (v7/v8). - Hands-on experience deploying Adobe Target for advanced personalization and utilizing WebSDK schemas for clean client-side data ingestion. - Outstanding written and verbal communication; you make complex data pipelines and identity graphs highly legible for business-oriented executive audiences. Requirements - Remote position - TRAVEL EXPECTED Benefits - Healthcare, Dental, and Vision coverage - 401k plan, plus matching - PTO - Paid Company Holidays - Parental Leave